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Sony 160GB CFexpress Type A TOUGH Memory Card
Sony 160GB CFexpress Type A TOUGH Memory Card
#6849

Sony 160GB CFexpress Type A Overview

Offering both strength and speed, the 160GB CFexpress Type A TOUGH Memory Card from Sony provides fast read speeds up to 800 MB/s along with write speeds up to 700 MB/s. This quick performance benefits recording a variety of video resolutions, bit-rates, and compressions, as well as high-resolution continuous raw photo shooting. Beyond its speed, this TOUGH memory card also has a reinforced physical design to withstand falls from up to 15' and has been rigidity tested to 70 N of force. It's also resistant to extreme temperatures, X-rays, electrostatic, and UV lighting. Offering further protection, File Rescue recovery software can be downloaded for recovering lost or even accidentally deleted files and Media Scan Utility can be used to automatically scan CFexpress cards and inform you of the flash memory condition.

IDR 6.399.000
Sony 80GB CFexpress Type A TOUGH Memory Card
Sony 80GB CFexpress Type A TOUGH Memory Card
#6848

Sony 80GB CFexpress Type A Overview

Key Features

  • 80GB Storage Capacity
  • PCIe 3.0 Bus
  • Max Read Speed: 800 MB/s
  • Max Write Speed: 700 MB/s
  • Shock / UV Light / X-Ray Proof
  • Rigidity Tested to 70 N
  • File Rescue Recover & Media Scan Utility

Offering both strength and speed, the 80GB CFexpress Type A TOUGH Memory Card from Sony provides fast read speeds up to 800 MB/s along with write speeds up to 700 MB/s. This quick performance benefits recording a variety of video resolutions, bit-rates, and compressions, as well as high-resolution continuous raw photo shooting. Beyond its speed, this TOUGH memory card also has a reinforced physical design to withstand falls from up to 15' and has been rigidity tested to 70 N of force. It's also resistant to extreme temperatures, X-rays, electrostatic, and UV lighting. Offering further protection, File Rescue recovery software can be downloaded for recovering lost or even accidentally deleted files and Media Scan Utility can be used to automatically scan CFexpress cards and inform you of the flash memory condition.

IDR 3.199.000
Sony 640GB CFexpress Type A TOUGH Memory Card
Sony 640GB CFexpress Type A TOUGH Memory Card
#12965

Sony 640GB CFexpress Type A Overview

Key Features

  • 640GB Storage Capacity
  • PCIe 3.0 Bus
  • Max Read Speed: 800 MB/s
  • Max Write Speed: 700 MB/s
  • Shock / UV Light / X-Ray Proof
  • Rigidity Tested to 70 N
  • File Rescue Recover & Media Scan Utility

Offering both strength and speed, the 640GB CFexpress Type A TOUGH Memory Card from Sony provides fast read speeds up to 800 MB/s along with write speeds up to 700 MB/s. This quick performance benefits recording a variety of video resolutions, bit-rates, and compressions, as well as high-resolution continuous raw photo shooting. Beyond its speed, this TOUGH memory card also has a reinforced physical design to withstand falls from up to 15' and has been rigidity tested to 70 N of force. It's also resistant to extreme temperatures, X-rays, electrostatic, and UV lighting. Offering further protection, File Rescue recovery software can be downloaded for recovering lost or even accidentally deleted files and Media Scan Utility can be used to automatically scan CFexpress cards and inform you of the flash memory condition.

IDR 20.199.000
Promo
Sony FX3 Full-Frame Cinema Camera
Sony FX3 Full-Frame Cinema Camera
#9576

Sony FX3 Overview

Key Features

  • 12.1MP Full-Frame CMOS Exmor R Sensor
  • UHD 4K up to 120 | 1080p up to 240
  • Compact form for Cage-Free Operation
  • 10-Bit 4:2:2 XAVC S-I,16-Bit Raw Output
  • S-Cinetone/S-Log3/HLG, 15+ Stops DR
  • Detachable 2 x XLR/TRS Adapter Handle
  • Phase Detection AF/Face Tracking/Eye AF
  • 80 to 409,600 Expanded ISO Range
  • Dual CFexpress Type A/SDXC Card Slots

with a compact design for solo shooters, travel applications, and to serve as an ideal B cam, the Sony FX3 borrows from both the Cinema Line and Alpha series of cameras to create an optimized portable cinema camera. The FX3 features all of the imaging attributes you'd expect from this class but sports a newly designed body that's hand-holdable, with a streamlined and minimal profile, and has a "cage-free" design, indicating the ability to secure various accessories directly to the camera body.

Its 12.1MP Exmor R BSI CMOS sensor (10.2MP effective in video mode) pairs with a BIONZ XR processor to achieve UHD 4K video capture with internal 10-bit 4:2:2 sampling or 16-bit raw output. The sensor's BSI design heightens clarity and sensitivity, with an expandable ISO 80-409600 Range and greater-than 15-stop dynamic Range for working in mixed lighting conditions. Benefitting color and tonal control, an S-Cinetone mode can be used for matching to VENICE, FX9, or FX6 sources and there is also S-Log3/2 gamut support and 10-bit HLG for simple HDR productions. The sensor and processor also work together to greatly reduce rolling shutter and the sensor's design incorporates a Fast Hybrid AF system for intelligent and quick focusing performance and subject tracking.

Beyond the physical design just being compact, it's also built to maximize efficiency and operability through the inclusion of an articulating 3.0" touchscreen LCD, a removable shoe-mounted top handle with dual XLR mic inputs, and 5-axis mechanical image stabilization for smoother handheld recording.

Note:

The Sony ECM-XM1 Microphone is not included.

Most Compact Member of the Cinema Line Family

This compact addition to Sony's Cinema Line blends the full-frame, S-Cinetone capture of the FX6 with the UHD 4K capture, autofocus options, and body size of the a7S III camera. The video-forward design of the FX3 also shares several handling and audio features with the FX6 and the ISO Range and battery of the a7S III.

Common FX3/FX6/a7S III Features

  • Full-frame, back-illuminated 12.1MP Exmor R CMOS sensor and BIONZ XR processor
  • High-speed rates of 120p in 4K and 240p in HD
  • Dynamic Range of 15+ stops

Shared FX3/FX6 Attributes

  • S-Cinetone, S-Log3, HLG, and Rec. 709 gamma options
  • Tally lamps on the front, side, and rear
  • Internal fan to prevent overheating
  • Zoom lever

Shared FX3/a7S III Attributes

  • 5-axis in-body image stabilization
  • 16-bit raw output via HDMI
  • S-Log2 gamma choice
  • 80 to 409,6000 ISO Range (expanded)

Improved FX3 Features

  • Comfortable, cage-free, handheld operation
  • Greater than 1.6x battery runtime compared to a7S II
  • USB-PD power option for extended shooting times

4K Full-Frame CMOS Exmor R Sensor

The 12.1MP Exmor R sensor and BIONZ XR processor offer true cinematic expression with 10.2MP effective video and 12.1MP stills capture. The full-frame sensor provides shallow depth of field looks, impressive bokeh, and reduced rolling shutter artifacts.

S-Cinetone Color

  • Default S-Cinetone color setting provides a softer-toned look with beautiful skin tOne Reproduction
  • Complements your VENICE, FX9, or FX6 footage
  • S-Log-3, S-Gamut3, S-Gamut3.Cine, and 10-bit 4:2:2: support help to maintain rich gradation and color compatible with the Range of Sony Cinema Line cameras

Cinematic Recording / Frame Rate Options

  • Up to 600 Mb/s XAVC S-I ALL-I H.264 codec recording
  • XAVC HS codec recording with H.265 encoding for lower bit rates in Long GOP
  • Internal 10-bit 4:2:2 recording to CFexpress Type A or SD memory cards
  • External, 16-bit raw,10-bit 4:2:2 output via HDMI type-A port
  • 8-bit XAVC S or 10-bit XAVC HS proxy capture
  • 10-bit, 4:2:2 color available in all formats including HLG
  • Full-frame UHD 4K high-speeds up to 120p
  • S35 HD high-speed rates up to 240p
  • Up to 5x slow-motion rates

Compact Design / Ergonomic Operation

  • Flexible, streamlined, 5 x 3 x 3" form
  • 3" LCD with 1,440,000-dot resolution tilts for optimal viewing
  • Can be used with or without a cage
  • Right-handed controls feature placement consistent with the rest of the Cinema Line
  • Five 1/4"-20 accessory threads on the FX3 body plus two on the top handle
  • Intuitive touchscreen menu
  • Customizable buttons for assigning 15 controls and up to 140 menu items
  • Tally (record) lights are easily viewable on the top, front, and rear of the camera
  • Dual CFexpress Type A/SD slots
  • Relay, simultaneous, and backup recording
  • Customizable zoom setting plus Clear Image Zoom

Detachable XLR Adapter Handle

  • Top handle with two XLR-1/4" TRS combo audio inputs
  • Microphone holder and 3.5mm mic input
  • Digital audio with up to 4-channel, 24-bit recording
  • Contoured for comfortable low-angle shooting

Fast Hybrid / Phase Detection Autofocus

  • Multiple autofocusing modes are designed for solo shooting
  • Fast Hybrid AF uses 627 points to cover approximately 89% of the image frame
  • Real-Time Eye AF, Eye and Face Detection, and subject Touch Tracking

Durable Build / Enhanced Operating

  • An integrated cooling fan and a heat-dissipating design enable uninterrupted recording up to 4K60
  • Magnesium-alloy chassis and shell
  • Sealed against inclement weather and dust

Wireless Connectivity

  • Dual-band 2.4/5 GHz wireless connectivity
  • Wired LAN link using the USB Type-C port and a separate adapter

Post-Production Stabilization with E-Mount Lenses

  • Sony's Catalyst Prepare/Browse software uses shake metadata to stabilize your image
  • Adjustable balance between shake compensation and image area trimming
    IDR 60.599.000IDR 55.999.000
    FREE GIFT
    Sony Travel Digital Pouch Cinema Line Bnd
    Sony Travel Digital Pouch Cinema Line Bnd
    Sony Alpha a1 Mirrorless Digital Camera (Body Only)
    Sony Alpha a1 Mirrorless Digital Camera (Body Only)
    #8340

    Sony a1 Overview

      Key Features

      • 50MP Full-Frame Exmor RS BSI CMOS Sensor
      • Up to 30 fps Shooting, ISO 50-102400
      • 8K 30p and 4K 120p Video in 10-Bit
      • 4.3K 16-Bit Raw Video Output, S-Cinetone
      • 9.44m-Dot EVF with 240 fps Refresh Rate
      • 759-Pt. Fast Hybrid AF, Real-time Eye AF
      • 5-Axis SteadyShot Image Stabilization
      • Dual Drive Mech. Shutter, 1/400 Sec Sync
      • 5 GHz MIMO Wi-Fi, 1000BASE-T Ethernet
      • Dual CFexpress Type A/SD Card Slots

      A flagship in the truest sense, the Sony Alpha 1 is the one camera designed to do it all. Built without compromise, this full-frame mirrorless offers high-resolution for stills shooting, impressive 8K video recording, speed and sensitivity, and connectivity for the most demanding professional workflows.

      At its core, the Alpha 1, or a1, is distinguished by a newly designed 50.1MP full-frame Exmor RS BSI CMOS sensor and the BIONZ XR processing engine. Pairing the efficient stacked sensor design with optimized processing means the a1 is capable of 30 fps continuous shooting at full-resolution, 8K 30p and 4K 120p 10-bit video recording, and still offers versatile sensitivity up to ISO 102400 for low-light shooting. The sensor's design also includes a 759-point Fast Hybrid AF system, which offers advanced subject tracking and Real-time Eye AF on humans and animals, even including a dedicated Bird Mode.

      Despite the connotations of a high-resolution sensor, the a1 is a strong contender in the video arena, offering 8K and 4K recording resolutions along with full pixel readout, internal 4:2:2 10-bit sampling, and 16-bit raw output via the full-size HDMI. No recording limit allows for extended takes and, matching with professional cine cameras, the a1 includes S-Cinetone support for smooth skin-tone rendering along with well-controlled highlights and soft colors.

      Physically, the a1 has a familiar shape, but internally it reaps the best tech of the Alpha series with some notable upgrades, including a 9.44m-dot OLED EVF that touts a 240 fps refresh rate for fluid motion rendering and greatly reduced blackout when shooting continuously. The camera's shutter design has also been revised and now offers full-frame flash sync speeds up to 1/400 sec, and flash sync up to 1/200 sec is even supported when working with the silent electronic shutter. At the rear of the camera is a 3.0" tilting touchscreen LCD and both Bluetooth and Wi-Fi connectivity, with 2x2 MIMO support, offer wireless remote control and file transferring capabilities. Additionally, the a1 includes dual memory card slots, both of which support working with CFexpress Type A or SD UHS-II memory cards for flexible and high-speed file storage.

      50.1MP Exmor RS BSI CMOS Stacked Sensor

      Newly developed 50.1MP Exmor RS full-frame sensor features a stacked back-illuminated design with integrated memory that maintains high image clarity, expandable sensitivity up to ISO 102400, and a 15-stop dynamic Range while also enabling fast 30 fps shooting and and phase-detection AF. The sensor also enables recording lossless compressed raw files for flexible editing during post-production while maintaining a relatively lightweight file size. Additionally, the 50.1MP resolution not only benefits stills shooters as it also offers full-frame 8.6K oversampling for 8K video recording.

      BIONZ XR Processor

      A revised BIONZ XR engine greatly benefits image processing capabilities throughout the camera system, including up to 8x faster processing, greatly reduced rolling shutter, and more fluent interface and file management handling speeds.

      Up to 30 fps Shooting and Updated Shutter

      • Efficient sensor design and processing enables high-speed shooting up to 30 fps at full 50.1MP resolution, with full AF and AE capabilities, when working with an electronic shutter. When working with the mechanical shutter, speeds are still kept high at 10 fps. Also, a large buffer memory permits recording up to 155 compressed raw frames, or 165 JPEGs, in one single burst at 30 fps.
      • Suiting fast-paced continuous shooting is a blackout-free viewfinder experience, which makes use of a 240 fps refresh rate for fluent eye-level viewing.
      • Updated electronic shutter offers silent, vibration-free performance and also supports anti-flicker shooting for working under fluorescent, LED, or other flicker-prone types of artificial light, even while shooting at 30 fps with 120 fps AF speeds.
      • Due to quickened readout speeds, electronic shutter flash sync is possible up to 1/200 sec. Even faster flash sync speeds are available when using the updated mechanical shutter, too, which can sync at 1/400 sec in full-frame or 1/500 secwith an APS-C crop.

      8K 30p and 4K 120p Video Recording in 10-Bit

      • Making use of the high-resolution sensor and fast processing capabilities, UHD 8K 30p XAVC HS 10-bit 4:2:0 video recording is possible using the full width of the sensor, offering 8.6K oversampling for impressive sharpness and realism. for easy handling of this high-res recording mode, low bit-rate proxy files with HD resolution can be simultaneously recorded faster for playback. Also, 8K video at 400 Mb/s can be written to a V90-rated UHS-II SD card, or 200 Mb/s to a V60 card, and 8K can be output over HDMI in 8-bit 4:2:0 format.
      • Recording up to UHD 4K is possible with frame rates up to 120p; when recording up to 60p the a1 offers full pixel readout and at 120p it uses a 10% crop. Oversampled 4K recording is also possible, via a 5.8K capture area, with a Super 35 crop. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible from a 4.3K capture for even greater tonal reproduction and post-production flexibility.
      • The a1 employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.
      • High-speed, 120 fps recording also enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control.
      • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than 30 minutes for 8K 30p or 4K 60p videos, or recordings done at 10-bit 4:2:0.
      • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
      • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic Range into the video signal then traditional REC709, for increased post-production flexibility.
      • HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing a 15+-stop dynamic Range with increased grading control in the shadow to mid-tone regions of the image.

      Fast Hybrid AF System

      • Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.
      • Fast sensor readout and improved processing also enables up to 120 AF and AE calculations to be performed per second for faster, more responsive tracking and accurate results.
      • Lock onto subjects quickly using Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual selection of the subject.
      • Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits.
      • Dedicated Real-time Eye AF Bird Mode lets you select the bird to be tracked and the camera will automatically detect the bird's eye and track it, regardless if the bird is in flight or still. This mode even works once a sitting bird takes flight.
      • Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

      5-Axis SteadyShot INSIDE Image Stabilization

      • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
      • for long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
      • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

      Pixel Shift Multi Shooting

      This unique compositing mode allows you to achieve even greater resolution than the 50.1MP sensor affords. Working in conjunction with the sensor-shift image stabilization, this mode shifts the sensor while making 16 consecutive exposures in order to acquire approximately 199MP of information for greater color accuracy and detail than possible with a single exposure. These files can then be merged together during post-production by using the Sony Imaging software suite.

      Body Design

      • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 240 fps High Quality+ setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
      • A 3.0" 1.44m-dot tilting screen benefits working from high and low angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
      • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
      • Updated menu structure is more intuitive and complements having different workflows and settings selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.
      • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
      • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
      • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 430 shots/90 minutes of recording per charge when using the viewfinder or 530 shots/95 minutes of recording per charge when using the rear LCD.
      • Full-size HDMI A port offers a more reliable connection when working with external recorders.
      • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
      • PC sync terminal for wired flash sync with strobe packs or wireless radio remotes.
      • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
      • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
      • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
      • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

      Connectivity

      • Built-in Wi-Fi enables the a1 to instantly share imagery to mobile devices for direct sharing online, and support for both 2.4 and 5.0 GHz bands also enables wireless tethered shooting support. Also, the 5.0 GHz band supports 2x2 MIMO for fast communication speeds and dual antennas ensure a reliable connection.
      • NFC (Near Field Communication) allows for one-touch connection between the camera and compatible mobile devices; no complex set-up is required. Once connected, the linked mobile device can also display a live view image on its screen and remotely control the camera's shutter.
      • Bluetooth connectivity allows for location data acquisition.
      • Ethernet port offers up to 1000BASE-T speeds for quick wired LAN sharing and remote operation.
      • When working over a wired LAN, the Remote Camera Tool 2.1 app now has been enhanced for a reduced release time lag and live view delays as well as support for remote SD card formatting, FTP server switching, and changes to the still image storage destination. Wired or wireless LAN transfers can also occur in the background, while continuing to shoot.
      • Imaging Edge Remote for desktop supports PC Remote shooting via the Wi-Fi connection or tethered by the wired USB Type-C port. An updated data transfer control also makes it possible to transfer files from an SD card over Wi-Fi using the Imaging Edge Mobile app even when the camera is powered off.
      • Transfer & Tagging add-on app can send FTP setting parameters from your mobile device to the camera, offers automatic data upload to an FTP server with attached metadata, and can perform automatic voice-to-text conversion.
        IDR 92.999.000
        Promo
        Sony Alpha a7S III Mirrorless Digital Camera (Body Only)
        Sony Alpha a7S III Mirrorless Digital Camera (Body Only)
        #6868

        Sony A7S III Overview

        Key Features

        • 12MP Full-Frame Exmor R BSI CMOS Sensor
        • UHD 4K 120p Video, 10-Bit 4:2:2 Internal
        • 16-Bit Raw Output, HLG & S-Cinetone
        • 759-Point Fast Hybrid AF
        • 9.44m-Dot QXGA OLED EVF
        • 3.0" 1.44m-Dot Vari-Angle Touchscreen
        • 5-Axis SteadyShot Image Stabilization
        • Extended ISO 40-409600, 10 fps Shooting
        • Dual CFexpress Type A/SD Card Slots

        For Visual Trailblazers

        Optimized video, optimized sensitivity, optimized speed, the Sony a7S III raises the bar for what a full-frame mirrorless camera is capable of. A revised 12.1MP Exmor R BSI CMOS sensor and updated BIONZ XR image processor offer faster performance, improved noise reduction, and a wider dynamic range, along with UHD 4K 120p video recording and internal 10-bit 4:2:2 sampling.

        12.1MP Exmor RS BSI CMOS Sensor and BIONZ XR Processor

        A redesigned 12.1MP full-frame CMOS sensor now features a back-illuminated Exmor RS design in order to achieve improved clarity and reduced noise along with the expectedly impressive sensitivity, from ISO 80-102400 with an extended ISO 40-409600 range. The updated sensor design also yields 2x faster readout speeds than previous generations and, when coupled with the revised BIONZ XR image processor, greatly reduces rolling shutter by 3x and up to 8x faster processing and overall camera handling. The sensor and processor combination also helps to achieve a wide dynamic range, of up to approximately 14 stops for stills and 15 stops for video, and 10 fps continuous shooting for up to 1000 uncompressed raw files for stills.

        ideo Recording

         

        UHD 4K 120p Video, 10-Bit 4:2:2 Internal Recording

        • UHD 4K recording is possible with frame rates up to 120p, using full 1:1 pixel readout without binning. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible for even greater tonal reproduction and post-production flexibility.
        • Two codecs have also been developed: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates, and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

        Recording Flexibility

        • The high-speed, 120 fps recording enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control.
        • Suiting long-form recording, the a7S III does not have any recording time limits to allow for unlimited clip lengths. The camera's physical design also features an improved heat-dissipating structure to promote longer possible recording times, up to an approximate 60-minute recording time at 4K60p.

        Advanced Color Control

        • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
        • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.

        Autofocus and Image Stabilization

        Fast Hybrid AF System

        Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications. Additionally, it is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual selection of the subject. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits. Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

         

        5-Axis SteadyShot INSIDE Image Stabilization

        The a7S III incorporates an enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system, which compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

        For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

        Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

        Body Design and Connectivity

         

        Tru-Finder EVF and Vari-Angle Touchscreen LCD

        • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 120 fps High Quality setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
        • A first for a7-series cameras, a side-opening 3.0" 1.44m-dot vari-angle articulating screen benefits working from high and low angles as well as a front-facing position for vlogging or other self-recording needs. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
        • Redesigned menu structure is more intuitive and complements having different workflows and settings selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.

        Versatile and Durable Design

        • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
        • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
        • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
        • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 510 shots/80 minutes of recording per charge when using the viewfinder or 600 shots/95 minutes of recording per charge when using the rear LCD.

        Ports and Connectivity

        • Full-size HDMI A port offers a more reliable connection when working with external recorders.
        • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
        • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
        • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
        • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
        • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.
          IDR 51.499.000IDR 48.499.000
          Sony FX6 Full-Frame Cinema Camera (Body Only)
          Sony FX6 Full-Frame Cinema Camera (Body Only)
          #5228

          Sony FX6 E-Mount Overview

           

            Key Features

            • 4K Full-Frame 10.2MP CMOS Exmor R Sensor
            • DCI 4K60p | UHD 4K120 | 1080p240
            • 15+ Stops of Dynamic Range in S-Log 3 EI
            • Compact Form Weighs Just <2 lb
            • Phase Detection AF/Face Tracking/Eye AF
            • Base 800-12,800 ISO / 320-409,600 Max
            • S-Cinetone, S-Log3, HLG Modes
            • 10-Bit 4:2:2 XAVC-I/16-Bit Raw Output
            • Dual CFexpress Type A/SDXC Card Slots

            The FX6 Full-Frame Camera from Sony was developed to offer versatile, cine-style imaging in a truly compact form. With the ability to capture up to 15+ stops of dynamic range, Sony's S-Cinetone gamma for filmlike skin tones, and up to 10-bit, 4:2:2 XAVC-I recording, the FX6 is poised to both supplement your FX9 or VENICE capture and to nimbly take on documentary, gimbal, and drone shoots on its own. The FX6 camera combines a 4K full-frame Exmor R sensor with a BIONX XR engine for extremely sensitive capture in a range of settings using a base ISO of 800 as well as an ISO 12800 high-sensitivity mode for nuanced low-light scenes.

            Weighing just under 2 lb, the FX6 body is a full 2 lb lighter than the FX9 and measuring 6 x 4.6", it packs a full-frame sensor into a body comparable to the S35-sensor Sony FS5. While the FX6 fits seamlessly into a pro-cine on-set workflow, it also offers several features that are a boon for a single-operator user. These include fast and accurate phase-detection autofocus with both Face Detection and real-time Eye autofocus, both auto and manual ND filter settings for quick exposure compensation, and a 3.5" LCD monitor that boasts timesaving touchscreen access to key menu settings and versatile positioning for comfortable operating. In addition to improving the camera's overall stability, firmware update v1.10 adds 100p and 120p options to the Slow and Quick Motion frame rate menu when the codec is set to RAW or RAW and XAVC-I.

            Versatile Addition to Sony Cinema Line

            As part of Sony's Cinema Line, the FX6 shares key imaging features with established cameras like the VENICE and FX9. Common core attributes include a full-frame sensor, filmlike color science, a compact, lightweight form, professional connector interfaces, and advanced autofocus choices.

            Compared to the FX9, the FX6 differs in several specs; but many FX6 specs tick the same boxes and several improve upon the FX9:

             

            • It matches the FX9's video capture up to DCI 4K60
            • Has the same S-Cinetone, S-Log3, and HLG gamma choices 
            • Outputs 16-bit raw like the FX9
            • Sony E lens mount
            • Offers the same 1/4 to 1/128 ND options
            • Also provides 2-channel XLR audio inputs

            FX6 differences from the FX9:

            • 4K capture vs 6K
            • Has a single 12G/6G/3G-SDI BNC port, trimming the FX9's additional 3G-SDI port
            • Incorporates a timecode port but lacks the FX9's genlock connector

            Improved FX6 specs include:

            • An ISO range of 320 to 409,600 vs the FX9's 320 to 102,400 range 
            • Top frame rates of 120p in 4K and up to 240p in HD vs the FX9's top 1080p in HD  
            • Dual card slots compatible with both durable, highly efficient CFexpress Type A or widely available SDXC cards, compared to the FX9's reliance on proprietary XQD cards and a single SD card option

            Firmware Update v1.10

            • Adds 100p and 120p options to the Slow and Quick Motion frame rate menu when the codec is set to RAW or RAW and XAVC-I
            • Improves the overall stability of the FX6 camera

            4K Full-Frame CMOS Exmor R Sensor

            The FX6's 10.2 MP image sensor features back-side illumination for excellent low-light performance, 627 focal plane points for speedy phase-detection autofocus, and full-frame lens compatibility that produces a rich, immersive look. The sensor's fast scan speed minimizes rolling shutter artifacts and supports high frame rates and quick autofocus responses.

            15+ Stops of Dynamic Range

            The Exmor R sensor also enables the FX6 to capture a whopping 15+ stops of dynamic range in Cine EI mode with S-Log3, creating nuanced, high-resolution images.

            Wide ISO Range

            Choose from a base ISO of 800, a high-sensitivity 12,800 ISO for lower-light capture, and a 409,600 maximum ISO for true low-light settings.

            Electronically Variable ND Filters

            Set the FX6's integrated neutral density (ND) filter system to auto for correctly exposed shots even in changing light conditions, or smoothly adjust the ND filter density manually in increments from 1/4 to 1/128 as you shoot; both options will produce properly exposed images without affecting your chosen depth of field.

            Advanced XAVC Codec Options

            The FX6 is the first compact, full-frame camera to offer UHD 4K 4:2:2 capture in the high-quality yet efficient XAVC-I codec. It also enables you to choose from a range of professional XAVC Intra and XAVC Long codecs at bit rates ranging from 35 to 600 Mb/s.

            High Frame Rate Selections

            For slow-motion and fast action looks, choose from full-frame rates ranging from:

             

            • 1-60 fps in HD to DCI 4K resolutions
            • 100 or 120 fps in HD through UHD 4K 
            • 150, 180, 200, or 240 fps in Full HD 

            Super35 choices include:

            • 1-60, 100, and 120 fps in Full HD

            Expressive Cinematic Look

            Sony's S-Cinetone gamma curve offers a cinematic look with filmlike color, softer tones, and pleasing skin tone reproduction. Not only is this cinematic look available for in-camera viewing, but it can also be captured and output with minimal or no grading at all for a time-saving post process. The S-Cinetone, S-Log3, S-Gamut3, and S-Gamut3.Cine choices also streamline the process of matching FX6 footage with your VENICE or FX9 video and offer broad color-grading options.

            Fast Hybrid/Phase Detection Autofocus

            Compatible with 50+ native Sony E-mount lenses, the FX6's improved autofocus choices include Face Detection and Eye Autofocus modes for rapid focusing with extremely sharp accuracy, even in lower-light settings. The phase detection autofocus accomplishes this accuracy using seven transition-speed steps and five subject-sensitivity.

            Image Stabilization and More with Catalyst and Metadata

            Pair the FX6 with Sony's Catalyst Prepare/Browse software to use metadata to stabilize your image, automatically rotate gimbal footage, and add flags for easier clip filtering in post-production.

            Touchscreen 3.5" LCD Control

            The FX6's 3.5" LCD monitor offers both high-resolution viewing and the ease of touchscreen camera control. The LCD quick menu controls include key settings like Codec, Imager Scan Mode, Picture Size and Frequency, Base ISO/Sensitivity, Shooting Mode, and Audio Levels.

            Reliable Design and Construction

            Constructed with a lightweight yet durable magnesium alloy chassis, the FX6 body offers maximum reliability and efficiently disperses heat to enable extended recording times. Exterior seams, buttons, and interfaces have been treated with updated sealing that improves the camera's dust and moisture resistance as well.

            4-Channel Audio Recording

            The FX6 offers up to 4-channel audio recording by combining sources from the dual XLR inputs, the 2-channel multi-interface shoe input, and the stereo mic built into the camera's top handle. This enables the simultaneous use of an external microphone for recording your main audio source and the built-in microphone for ambient sound and/or voice memos by the operator.

            Professional Input/Output Interface

            FX6 input and output ports include a selectable 12G/6G/3G-SDI output for flexible monitoring, 12-bit raw output via SDI, and an HDMI output. It also has timecode input and output for syncing multiple cameras and a built-in Wi-Fi module.

            CFexpress Media Slots and Multiple Recording Modes

            The FX6's dual media slots accept both rugged, high-performance, high-capacity CFexpress Type A cards and widely available UHS-II/UHS-1 SDXC cards. Note that the CFexpress Type A cards are required for 100/120 fps UHD 4K capture and 150/180/200/240 fps HD high-speed capture.

            Modular, Grab-and-Go Design

            The modular design of the FX6 enables you to pare down to its compact body for gimbal or drone use, or it can be used with separately available accessories such as a smart grip and smart handle for fingertip control when shooting handheld. A 3.5" LCD screen can be quickly positioned on the camera at multiple locations to provide comfortable, ergonomic viewing.

            Content Browser Mobile Compatibility

            When used with the separately available Content Browser Mobile app and a compatible smartphone or remote control, the FX6's Wi-Fi function enables remote monitoring and focus/iris/zoom control.

             

              IDR 93.999.000
              Promo
              Sony Alpha a7S III Mirrorless Digital Camera With Sony FE 24-70mm f2.8 GM Lens
              Sony Alpha a7S III Mirrorless Digital Camera With Sony FE 24-70mm f2.8 GM Lens
              #16270

              Sony A7S III Overview

              Key Features

              • 12MP Full-Frame Exmor R BSI CMOS Sensor
              • UHD 4K 120p Video, 10-Bit 4:2:2 Internal
              • 16-Bit Raw Output, HLG & S-Log3 Gammas
              • 759-Point Fast Hybrid AF
              • 9.44m-Dot QXGA OLED EVF
              • 3.0" 1.44m-Dot Vari-Angle Touchscreen
              • 5-Axis SteadyShot Image Stabilization
              • Extended ISO 40-409600, 10 fps Shooting
              • Dual CFexpress Type A/SD Card Slots
              • FE 24-70mm f/2.8 GM Lens

              Optimized video, optimized sensitivity, optimized speed, the Sony a7S III raises the bar for what a full-frame mirrorless camera is capable of. A revised 12.1MP Exmor R BSI CMOS sensor and updated BIONZ XR image processor offer faster performance, improved noise reduction, and a wider dynamic range, along with UHD 4K 120p video recording and internal 10-bit 4:2:2 sampling.

               

              12.1MP Exmor RS BSI CMOS Sensor and BIONZ XR Processor

              A redesigned 12.1MP full-frame CMOS sensor now features a back-illuminated Exmor RS design in order to achieve improved clarity and reduced noise along with the expectedly impressive sensitivity, from ISO 80-102400 with an extended ISO 40-409600 range. The updated sensor design also yields 2x faster readout speeds than previous generations and, when coupled with the revised BIONZ XR image processor, greatly reduces rolling shutter by 3x and up to 8x faster processing and overall camera handling. The sensor and processor combination also helps to achieve a wide dynamic range, of up to approximately 14 stops for stills and 15 stops for video, and 10 fps continuous shooting for up to 1000 uncompressed raw files for stills.

              Video Recording

               

              UHD 4K 120p Video, 10-Bit 4:2:2 Internal Recording

              • UHD 4K recording is possible with frame rates up to 120p, using full 1:1 pixel readout without binning. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible for even greater tonal reproduction and post-production flexibility.
              • Two codecs have also been developed: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates, and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

              Recording Flexibility

              • The high-speed, 120 fps recording enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control.
              • Suiting long-form recording, the a7S III does not have any recording time limits to allow for unlimited clip lengths. The camera's physical design also features an improved heat-dissipating structure to promote longer possible recording times, up to an approximate 60-minute recording time at 4K60p.

              Advanced Color Control

              • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
              • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.

              Autofocus and Image Stabilization

              Fast Hybrid AF System

              Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications. Additionally, it is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual selection of the subject. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits. Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

              5-Axis SteadyShot INSIDE Image Stabilization

              The a7S III incorporates an enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system, which compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

              For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

              Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

               

              Body Design and Connectivity

              Tru-Finder EVF and Vari-Angle Touchscreen LCD

              • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 120 fps High Quality setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
              • A first for a7-series cameras, a side-opening 3.0" 1.44m-dot vari-angle articulating screen benefits working from high and low angles as well as a front-facing position for vlogging or other self-recording needs. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
              • Redesigned menu structure is more intuitive and complements having different workflows and settings selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.

              Versatile and Durable Design

              • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
              • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
              • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
              • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 510 shots/80 minutes of recording per charge when using the viewfinder or 600 shots/95 minutes of recording per charge when using the rear LCD.

              Ports and Connectivity

              • Full-size HDMI A port offers a more reliable connection when working with external recorders.
              • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
              • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
              • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
              • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
              • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

               

              Sony FE 24-70mm f/2.8 GM Lens

              The Standard Zoom Refined

              A fast, standard zoom favored for its versatility, the Sony FE 24-70mm f/2.8 GM is a wide-angle to short telephoto lens featuring advanced G Master optics, a robust physical design, and a bright f/2.8 constant maximum aperture. A go-to lens for a variety of shooting situations, the 24-70mm f/2.8 is a perfect choice for anything from landscape to sports to portraiture subjects.

              Uncompromising Optical Design

              • As part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.
              • Of the three aspherical elements incorporated in the lens design, one is an XA element with superior surface precision to effectively reduce astigmatism, field curvature, coma, and other monochromatic aberrations from imagery.
              • One extra-low dispersion element and one Super ED element are featured in the lens design and help to control chromatic aberrations and reduce color fringing for increased clarity and color fidelity.

              • Bright constant f/2.8 maximum aperture maintains consistent performance from wide-angle to telephoto focal length positions and also contributes to greater selective focus control.
              • A Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.
              • Rounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

              Fast Focusing and Reliable Performance

              • Direct Drive Super Sonic wave AF motor and internal focus mechanism provide quick, quiet, and precise autofocus performance and also contribute to more natural, intuitive manual focus control.
              • A focus hold button and AF/MF switch are present on the lens barrel for intuitive tactile control and rapid access to select settings.
              • A dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
              IDR 82.798.000IDR 73.798.000
              Sony a9 III Mirrorless Camera With Sony FE 100-400mm f4.5-5.6 GM OSS Lens
              Sony a9 III Mirrorless Camera With Sony FE 100-400mm f4.5-5.6 GM OSS Lens
              #15794

              Sony A9 III Overview

              Key Features

              • 24.6MP Full-Frame Global Shutter Sensor
              • Up to 120 fps Cont. Shooting with AF/AE
              • Pre-Capture Function; Speed Boost Button
              • Flash Sync at up to 1/80,000 Sec.
              • 4K 120p 10-bit Video; S-Log3 & S-Cinetone
              • 759-Point Phase-Detect AF with Tracking
              • 8-Stop 5-Axis In-Body Image Stabilization
              • 9.44m-Dot EVF with 240 fps Refresh Rate
              • 3.2" 2.1m-Dot 4-Axis Touchscreen LCD
              • Dual CFexpress Type A/SD Card Slots

              A New Dimension of Image Performance

              Mengklaim gelar kamera mirrorless shutter global pertama di dunia, Sony a9 III adalah kamera yang cepat dan berkemampuan luar biasa sistem untuk olahraga, satwa liar, jurnalisme foto, dan masih banyak lagi. Teknologi sensor revolusioner ini meningkatkan standar pencitraan full-frame, termasuk kemampuan memotret mentah secara terus menerus hingga 120 fps dan menikmati sinkronisasi flash hingga kecepatan rana maksimum 1/80.000 detik. Memadukan fungsi sensor 24,6MP ini dengan prosesor BIONZ XR yang kuat dari Sony dan Unit Pemrosesan AI menghasilkan sistem yang akan memberikan kinerja tak tertandingi bagi mereka yang mencari sistem kamera yang sangat responsif dan andal.

               

              Global Shutter—A First for Mirrorless

              Sony telah menghadirkan kamera mirrorless golbal shutter full-frame pertama di dunia dengan a9 III. Penggunaan global shutter memberikan lompatan dalam performa dibandingkan teknologi rana bergulir yang digunakan selama beberapa dekade. Global shutter memberikan pembacaan yang nyaris seketika dan simultan dari semua 24,6MP, menghilangkan kemiringan dan artefak lainnya yang mengganggu rolling shutters. Teknologi ini juga jauh melampaui teknologi rana mekanis dalam segala hal, sehingga physical shutter tidak diperlukan pada a9 III.

              Global Shutters membantu memastikan pencahayaan yang konsisten dan seragam di seluruh bingkai dalam segala kondisi pencahayaan. Sinkronisasi flash dapat dilakukan pada kecepatan rana apa pun—bahkan maksimum 1/80.000 detik. Pembacaan simultan juga mencegah garis melintang dari sumber cahaya tertentu, seperti lampu neon. Di gym, di luar, atau dengan pencahayaan buatan campuran, a9 III akan menanganinya dengan mudah.

              Fotografi flash dan kondisi pencahayaan campuran akan mengalami peningkatan kegunaan yang besar dengan penggunaan Global shutter. Ini termasuk kemampuan untuk melakukan sinkronisasi hingga 1/80.000 detik dengan flash apa pun. Lampu kilat Sony akan mendapatkan keuntungan dari komunikasi yang memastikan hasil optimal dan lampu kilat pihak ketiga dapat disinkronkan dengan rana dengan menggunakan pengaturan menu untuk menyesuaikan penundaan.

              Pre-Capture & Speed Boost—Never Miss a Moment

              Along with the key technology delivered by the sensor, the a9 III offers features new features to unlock the camera's full potential.

              • Pre-Capture: The a9 III can be configured to begin recording images to the buffer when the shutter button is half-pressed. Users can set this between 0.05-1.0 second. Upon pressing the shutter these images will be saved to the memory card.
              • Speed Boost: Not every shoot calls for the a9 III's impressive max speed of 120 fps. With Speed Boost and the C5 button, which is conveniently placed near the grip on the front of the camera, users can instantly switch their camera from their usual continuous shooting frame rate to a faster one to make sure their next shot is just right. Photographers will be able to select various frame rates up to 120 fps.

              Pro-Quality 4K Video

              Meskipun video mendapat manfaat besar dari penggunaan teknologi global shutter – artefak rolling shutter dan pita dihilangkan sepenuhnya – a9 III menawarkan banyak peningkatan video lainnya dibandingkan pendahulunya yang layak untuk dibicarakan.

              • The a9 III captures and downsamples the full 6K image area to produce high-quality UHD 4K video up to 60 fps. It can also record 4K up to 120 fps with no crop.
              • Record 10-bit 4:2:2 internally using All-I encoding for maximum quality.
              • Output 16-bit raw via the full-size HDMI port to a compatible external recorder.
              • S-Log3, S-Cinetone, and other Picture Profiles are available for optimizing the image for your workflow and production environment.

              Refined Body Design

              Dengan kamera seri Alpha generasi baru, terdapat sedikit penyesuaian dan modifikasi yang dirancang untuk membuat pengoperasian sistem lebih ergonomis. A9 III menampilkan beberapa pembaruan:

              • Penambahan tombol kustom C5 di depan bodi kamera.
              • Tombol mode pemotretan bersambungan kini dapat dinonaktifkan dan kecepatan pemotretan dapat disesuaikan di menu.
              • Pegangan yang ditingkatkan dan tombol rana sedikit dipindahkan untuk memberikan pengalaman yang lebih ergonomis.
              • Slot kartu CFexpress Tipe A/SD ganda memberikan keserbagunaan, memungkinkan pengguna menggunakan media yang ada atau memilih opsi CFexpress yang lebih cepat untuk memanfaatkan sepenuhnya peningkatan kecepatan a9 III.
              • Port USB-C kini menawarkan kecepatan USB 3.2 Gen 2 yang lebih cepat hingga 10 Gb/s.

              • 3.2" 2.1m-dot 4-axis multi-angle touchscreen LCD-first seen on the a7R V. This screen has a wide color gamut covering the DCI-P3 space.
              • 9.44m-dot 0.90x OLED electronic viewfinder with maximum refresh rate of 240 fps. The a9 III benefits from maximum quality viewing at up to 120 fps.
              • Ethernet port for advanced networking and data transfer workflows.
              • The optional VG-C5 Vertical Grip is designed to match the updated ergonomics of the a9 III, including the new C5 button.

              Enhanced Functionality and Usability

              Sony terus meningkatkan alur kerja kamera profesionalnya dengan peningkatan dan fitur tambahan:

              • Fungsi memo suara menjanjikan rekaman yang lebih jelas dengan mikrofon yang terletak dekat dengan pengguna. Memo ini dapat ditransfer melalui FTP dan dapat dikonversi menjadi teks menggunakan Transfer & Aplikasi penandaan.
              • Metadata IPTC dapat secara otomatis ditambahkan ke gambar dan hingga 20 preset dapat disimpan.
              • Gambar beruntun kini dapat diatur untuk ditampilkan sebagai grup selama pemutaran untuk memudahkan navigasi dalam pengambilan gambar, terutama saat menggunakan kecepatan pengambilan gambar beruntun tercepat pada a9 III.
              • Wi-Fi dan Ethernet internal dapat digunakan untuk transfer data jaringan cepat selama pengambilan gambar.

              Sony a9 III Weather Sealing

              • A9 III dirancang untuk digunakan dalam berbagai kondisi pengambilan gambar dan disegel cuaca untuk melindunginya dari berbagai cuaca.
              • Tirai peneduh aktif saat kamera dimatikan, melindungi sensor kamera dari debu dan elemen lainnya.

              Future Firmware Updates

              Sony a9 III akan menjadi lebih baik seiring berjalannya waktu dan ada beberapa detail tentang apa yang diharapkan dalam pembaruan firmware di masa mendatang:

              • Kemampuan memotret secara terus menerus hingga 120 fps saat menggunakan shutter speed maksimal 1/80.000 detik.
              • Peningkatan alur kerja untuk metadata IPTC dan fungsi FTP.
              • Penambahan teknologi C2PA dari Content Authenticity Initiative.
              IDR 133.398.000
              Sony a9 III Mirrorless Camera With Sony FE 200-600mm F5.6-6.3 G OSS Lens
              Sony a9 III Mirrorless Camera With Sony FE 200-600mm F5.6-6.3 G OSS Lens
              #15793

              Sony A9 III Overview

              Key Features

              • 24.6MP Full-Frame Global Shutter Sensor
              • Up to 120 fps Cont. Shooting with AF/AE
              • Pre-Capture Function; Speed Boost Button
              • Flash Sync at up to 1/80,000 Sec.
              • 4K 120p 10-bit Video; S-Log3 & S-Cinetone
              • 759-Point Phase-Detect AF with Tracking
              • 8-Stop 5-Axis In-Body Image Stabilization
              • 9.44m-Dot EVF with 240 fps Refresh Rate
              • 3.2" 2.1m-Dot 4-Axis Touchscreen LCD
              • Dual CFexpress Type A/SD Card Slots

              A New Dimension of Image Performance

              Mengklaim gelar kamera mirrorless shutter global pertama di dunia, Sony a9 III adalah kamera yang cepat dan berkemampuan luar biasa sistem untuk olahraga, satwa liar, jurnalisme foto, dan masih banyak lagi. Teknologi sensor revolusioner ini meningkatkan standar pencitraan full-frame, termasuk kemampuan memotret mentah secara terus menerus hingga 120 fps dan menikmati sinkronisasi flash hingga kecepatan rana maksimum 1/80.000 detik. Memadukan fungsi sensor 24,6MP ini dengan prosesor BIONZ XR yang kuat dari Sony dan Unit Pemrosesan AI menghasilkan sistem yang akan memberikan kinerja tak tertandingi bagi mereka yang mencari sistem kamera yang sangat responsif dan andal.

               

              Global Shutter—A First for Mirrorless

              Sony telah menghadirkan kamera mirrorless golbal shutter full-frame pertama di dunia dengan a9 III. Penggunaan global shutter memberikan lompatan dalam performa dibandingkan teknologi rana bergulir yang digunakan selama beberapa dekade. Global shutter memberikan pembacaan yang nyaris seketika dan simultan dari semua 24,6MP, menghilangkan kemiringan dan artefak lainnya yang mengganggu rolling shutters. Teknologi ini juga jauh melampaui teknologi rana mekanis dalam segala hal, sehingga physical shutter tidak diperlukan pada a9 III.

              Global Shutters membantu memastikan pencahayaan yang konsisten dan seragam di seluruh bingkai dalam segala kondisi pencahayaan. Sinkronisasi flash dapat dilakukan pada kecepatan rana apa pun—bahkan maksimum 1/80.000 detik. Pembacaan simultan juga mencegah garis melintang dari sumber cahaya tertentu, seperti lampu neon. Di gym, di luar, atau dengan pencahayaan buatan campuran, a9 III akan menanganinya dengan mudah.

              Fotografi flash dan kondisi pencahayaan campuran akan mengalami peningkatan kegunaan yang besar dengan penggunaan Global shutter. Ini termasuk kemampuan untuk melakukan sinkronisasi hingga 1/80.000 detik dengan flash apa pun. Lampu kilat Sony akan mendapatkan keuntungan dari komunikasi yang memastikan hasil optimal dan lampu kilat pihak ketiga dapat disinkronkan dengan rana dengan menggunakan pengaturan menu untuk menyesuaikan penundaan.

              Pre-Capture & Speed Boost—Never Miss a Moment

              Along with the key technology delivered by the sensor, the a9 III offers features new features to unlock the camera's full potential.

              • Pre-Capture: The a9 III can be configured to begin recording images to the buffer when the shutter button is half-pressed. Users can set this between 0.05-1.0 second. Upon pressing the shutter these images will be saved to the memory card.
              • Speed Boost: Not every shoot calls for the a9 III's impressive max speed of 120 fps. With Speed Boost and the C5 button, which is conveniently placed near the grip on the front of the camera, users can instantly switch their camera from their usual continuous shooting frame rate to a faster one to make sure their next shot is just right. Photographers will be able to select various frame rates up to 120 fps.

              Pro-Quality 4K Video

              Meskipun video mendapat manfaat besar dari penggunaan teknologi global shutter – artefak rolling shutter dan pita dihilangkan sepenuhnya – a9 III menawarkan banyak peningkatan video lainnya dibandingkan pendahulunya yang layak untuk dibicarakan.

              • The a9 III captures and downsamples the full 6K image area to produce high-quality UHD 4K video up to 60 fps. It can also record 4K up to 120 fps with no crop.
              • Record 10-bit 4:2:2 internally using All-I encoding for maximum quality.
              • Output 16-bit raw via the full-size HDMI port to a compatible external recorder.
              • S-Log3, S-Cinetone, and other Picture Profiles are available for optimizing the image for your workflow and production environment.

              Refined Body Design

              Dengan kamera seri Alpha generasi baru, terdapat sedikit penyesuaian dan modifikasi yang dirancang untuk membuat pengoperasian sistem lebih ergonomis. A9 III menampilkan beberapa pembaruan:

              • Penambahan tombol kustom C5 di depan bodi kamera.
              • Tombol mode pemotretan bersambungan kini dapat dinonaktifkan dan kecepatan pemotretan dapat disesuaikan di menu.
              • Pegangan yang ditingkatkan dan tombol rana sedikit dipindahkan untuk memberikan pengalaman yang lebih ergonomis.
              • Slot kartu CFexpress Tipe A/SD ganda memberikan keserbagunaan, memungkinkan pengguna menggunakan media yang ada atau memilih opsi CFexpress yang lebih cepat untuk memanfaatkan sepenuhnya peningkatan kecepatan a9 III.
              • Port USB-C kini menawarkan kecepatan USB 3.2 Gen 2 yang lebih cepat hingga 10 Gb/s.

              • 3.2" 2.1m-dot 4-axis multi-angle touchscreen LCD-first seen on the a7R V. This screen has a wide color gamut covering the DCI-P3 space.
              • 9.44m-dot 0.90x OLED electronic viewfinder with maximum refresh rate of 240 fps. The a9 III benefits from maximum quality viewing at up to 120 fps.
              • Ethernet port for advanced networking and data transfer workflows.
              • The optional VG-C5 Vertical Grip is designed to match the updated ergonomics of the a9 III, including the new C5 button.

              Enhanced Functionality and Usability

              Sony terus meningkatkan alur kerja kamera profesionalnya dengan peningkatan dan fitur tambahan:

              • Fungsi memo suara menjanjikan rekaman yang lebih jelas dengan mikrofon yang terletak dekat dengan pengguna. Memo ini dapat ditransfer melalui FTP dan dapat dikonversi menjadi teks menggunakan Transfer & Aplikasi penandaan.
              • Metadata IPTC dapat secara otomatis ditambahkan ke gambar dan hingga 20 preset dapat disimpan.
              • Gambar beruntun kini dapat diatur untuk ditampilkan sebagai grup selama pemutaran untuk memudahkan navigasi dalam pengambilan gambar, terutama saat menggunakan kecepatan pengambilan gambar beruntun tercepat pada a9 III.
              • Wi-Fi dan Ethernet internal dapat digunakan untuk transfer data jaringan cepat selama pengambilan gambar.

              Sony a9 III Weather Sealing

              • A9 III dirancang untuk digunakan dalam berbagai kondisi pengambilan gambar dan disegel cuaca untuk melindunginya dari berbagai cuaca.
              • Tirai peneduh aktif saat kamera dimatikan, melindungi sensor kamera dari debu dan elemen lainnya.

              Future Firmware Updates

              Sony a9 III akan menjadi lebih baik seiring berjalannya waktu dan ada beberapa detail tentang apa yang diharapkan dalam pembaruan firmware di masa mendatang:

              • Kemampuan memotret secara terus menerus hingga 120 fps saat menggunakan shutter speed maksimal 1/80.000 detik.
              • Peningkatan alur kerja untuk metadata IPTC dan fungsi FTP.
              • Penambahan teknologi C2PA dari Content Authenticity Initiative.
              IDR 124.298.000
              Sony a9 III Mirrorless Camera With Sony FE 70-200mm f2.8 GM OSS II Lens
              Sony a9 III Mirrorless Camera With Sony FE 70-200mm f2.8 GM OSS II Lens
              #15792

              Sony A9 III Overview

              Key Features

              • 24.6MP Full-Frame Global Shutter Sensor
              • Up to 120 fps Cont. Shooting with AF/AE
              • Pre-Capture Function; Speed Boost Button
              • Flash Sync at up to 1/80,000 Sec.
              • 4K 120p 10-bit Video; S-Log3 & S-Cinetone
              • 759-Point Phase-Detect AF with Tracking
              • 8-Stop 5-Axis In-Body Image Stabilization
              • 9.44m-Dot EVF with 240 fps Refresh Rate
              • 3.2" 2.1m-Dot 4-Axis Touchscreen LCD
              • Dual CFexpress Type A/SD Card Slots

              A New Dimension of Image Performance

              Mengklaim gelar kamera mirrorless shutter global pertama di dunia, Sony a9 III adalah kamera yang cepat dan berkemampuan luar biasa sistem untuk olahraga, satwa liar, jurnalisme foto, dan masih banyak lagi. Teknologi sensor revolusioner ini meningkatkan standar pencitraan full-frame, termasuk kemampuan memotret mentah secara terus menerus hingga 120 fps dan menikmati sinkronisasi flash hingga kecepatan rana maksimum 1/80.000 detik. Memadukan fungsi sensor 24,6MP ini dengan prosesor BIONZ XR yang kuat dari Sony dan Unit Pemrosesan AI menghasilkan sistem yang akan memberikan kinerja tak tertandingi bagi mereka yang mencari sistem kamera yang sangat responsif dan andal.

               

              Global Shutter—A First for Mirrorless

              Sony telah menghadirkan kamera mirrorless golbal shutter full-frame pertama di dunia dengan a9 III. Penggunaan global shutter memberikan lompatan dalam performa dibandingkan teknologi rana bergulir yang digunakan selama beberapa dekade. Global shutter memberikan pembacaan yang nyaris seketika dan simultan dari semua 24,6MP, menghilangkan kemiringan dan artefak lainnya yang mengganggu rolling shutters. Teknologi ini juga jauh melampaui teknologi rana mekanis dalam segala hal, sehingga physical shutter tidak diperlukan pada a9 III.

              Global Shutters membantu memastikan pencahayaan yang konsisten dan seragam di seluruh bingkai dalam segala kondisi pencahayaan. Sinkronisasi flash dapat dilakukan pada kecepatan rana apa pun—bahkan maksimum 1/80.000 detik. Pembacaan simultan juga mencegah garis melintang dari sumber cahaya tertentu, seperti lampu neon. Di gym, di luar, atau dengan pencahayaan buatan campuran, a9 III akan menanganinya dengan mudah.

              Fotografi flash dan kondisi pencahayaan campuran akan mengalami peningkatan kegunaan yang besar dengan penggunaan Global shutter. Ini termasuk kemampuan untuk melakukan sinkronisasi hingga 1/80.000 detik dengan flash apa pun. Lampu kilat Sony akan mendapatkan keuntungan dari komunikasi yang memastikan hasil optimal dan lampu kilat pihak ketiga dapat disinkronkan dengan rana dengan menggunakan pengaturan menu untuk menyesuaikan penundaan.

              Pre-Capture & Speed Boost—Never Miss a Moment

              Along with the key technology delivered by the sensor, the a9 III offers features new features to unlock the camera's full potential.

              • Pre-Capture: The a9 III can be configured to begin recording images to the buffer when the shutter button is half-pressed. Users can set this between 0.05-1.0 second. Upon pressing the shutter these images will be saved to the memory card.
              • Speed Boost: Not every shoot calls for the a9 III's impressive max speed of 120 fps. With Speed Boost and the C5 button, which is conveniently placed near the grip on the front of the camera, users can instantly switch their camera from their usual continuous shooting frame rate to a faster one to make sure their next shot is just right. Photographers will be able to select various frame rates up to 120 fps.

              Pro-Quality 4K Video

              Meskipun video mendapat manfaat besar dari penggunaan teknologi global shutter – artefak rolling shutter dan pita dihilangkan sepenuhnya – a9 III menawarkan banyak peningkatan video lainnya dibandingkan pendahulunya yang layak untuk dibicarakan.

              • The a9 III captures and downsamples the full 6K image area to produce high-quality UHD 4K video up to 60 fps. It can also record 4K up to 120 fps with no crop.
              • Record 10-bit 4:2:2 internally using All-I encoding for maximum quality.
              • Output 16-bit raw via the full-size HDMI port to a compatible external recorder.
              • S-Log3, S-Cinetone, and other Picture Profiles are available for optimizing the image for your workflow and production environment.

              Refined Body Design

              Dengan kamera seri Alpha generasi baru, terdapat sedikit penyesuaian dan modifikasi yang dirancang untuk membuat pengoperasian sistem lebih ergonomis. A9 III menampilkan beberapa pembaruan:

              • Penambahan tombol kustom C5 di depan bodi kamera.
              • Tombol mode pemotretan bersambungan kini dapat dinonaktifkan dan kecepatan pemotretan dapat disesuaikan di menu.
              • Pegangan yang ditingkatkan dan tombol rana sedikit dipindahkan untuk memberikan pengalaman yang lebih ergonomis.
              • Slot kartu CFexpress Tipe A/SD ganda memberikan keserbagunaan, memungkinkan pengguna menggunakan media yang ada atau memilih opsi CFexpress yang lebih cepat untuk memanfaatkan sepenuhnya peningkatan kecepatan a9 III.
              • Port USB-C kini menawarkan kecepatan USB 3.2 Gen 2 yang lebih cepat hingga 10 Gb/s.

              • 3.2" 2.1m-dot 4-axis multi-angle touchscreen LCD-first seen on the a7R V. This screen has a wide color gamut covering the DCI-P3 space.
              • 9.44m-dot 0.90x OLED electronic viewfinder with maximum refresh rate of 240 fps. The a9 III benefits from maximum quality viewing at up to 120 fps.
              • Ethernet port for advanced networking and data transfer workflows.
              • The optional VG-C5 Vertical Grip is designed to match the updated ergonomics of the a9 III, including the new C5 button.

              Enhanced Functionality and Usability

              Sony terus meningkatkan alur kerja kamera profesionalnya dengan peningkatan dan fitur tambahan:

              • Fungsi memo suara menjanjikan rekaman yang lebih jelas dengan mikrofon yang terletak dekat dengan pengguna. Memo ini dapat ditransfer melalui FTP dan dapat dikonversi menjadi teks menggunakan Transfer & Aplikasi penandaan.
              • Metadata IPTC dapat secara otomatis ditambahkan ke gambar dan hingga 20 preset dapat disimpan.
              • Gambar beruntun kini dapat diatur untuk ditampilkan sebagai grup selama pemutaran untuk memudahkan navigasi dalam pengambilan gambar, terutama saat menggunakan kecepatan pengambilan gambar beruntun tercepat pada a9 III.
              • Wi-Fi dan Ethernet internal dapat digunakan untuk transfer data jaringan cepat selama pengambilan gambar.

              Sony a9 III Weather Sealing

              • A9 III dirancang untuk digunakan dalam berbagai kondisi pengambilan gambar dan disegel cuaca untuk melindunginya dari berbagai cuaca.
              • Tirai peneduh aktif saat kamera dimatikan, melindungi sensor kamera dari debu dan elemen lainnya.

              Future Firmware Updates

              Sony a9 III akan menjadi lebih baik seiring berjalannya waktu dan ada beberapa detail tentang apa yang diharapkan dalam pembaruan firmware di masa mendatang:

              • Kemampuan memotret secara terus menerus hingga 120 fps saat menggunakan shutter speed maksimal 1/80.000 detik.
              • Peningkatan alur kerja untuk metadata IPTC dan fungsi FTP.
              • Penambahan teknologi C2PA dari Content Authenticity Initiative.
              IDR 133.398.000
              Sony A9 III Mirrorless Camera
              Sony A9 III Mirrorless Camera
              #15433

              Sony A9 III Overview

              Key Features

              • 24.6MP Full-Frame Global Shutter Sensor
              • Up to 120 fps Cont. Shooting with AF/AE
              • Pre-Capture Function; Speed Boost Button
              • Flash Sync at up to 1/80,000 Sec.
              • 4K 120p 10-bit Video; S-Log3 & S-Cinetone
              • 759-Point Phase-Detect AF with Tracking
              • 8-Stop 5-Axis In-Body Image Stabilization
              • 9.44m-Dot EVF with 240 fps Refresh Rate
              • 3.2" 2.1m-Dot 4-Axis Touchscreen LCD
              • Dual CFexpress Type A/SD Card Slots

              A New Dimension of Image Performance

              Mengklaim gelar kamera mirrorless shutter global pertama di dunia, Sony a9 III adalah kamera yang cepat dan berkemampuan luar biasa sistem untuk olahraga, satwa liar, jurnalisme foto, dan masih banyak lagi. Teknologi sensor revolusioner ini meningkatkan standar pencitraan full-frame, termasuk kemampuan memotret mentah secara terus menerus hingga 120 fps dan menikmati sinkronisasi flash hingga kecepatan rana maksimum 1/80.000 detik. Memadukan fungsi sensor 24,6MP ini dengan prosesor BIONZ XR yang kuat dari Sony dan Unit Pemrosesan AI menghasilkan sistem yang akan memberikan kinerja tak tertandingi bagi mereka yang mencari sistem kamera yang sangat responsif dan andal.

               

              Global Shutter—A First for Mirrorless

              Sony telah menghadirkan kamera mirrorless golbal shutter full-frame pertama di dunia dengan a9 III. Penggunaan global shutter memberikan lompatan dalam performa dibandingkan teknologi rana bergulir yang digunakan selama beberapa dekade. Global shutter memberikan pembacaan yang nyaris seketika dan simultan dari semua 24,6MP, menghilangkan kemiringan dan artefak lainnya yang mengganggu rolling shutters. Teknologi ini juga jauh melampaui teknologi rana mekanis dalam segala hal, sehingga physical shutter tidak diperlukan pada a9 III.

              Global Shutters membantu memastikan pencahayaan yang konsisten dan seragam di seluruh bingkai dalam segala kondisi pencahayaan. Sinkronisasi flash dapat dilakukan pada kecepatan rana apa pun—bahkan maksimum 1/80.000 detik. Pembacaan simultan juga mencegah garis melintang dari sumber cahaya tertentu, seperti lampu neon. Di gym, di luar, atau dengan pencahayaan buatan campuran, a9 III akan menanganinya dengan mudah.

              Fotografi flash dan kondisi pencahayaan campuran akan mengalami peningkatan kegunaan yang besar dengan penggunaan Global shutter. Ini termasuk kemampuan untuk melakukan sinkronisasi hingga 1/80.000 detik dengan flash apa pun. Lampu kilat Sony akan mendapatkan keuntungan dari komunikasi yang memastikan hasil optimal dan lampu kilat pihak ketiga dapat disinkronkan dengan rana dengan menggunakan pengaturan menu untuk menyesuaikan penundaan.

              Pre-Capture & Speed Boost—Never Miss a Moment

              Along with the key technology delivered by the sensor, the a9 III offers features new features to unlock the camera's full potential.

              • Pre-Capture: The a9 III can be configured to begin recording images to the buffer when the shutter button is half-pressed. Users can set this between 0.05-1.0 second. Upon pressing the shutter these images will be saved to the memory card.
              • Speed Boost: Not every shoot calls for the a9 III's impressive max speed of 120 fps. With Speed Boost and the C5 button, which is conveniently placed near the grip on the front of the camera, users can instantly switch their camera from their usual continuous shooting frame rate to a faster one to make sure their next shot is just right. Photographers will be able to select various frame rates up to 120 fps.

              Pro-Quality 4K Video

              Meskipun video mendapat manfaat besar dari penggunaan teknologi global shutter – artefak rolling shutter dan pita dihilangkan sepenuhnya – a9 III menawarkan banyak peningkatan video lainnya dibandingkan pendahulunya yang layak untuk dibicarakan.

              • The a9 III captures and downsamples the full 6K image area to produce high-quality UHD 4K video up to 60 fps. It can also record 4K up to 120 fps with no crop.
              • Record 10-bit 4:2:2 internally using All-I encoding for maximum quality.
              • Output 16-bit raw via the full-size HDMI port to a compatible external recorder.
              • S-Log3, S-Cinetone, and other Picture Profiles are available for optimizing the image for your workflow and production environment.

              Refined Body Design

              Dengan kamera seri Alpha generasi baru, terdapat sedikit penyesuaian dan modifikasi yang dirancang untuk membuat pengoperasian sistem lebih ergonomis. A9 III menampilkan beberapa pembaruan:

              • Penambahan tombol kustom C5 di depan bodi kamera.
              • Tombol mode pemotretan bersambungan kini dapat dinonaktifkan dan kecepatan pemotretan dapat disesuaikan di menu.
              • Pegangan yang ditingkatkan dan tombol rana sedikit dipindahkan untuk memberikan pengalaman yang lebih ergonomis.
              • Slot kartu CFexpress Tipe A/SD ganda memberikan keserbagunaan, memungkinkan pengguna menggunakan media yang ada atau memilih opsi CFexpress yang lebih cepat untuk memanfaatkan sepenuhnya peningkatan kecepatan a9 III.
              • Port USB-C kini menawarkan kecepatan USB 3.2 Gen 2 yang lebih cepat hingga 10 Gb/s.

              • 3.2" 2.1m-dot 4-axis multi-angle touchscreen LCD-first seen on the a7R V. This screen has a wide color gamut covering the DCI-P3 space.
              • 9.44m-dot 0.90x OLED electronic viewfinder with maximum refresh rate of 240 fps. The a9 III benefits from maximum quality viewing at up to 120 fps.
              • Ethernet port for advanced networking and data transfer workflows.
              • The optional VG-C5 Vertical Grip is designed to match the updated ergonomics of the a9 III, including the new C5 button.

              Enhanced Functionality and Usability

              Sony terus meningkatkan alur kerja kamera profesionalnya dengan peningkatan dan fitur tambahan:

              • Fungsi memo suara menjanjikan rekaman yang lebih jelas dengan mikrofon yang terletak dekat dengan pengguna. Memo ini dapat ditransfer melalui FTP dan dapat dikonversi menjadi teks menggunakan Transfer & Aplikasi penandaan.
              • Metadata IPTC dapat secara otomatis ditambahkan ke gambar dan hingga 20 preset dapat disimpan.
              • Gambar beruntun kini dapat diatur untuk ditampilkan sebagai grup selama pemutaran untuk memudahkan navigasi dalam pengambilan gambar, terutama saat menggunakan kecepatan pengambilan gambar beruntun tercepat pada a9 III.
              • Wi-Fi dan Ethernet internal dapat digunakan untuk transfer data jaringan cepat selama pengambilan gambar.

              Sony a9 III Weather Sealing

              • A9 III dirancang untuk digunakan dalam berbagai kondisi pengambilan gambar dan disegel cuaca untuk melindunginya dari berbagai cuaca.
              • Tirai peneduh aktif saat kamera dimatikan, melindungi sensor kamera dari debu dan elemen lainnya.

              Future Firmware Updates

              Sony a9 III akan menjadi lebih baik seiring berjalannya waktu dan ada beberapa detail tentang apa yang diharapkan dalam pembaruan firmware di masa mendatang:

              • Kemampuan memotret secara terus menerus hingga 120 fps saat menggunakan shutter speed maksimal 1/80.000 detik.
              • Peningkatan alur kerja untuk metadata IPTC dan fungsi FTP.
              • Penambahan teknologi C2PA dari Content Authenticity Initiative.
              IDR 94.999.000
              Sony A7IV Mirrorless Camera 28-70mm Lens With Sony FE 24-70mm f2.8 GM II Lens
              Sony A7IV Mirrorless Camera 28-70mm Lens With Sony FE 24-70mm f2.8 GM II Lens
              #15202

              Sony A7 IV Overview

              Key Features

              • 33MP Full-Frame Exmor R CMOS Sensor
              • Up to 10 fps Shooting, ISO 100-51200
              • 4K 60p Video in 10-Bit, S-Cinetone
              • 3.68m-Dot EVF with 120 fps Refresh Rate
              • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
              • 759-Pt. Fast Hybrid AF, Real-time Eye AF
              • Focus Breathing Compensation
              • 5-Axis SteadyShot Image Stabilization
              • Creative Looks and Soft Skin Effect
              • FE 28-70mm f/3.5-5.6 OSS Lens

              Sony a7 IV Mirrorless Camera

              An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

               

              Sensor and Processor

              Sony a7 IV | Sample Image | Motorcycle

              33MP Exmor R BSI CMOS Sensor

              Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

              Sony a7 IV | BIONZ XR

              BIONZ XR Processor

              Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

              In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

              Video Recording

               

              Sony a7 IV | 7K to 4K

              4K 60p Video Recording in 10-Bit

              • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
              • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
              • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
              • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

               

              S-Cinetone, S-Log3, and Other Color and Gamma Controls

              • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
              • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
              • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

              Fast Hybrid AF System

              Sony a7 IV | AF Points

              AI-Based Autofocus

              Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

               

              Real-time Tracking and Real-time Eye AF

              Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

              • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
              • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

               

              AF During Video Recording and Additional Focusing Modes

              • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
              • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
              • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
              • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

               

              • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

              Body Design, Connectivity, and Streaming

              Sony a7 IV | Vari-Angle LCD

              Viewfinder and LCD Screen

              • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
              • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

              Sony a7 IV | Ports

              Ports and Interface

              • Full-size HDMI A port offers a more reliable connection when working with external recorders.
              • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
              • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
              • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
              • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

               

              5-Axis SteadyShot INSIDE Image Stabilization

              • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
              • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
              • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

              Sony a7 IV | HVL-F60RM2 | External Flash Control

              Advanced External Flash Control

              Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

              Sony a7 IV | Wireless Connectivity

              Wireless Connectivity and Streaming

              • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
              • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
              • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

              Sony a7 IV | USB Webcam and Streaming

              • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
              • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
              • Internal recording is supported to a memory card while live streaming.
              • UVC and UAC standards are supported for improved picture and sound quality during streaming.

               

              Sony FE 28-70mm f/3.5-5.6 OSS Lens

              A Versatile Standard

              A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.

              Optical Design

              • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
              • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
              • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

              Autofocus, Image Stabilization, and Design

              • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
              • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
              • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
              IDR 72.498.000
              Promo
              Sony A7IV Mirrorless Camera With Sony FE 24-70mm f2.8 GM II Lens
              Sony A7IV Mirrorless Camera With Sony FE 24-70mm f2.8 GM II Lens
              #15201

              Sony A7 IV Overview

              Key Features

              • 33MP Full-Frame Exmor R CMOS BSI Sensor
              • Up to 10 fps Shooting, ISO 100-51200
              • 4K 60p Video in 10-Bit, S-Cinetone
              • 3.68m-Dot EVF with 120 fps Refresh Rate
              • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
              • 759-Pt. Fast Hybrid AF, Real-time Eye AF
              • Focus Breathing Compensation
              • 5-Axis SteadyShot Image Stabilization
              • Creative Looks and Soft Skin Effect
              • 4K 15p UVC/UAC Streaming via USB Type-C

              Sony a7 IV: Beyond Basic

              An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

               

              Sensor and Processor

              Sony a7 IV | Sample Image | Motorcycle

              33MP Exmor R BSI CMOS Sensor

              Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

              Sony a7 IV | BIONZ XR

              BIONZ XR Processor

              Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

              In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

              Video Recording

               

              Sony a7 IV | 7K to 4K

              4K 60p Video Recording in 10-Bit

              • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
              • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
              • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
              • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

               

              S-Cinetone, S-Log3, and Other Color and Gamma Controls

              • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
              • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
              • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

              Fast Hybrid AF System

              Sony a7 IV | AF Points

              AI-Based Autofocus

              Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

               

              Real-time Tracking and Real-time Eye AF

              Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

              • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
              • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

               

              AF During Video Recording and Additional Focusing Modes

              • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
              • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
              • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
              • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

               

              • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check

              Body Design, Connectivity, and Streaming

              Sony a7 IV | Vari-Angle LCD

              Viewfinder and LCD Screen

              • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
              • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

              Sony a7 IV | Ports

              Ports and Interface

              • Full-size HDMI A port offers a more reliable connection when working with external recorders.
              • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
              • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
              • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
              • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

               

              5-Axis SteadyShot INSIDE Image Stabilization

              • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
              • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
              • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

              Sony a7 IV | HVL-F60RM2 | External Flash Control

              Advanced External Flash Control

              Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

              Sony a7 IV | Wireless Connectivity

              Wireless Connectivity and Streaming

              • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
              • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
              • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

              Sony a7 IV | USB Webcam and Streaming

              • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
              • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
              • Internal recording is supported to a memory card while live streaming.
              • UVC and UAC standards are supported for improved picture and sound quality during streaming.

              Sony FE 24-70mm f/2.8 GM II Overview

              Key Features

              • E-Mount Lens/Full-Frame Format
              • Aperture Range: f/2.8 to f/22
              • 22% Lighter, 18% Smaller than Previous
              • XA and Super ED Elements
              • Nano AR Coating II and Fluorine Coating
              • Four XD Linear AF Motors, Floating Focus
              • Aperture De-Click and Lock Switches
              • Zoom Smoothness Switch
              • Dust and Moisture-Resistant Construction
              • Eleven-Blade Circular Diaphragm
                IDR 69.498.000IDR 64.498.000
                Sony a7R V Mirrorless Camera with FE 85mm f1.4 GM Lens
                Sony a7R V Mirrorless Camera with FE 85mm f1.4 GM Lens
                #15155

                Sony A7R V Overview

                Key Features

                • 61MP Full-Frame Exmor R BSI CMOS Sensor
                • BIONZ XR & AI Processing Unit
                • AI-Based Real-Time Tracking AF System
                • 8K 24p, 4K 60p, FHD 120p 10-Bit Video
                • 4K 16-Bit Raw Output; S-Log3/S-Cinetone
                • 9.44m-Dot EVF with 120 fps Refresh Rate
                • 3.2" 4-Axis Multi-Angle Touchscreen LCD
                • 10 fps Shooting with AF/AE Tracking
                • 8-Stop 5-Axis Image Stabilization
                • Dual CFexpress Type A/SD Card Slots

                Exmor R BSI Sensor and BIONZ XR Processor

                61MP Full-Frame CMOS Sensor

                Featuring a back-illuminated design, this full-frame 61MP Exmor R CMOS sensor offers a mixture of incredible resolution with high clarity, low noise, and a wide 15-stop dynamic range. The sensor's structure promotes impressive image quality and a copper wiring layer dramatically improves data transmission speed for creating 14-bit, high-resolution 61MP stills with a native sensitivity range from ISO 100-32000, which can be further expanded to ISO 50-102400.

                 

                Improved Processing Engine

                A new BIONZ XR processing engine offers up to 8x greater processing performance compared to previous generations, which enables faster overall performance, impressive image quality with wide sensitivity and dynamic ranges, and more fluent processing that's capable of handling a bevy of AI tasks and intelligent AF alongside imaging processes. This processing system also reduces rolling shutter and other motion distortions for clean rendering of moving subjects.

                In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, at full resolution with a mechanical shutter, for up to 583 consecutive compressed raw frames, with full-time AF/AE. If shooting JPEG only, more than 1000 frames can be recorded in a single burst.

                5axis

                Updated 5-Axis Image Stabilization

                • Updated for the a7R V, the in-body image stabilization system has been revised to support up to 8 stops of camera shake compensation. This 5-axis stabilization system combines a high-performance gyro sensor with an optimized algorithm for more precise shake control and improved communication between the camera body and lens.
                • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera. Also, this digital stabilization system has been updated with a new algorithm that offers the best stabilization performance when paired with select OSS-enabled lenses.

                Pixel Shift Multi Shooting

                This unique compositing mode allows you to achieve even greater resolution than the 61MP sensor affords. Working in conjunction with the sensor-shift image stabilization, this mode shifts the sensor while making 16 consecutive exposures in order to acquire approximately 240.8MP of information for greater color accuracy and detail than possible with a single exposure, along with an impressive image size of 19,008 x 12,672-pixels. These files can then be merged together during post-production by using the Sony Imaging software suite.

                Accurate Exposure and Color

                • New auto-exposure algorithm can detect skin area in faces in order to more accurately balance exposures for portraits. This AE method is approximately 20% more reliable, even in backlit or direct sunlight situations, or even when the subject is not directly facing the camera.
                • Deep learning technology, along with external visible light and IR sensors, also contributes to more accurate color reproduction and auto white balance processing.

                Next Generation AI-Based Autofocus

                 

                AI_processing_unit

                AI Processing Unit

                Using dedicated processing, the a7R V's autofocus is greatly benefitted by more intelligent subject tracking and recognition capabilities along with the reliable hybrid AF system Alpha cameras are known for. Real-time Recognition AF works with seven different selectable target types:

                RealtimerecognitionAF_human

                • Human, which tracks body and head positions for accurate portraits. Real-time Eye AF performance has also been improved by 60% thanks to the human pose estimation capabilities.
                • Animal, Bird, and Animal/Bird modes are now 40% more accurate for tracking and recognizing a variety of animal types. Recognition of these subjects includes dogs, cats, birds and more, with the ability to pinpoint focus on eyes and recognize animal bodies and heads.

                RealtimerecognitionAF_Insect

                • Insect recognition offers even finer performance with the ability to detect the head or entire insect subject.
                • Car/Train and Airplane recognition means the camera can detect the front part of a train, nose of an airplane, or easily detect the entire fast-moving subject.


                Real-time Tracking benefits from AI-based subject recognition for following moving subjects, making it particularly well-suited to sports and action subjects. Also, Human pose estimation allows the camera to distinguish between multiple people and maintain focus on the targeted subject; even if someone crosses in front, the camera maintains focus on the key person.

                RealtimerecognitionAF_Train

                Advanced Fast Hybrid AF

                • Covering 79% of the full-frame image area, or 100% of the APS-C cropped area, a Fast Hybrid AF system incorporates a dense 693 phase-detection point grid for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.
                • Full-time DMF (Direct Manual Focus) enables using the lens's focus ring for manual focus control at any time, making it easier to switch focus to a different subject even when working with AF.
                • For photographic moving subjects, this AF system keeps up with the top 10 fps continuous shooting speeds, offering full-time AF tracking between each consecutive frame.
                • In-camera Focus Bracketing is possible, with the ability to record up to 299 frames with sequentially shifted focus points for creating composite images during post-production with greater-than-possible depth of field.

                AF During Video Recording

                • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
                • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
                • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.
                • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses,

                Video Recording

                 

                8K 24p and 4K 60p Support

                • Making use of the high-resolution sensor and fast processing capabilities, UHD 8K 24p and UHD 4K 60p XAVC HS 10-bit video recording is possible using the full width of the sensor with full pixel readout for impressive sharpness and realism.
                • If using a Super 35 crop, full pixel readout recording is possible at up to UHD 4K at frame rates up to 30p or 6.2K oversampling can be used for greater sharpness and detail.

                 

                • Internal 10-bit 4:2:2 sampling is possible at up to 4K 60p in XAVC HS and XAVC S-I and, if recording externally via the full-size HDMI A port, 16-bit raw output can be used for even greater tonal reproduction and post-production flexibility.
                • Raw output is supported at up to 4K 60p and simultaneous internal 4K recording is possible, too.

                Recording Flexibility

                • The a7R V employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at higher bitrates.
                • If recording in Full HD, high-speed, 120 fps recording enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p.
                • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times.

                Advanced Color Control

                • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9, FX6, a1, and a7S III cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
                • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.
                • HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

                Body Design and Connectivity

                9.44m-Dot EVF and 4-Axis Multi-Angle LCD

                • Sporting a new, more functional LCD design, the a7R V has a 4-axis multi-angle LCD monitor that combines the best assets of both tilting and side-open/flip-out vari-angle designs.
                • This 3.2" 2.1m-dot LCD also has a touchscreen design and a DCI-P3 wide gamut for accurate color monitoring.
                • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing.
                • The EVF permits 120 fps playback for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.

                Versatile and Durable Design

                • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
                • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 440 shots/90 minutes of recording per charge when using the viewfinder or 530 shots/100 minutes of recording per charge when using the rear LCD.

                • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
                • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.

                Ports and Interface

                • Full-size HDMI A port offers a more reliable connection when working with external recorders.
                • A USB-C 3.2 Gen 2 port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB-C connection allows the camera to be charged or powered from the host power source while connected.
                • PC sync terminal for wired flash sync with strobe packs or wireless radio remotes.
                • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
                • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.

                Connectivity

                • Built-in Wi-Fi and NFC enables the a7R V to instantly share imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. Also, the 5 GHz band supports 2x2 MIMO for fast communication speeds and dual antennas ensure a reliable connection.
                • Bluetooth connectivity allows for location data acquisition.
                • Supports 4K webcam use and is UVC/UAC compliant for simple operation. Internal recording is also supported while live streaming.
                • USB-C port, when used in conjunction with an optional USB-Ethernet adapter, offers up to 1000BASE-T speeds for quick wired LAN sharing and remote operation.
                • Imaging Edge Remote for desktop supports PC Remote shooting via the Wi-Fi connection or tethered by the wired USB-C port. An updated data transfer control also makes it possible to transfer files from an SD card over Wi-Fi using the Imaging Edge Mobile app even when the camera is powered off.
                  IDR 85.098.000
                  Promo
                  Sony a7R V Mirrorless Camera Body Only
                  Sony a7R V Mirrorless Camera Body Only
                  #12530

                  Sony A7R V Overview

                  Key Features

                  • 61MP Full-Frame Exmor R BSI CMOS Sensor
                  • BIONZ XR & AI Processing Unit
                  • AI-Based Real-Time Tracking AF System
                  • 8K 24p, 4K 60p, FHD 120p 10-Bit Video
                  • 4K 16-Bit Raw Output; S-Log3/S-Cinetone
                  • 9.44m-Dot EVF with 120 fps Refresh Rate
                  • 3.2" 4-Axis Multi-Angle Touchscreen LCD
                  • 10 fps Shooting with AF/AE Tracking
                  • 8-Stop 5-Axis Image Stabilization
                  • Dual CFexpress Type A/SD Card Slots

                  Exmor R BSI Sensor and BIONZ XR Processor

                  61MP Full-Frame CMOS Sensor

                  Featuring a back-illuminated design, this full-frame 61MP Exmor R CMOS sensor offers a mixture of incredible resolution with high clarity, low noise, and a wide 15-stop dynamic range. The sensor's structure promotes impressive image quality and a copper wiring layer dramatically improves data transmission speed for creating 14-bit, high-resolution 61MP stills with a native sensitivity range from ISO 100-32000, which can be further expanded to ISO 50-102400.

                   

                  Improved Processing Engine

                  A new BIONZ XR processing engine offers up to 8x greater processing performance compared to previous generations, which enables faster overall performance, impressive image quality with wide sensitivity and dynamic ranges, and more fluent processing that's capable of handling a bevy of AI tasks and intelligent AF alongside imaging processes. This processing system also reduces rolling shutter and other motion distortions for clean rendering of moving subjects.

                  In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, at full resolution with a mechanical shutter, for up to 583 consecutive compressed raw frames, with full-time AF/AE. If shooting JPEG only, more than 1000 frames can be recorded in a single burst.

                  5axis

                  Updated 5-Axis Image Stabilization

                  • Updated for the a7R V, the in-body image stabilization system has been revised to support up to 8 stops of camera shake compensation. This 5-axis stabilization system combines a high-performance gyro sensor with an optimized algorithm for more precise shake control and improved communication between the camera body and lens.
                  • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera. Also, this digital stabilization system has been updated with a new algorithm that offers the best stabilization performance when paired with select OSS-enabled lenses.

                  Pixel Shift Multi Shooting

                  This unique compositing mode allows you to achieve even greater resolution than the 61MP sensor affords. Working in conjunction with the sensor-shift image stabilization, this mode shifts the sensor while making 16 consecutive exposures in order to acquire approximately 240.8MP of information for greater color accuracy and detail than possible with a single exposure, along with an impressive image size of 19,008 x 12,672-pixels. These files can then be merged together during post-production by using the Sony Imaging software suite.

                  Accurate Exposure and Color

                  • New auto-exposure algorithm can detect skin area in faces in order to more accurately balance exposures for portraits. This AE method is approximately 20% more reliable, even in backlit or direct sunlight situations, or even when the subject is not directly facing the camera.
                  • Deep learning technology, along with external visible light and IR sensors, also contributes to more accurate color reproduction and auto white balance processing.

                  Next Generation AI-Based Autofocus

                   

                  AI_processing_unit

                  AI Processing Unit

                  Using dedicated processing, the a7R V's autofocus is greatly benefitted by more intelligent subject tracking and recognition capabilities along with the reliable hybrid AF system Alpha cameras are known for. Real-time Recognition AF works with seven different selectable target types:

                  RealtimerecognitionAF_human

                  • Human, which tracks body and head positions for accurate portraits. Real-time Eye AF performance has also been improved by 60% thanks to the human pose estimation capabilities.
                  • Animal, Bird, and Animal/Bird modes are now 40% more accurate for tracking and recognizing a variety of animal types. Recognition of these subjects includes dogs, cats, birds and more, with the ability to pinpoint focus on eyes and recognize animal bodies and heads.

                  RealtimerecognitionAF_Insect

                  • Insect recognition offers even finer performance with the ability to detect the head or entire insect subject.
                  • Car/Train and Airplane recognition means the camera can detect the front part of a train, nose of an airplane, or easily detect the entire fast-moving subject.


                  Real-time Tracking benefits from AI-based subject recognition for following moving subjects, making it particularly well-suited to sports and action subjects. Also, Human pose estimation allows the camera to distinguish between multiple people and maintain focus on the targeted subject; even if someone crosses in front, the camera maintains focus on the key person.

                  RealtimerecognitionAF_Train

                  Advanced Fast Hybrid AF

                  • Covering 79% of the full-frame image area, or 100% of the APS-C cropped area, a Fast Hybrid AF system incorporates a dense 693 phase-detection point grid for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.
                  • Full-time DMF (Direct Manual Focus) enables using the lens's focus ring for manual focus control at any time, making it easier to switch focus to a different subject even when working with AF.
                  • For photographic moving subjects, this AF system keeps up with the top 10 fps continuous shooting speeds, offering full-time AF tracking between each consecutive frame.
                  • In-camera Focus Bracketing is possible, with the ability to record up to 299 frames with sequentially shifted focus points for creating composite images during post-production with greater-than-possible depth of field.

                  AF During Video Recording

                  • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
                  • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
                  • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.
                  • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses,

                  Video Recording

                   

                  8K 24p and 4K 60p Support

                  • Making use of the high-resolution sensor and fast processing capabilities, UHD 8K 24p and UHD 4K 60p XAVC HS 10-bit video recording is possible using the full width of the sensor with full pixel readout for impressive sharpness and realism.
                  • If using a Super 35 crop, full pixel readout recording is possible at up to UHD 4K at frame rates up to 30p or 6.2K oversampling can be used for greater sharpness and detail.

                   

                  • Internal 10-bit 4:2:2 sampling is possible at up to 4K 60p in XAVC HS and XAVC S-I and, if recording externally via the full-size HDMI A port, 16-bit raw output can be used for even greater tonal reproduction and post-production flexibility.
                  • Raw output is supported at up to 4K 60p and simultaneous internal 4K recording is possible, too.

                  Recording Flexibility

                  • The a7R V employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at higher bitrates.
                  • If recording in Full HD, high-speed, 120 fps recording enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p.
                  • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times.

                  Advanced Color Control

                  • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9, FX6, a1, and a7S III cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
                  • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.
                  • HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

                  Body Design and Connectivity

                  9.44m-Dot EVF and 4-Axis Multi-Angle LCD

                  • Sporting a new, more functional LCD design, the a7R V has a 4-axis multi-angle LCD monitor that combines the best assets of both tilting and side-open/flip-out vari-angle designs.
                  • This 3.2" 2.1m-dot LCD also has a touchscreen design and a DCI-P3 wide gamut for accurate color monitoring.
                  • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing.
                  • The EVF permits 120 fps playback for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.

                  Versatile and Durable Design

                  • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
                  • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 440 shots/90 minutes of recording per charge when using the viewfinder or 530 shots/100 minutes of recording per charge when using the rear LCD.

                  • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
                  • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.

                  Ports and Interface

                  • Full-size HDMI A port offers a more reliable connection when working with external recorders.
                  • A USB-C 3.2 Gen 2 port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB-C connection allows the camera to be charged or powered from the host power source while connected.
                  • PC sync terminal for wired flash sync with strobe packs or wireless radio remotes.
                  • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
                  • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.

                  Connectivity

                  • Built-in Wi-Fi and NFC enables the a7R V to instantly share imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. Also, the 5 GHz band supports 2x2 MIMO for fast communication speeds and dual antennas ensure a reliable connection.
                  • Bluetooth connectivity allows for location data acquisition.
                  • Supports 4K webcam use and is UVC/UAC compliant for simple operation. Internal recording is also supported while live streaming.
                  • USB-C port, when used in conjunction with an optional USB-Ethernet adapter, offers up to 1000BASE-T speeds for quick wired LAN sharing and remote operation.
                  • Imaging Edge Remote for desktop supports PC Remote shooting via the Wi-Fi connection or tethered by the wired USB-C port. An updated data transfer control also makes it possible to transfer files from an SD card over Wi-Fi using the Imaging Edge Mobile app even when the camera is powered off.
                    IDR 59.999.000IDR 52.999.000
                    Sony a7IV Mirrorless Camera 28-70mm with Sony FE 35mm f1.4 GM Lens
                    Sony a7IV Mirrorless Camera 28-70mm with Sony FE 35mm f1.4 GM Lens
                    #11205

                    Sony A7 IV Overview

                    Key Features

                    • 33MP Full-Frame Exmor R CMOS Sensor
                    • Up to 10 fps Shooting, ISO 100-51200
                    • 4K 60p Video in 10-Bit, S-Cinetone
                    • 3.68m-Dot EVF with 120 fps Refresh Rate
                    • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
                    • 759-Pt. Fast Hybrid AF, Real-time Eye AF
                    • Focus Breathing Compensation
                    • 5-Axis SteadyShot Image Stabilization
                    • Creative Looks and Soft Skin Effect
                    • FE 28-70mm f/3.5-5.6 OSS Lens
                    • Sony FE 35mm f/1.4 GM Lens

                    Sony a7 IV Mirrorless Camera

                    Sony a7 IV: Beyond Basic

                    An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

                    Sensor and Processor

                    Sony a7 IV | Sample Image | Motorcycle

                    33MP Exmor R BSI CMOS Sensor

                    Newly developed 33MP Exmor R full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

                    Sony a7 IV | BIONZ XR

                    BIONZ XR Processor

                    Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

                    In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

                    Video Recording

                     

                    Sony a7 IV | 7K to 4K

                    4K 60p Video Recording in 10-Bit

                    • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
                    • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
                    • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
                    • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

                     

                    S-Cinetone, S-Log3, and Other Color and Gamma Controls

                    • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
                    • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
                    • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

                    Fast Hybrid AF System

                    Sony a7 IV | AF Points

                    AI-Based Autofocus

                    Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

                     

                    Real-time Tracking and Real-time Eye AF

                    Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

                    • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
                    • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

                     

                    AF During Video Recording and Additional Focusing Modes

                    • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
                    • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
                    • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
                    • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

                     

                    • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

                    Body Design, Connectivity, and Streaming

                    Sony a7 IV | Vari-Angle LCD

                    Viewfinder and LCD Screen

                    • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
                    • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

                    Sony a7 IV | Ports

                    Ports and Interface

                    • Full-size HDMI A port offers a more reliable connection when working with external recorders.
                    • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
                    • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
                    • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
                    • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

                     

                    5-Axis SteadyShot INSIDE Image Stabilization

                    • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
                    • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
                    • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

                    Sony a7 IV | HVL-F60RM2 | External Flash Control

                    Advanced External Flash Control

                    Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

                    Sony a7 IV | Wireless Connectivity

                    Wireless Connectivity and Streaming

                    • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
                    • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
                    • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

                    Sony a7 IV | USB Webcam and Streaming

                    • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
                    • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
                    • Internal recording is supported to a memory card while live streaming.
                    • UVC and UAC standards are supported for improved picture and sound quality during streaming.

                     

                    Sony FE 28-70mm f/3.5-5.6 OSS Lens

                    A Versatile Standard

                    A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.

                    Optical Design

                    • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
                    • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
                    • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

                    Autofocus, Image Stabilization, and Design

                    • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
                    • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
                    • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.

                    Sony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)

                    The 7.2 VDC, 2280mAh NP-FZ100 Rechargeable Lithium-Ion Battery from Sony is a high-capacity Z-series power source for select digital cameras. This battery has InfoLITHIUM support for displaying the remaining charge of the battery on the camera's LCD screen.

                    Compatible Cameras

                    Alpha a9 II
                    Alpha a9
                    Alpha a7R IV
                    Alpha a7R III
                    Alpha a7 III
                    Alpha a6600
                    a7S III
                    a7R IIIA
                    a7R IVA
                    Alpha 1

                     

                    Sony FE 35mm f/1.4 GM Overview

                    Key Features

                    • E-Mount Lens/Full-Frame Format
                    • Aperture Range: f/1.4 to f/16
                    • Two XA Elements, One ED Element
                    • Nano AR II and Fluorine Coatings
                    • Dual XD Linear AF Motors, Internal Focus
                    • Focus Hold Button, AF/MF Switch
                    • Physical Aperture Ring; De-Click Switch
                    • Dust and Moisture-Resistant Construction
                    • Rounded 11-Blade Diaphragm

                     

                          IDR 63.798.000
                          Promo
                          Sony Alpha a7S III Mirrorless Digital Camera with Sony FE 35mm f1.4 GM Lens
                          Sony Alpha a7S III Mirrorless Digital Camera with Sony FE 35mm f1.4 GM Lens
                          #11139

                          Sony A7S III Overview

                            Key Features

                            • 12MP Full-Frame Exmor R BSI CMOS Sensor
                            • UHD 4K 120p Video, 10-Bit 4:2:2 Internal
                            • 16-Bit Raw Output, HLG & S-Cinetone
                            • 759-Point Fast Hybrid AF
                            • 9.44m-Dot QXGA OLED EVF
                            • 3.0" 1.44m-Dot Vari-Angle Touchscreen
                            • 5-Axis SteadyShot Image Stabilization
                            • Extended ISO 40-409600, 10 fps Shooting
                            • Dual CFexpress Type A/SD Card Slots

                            Optimized video, optimized sensitivity, optimized speed, the Sony Alpha a7S III raises the bar for what a full-frame mirrorless camera is capable of. A revised 12.1MP Exmor R BSI CMOS sensor and updated BIONZ XR image processor offer faster performance, improved noise reduction, and a wider dynamic Range, along with UHD 4K 120p video recording and internal 10-bit 4:2:2 sampling.

                            Video is the primary application of the a7S III, and improvements to the sensor and processor enable faster readout speeds and greatly reduced rolling shutter, along with high-bitrate internal recording, 16-bit raw output via the full-size HDMI port, and flexible control over motion with variable frame rate Selection. The a7S III also does away with recording time limits and incorporates HLG for direct HDR production as well as S-Log2/S-Log3 gamma profiles for advanced HDR production with editing.

                            The updated sensor design also brings improved autofocus performance via 759 phase-detection points, which offer intelligent subject tracking and Real-time Eye AF to ensure critical focus on moving subjects in all recording modes. The sensor and BIONZ XR processor also facilitate impressive sensitivity, with an expanded Range from ISO 40-409600, as well as fast 10 fps continuous shooting for up to 1000 consecutive raw frames. Additionally, 5-axis SteadyShot INSIDE sensor-shift image stabilization is available, too, which minimizes the appearance of camera shake by up to 5.5 stops.

                            Complementing the imaging assets, Sony has also made some changes to the a7S III's physical design, including a rear LCD with a side-open articulating design and an impressive 9.44m-dot OLED electronic viewfinder. The camera's menu system has also been updated for more intuitive navigation and the body design helps to promote better heat dissipation for improved continuous recording capabilities. Additionally, dual memory card slots both support working with CFexpress Type A or SD UHS-II memory cards for flexible and high-speed file storage.

                            12.1MP Exmor RS BSI CMOS Sensor and BIONZ XR Image Processor

                            A redesigned 12.1MP full-frame CMOS sensor now features a back-illuminated Exmor RS design in order to achieve improved clarity and reduced noise along with the expectedly impressive sensitivity, from ISO 80-102400 with an extended ISO 40-409600 Range. The updated sensor design also yields 2x faster readout speeds than previous generations and, when coupled with the revised BIONZ XR image processor, greatly reduces rolling shutter by 3x and up to 8x faster processing and overall camera handling. The sensor and processor combination also helps to achieve a wide dynamic Range, of up to approximately 14 stops for stills and 15 stops for video, and 10 fps continuous shooting for up to 1000 uncompressed raw files for stills.

                            UHD 4K 120p Video, 10-Bit 4:2:2 Internal Recording

                            Recording up to UHD 4K is possible with frame rates up to 120p, using full 1:1 pixel readout without binning. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible for even greater tonal reproduction and post-production flexibility. Additionally, two codecs have also been developed: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates, and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

                            The high-speed, 120 fps recording also enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control. Additionally, suiting long-form recording, the a7S III does not have any recording time limits to allow for unlimited clip lengths. The camera's physical design also features an improved heat-dissipating structure to promote longer possible recording times, up to an approximate 60-minute recording time at 4K60p.

                            Affording extensive customizable color and gamma controls, the a7S III allows users to adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic Range into the video signal then traditional REC709, for increased post-production flexibility. HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing a 15+-stop dynamic Range with increased grading control in the shadow to mid-tone regions of the image.

                            Fast Hybrid AF System

                            Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications. Additionally, it is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual Selection of the subject. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits. Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

                            5-Axis SteadyShot INSIDE Image Stabilization

                            The a7S III incorporates an enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system, which compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

                            for long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

                            Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

                            Body Design and Connectivity

                            • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 120 fps High Quality setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
                            • A first for a7-series cameras, a side-opening 3.0" 1.44m-dot vari-angle articulating screen benefits working from high and low angles as well as a front-facing position for vlogging or other self-recording needs. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
                            • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
                            • Redesigned menu structure is more intuitive and complements having different workflows and settings Selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.
                            • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
                            • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
                            • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 510 shots/80 minutes of recording per charge when using the viewfinder or 600 shots/95 minutes of recording per charge when using the rear LCD.
                            • Full-size HDMI A port offers a more reliable connection when working with external recorders.
                            • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
                            • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
                            • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
                            • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
                            • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

                             

                            Sony FE 35mm f/1.4 GM Overview

                            Key Features

                            • E-Mount Lens/Full-Frame Format
                            • Aperture Range: f/1.4 to f/16
                            • Two XA Elements, One ED Element
                            • Nano AR II and Fluorine Coatings
                            • Dual XD Linear AF Motors, Internal Focus
                            • Focus Hold Button, AF/MF Switch
                            • Physical Aperture Ring; De-Click Switch
                            • Dust and Moisture-Resistant Construction
                            • Rounded 11-Blade Diaphragm

                            A classic wide-angle prime with an updated, sleek form factor, the Sony FE 35mm f/1.4 GM is further characterized by its speed and advanced optical design. The versatile focal length suits everything from street shooting to landscape and documentary subjects, and the fast maximum aperture excels in low light and for controlling depth of field.

                            IDR 74.798.000IDR 67.498.000
                            Promo
                            Sony A7IV  Mirrorless Camera with 28-70mm Lens
                            Sony A7IV Mirrorless Camera with 28-70mm Lens
                            #10936

                            Sony A7 IV Overview

                            Key Features

                            • 33MP Full-Frame Exmor R CMOS Sensor
                            • Up to 10 fps Shooting, ISO 100-51200
                            • 4K 60p Video in 10-Bit, S-Cinetone
                            • 3.68m-Dot EVF with 120 fps Refresh Rate
                            • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
                            • 759-Pt. Fast Hybrid AF, Real-time Eye AF
                            • Focus Breathing Compensation
                            • 5-Axis SteadyShot Image Stabilization
                            • Creative Looks and Soft Skin Effect
                            • FE 28-70mm f/3.5-5.6 OSS Lens

                            Sony a7 IV Mirrorless Camera

                            An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

                             

                            Sensor and Processor

                            Sony a7 IV | Sample Image | Motorcycle

                            33MP Exmor R BSI CMOS Sensor

                            Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

                            Sony a7 IV | BIONZ XR

                            BIONZ XR Processor

                            Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

                            In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

                            Video Recording

                             

                            Sony a7 IV | 7K to 4K

                            4K 60p Video Recording in 10-Bit

                            • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
                            • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
                            • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
                            • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

                             

                            S-Cinetone, S-Log3, and Other Color and Gamma Controls

                            • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
                            • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
                            • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

                            Fast Hybrid AF System

                            Sony a7 IV | AF Points

                            AI-Based Autofocus

                            Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

                             

                            Real-time Tracking and Real-time Eye AF

                            Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

                            • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
                            • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

                             

                            AF During Video Recording and Additional Focusing Modes

                            • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
                            • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
                            • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
                            • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

                             

                            • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

                            Body Design, Connectivity, and Streaming

                            Sony a7 IV | Vari-Angle LCD

                            Viewfinder and LCD Screen

                            • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
                            • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

                            Sony a7 IV | Ports

                            Ports and Interface

                            • Full-size HDMI A port offers a more reliable connection when working with external recorders.
                            • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
                            • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
                            • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
                            • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

                             

                            5-Axis SteadyShot INSIDE Image Stabilization

                            • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
                            • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
                            • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

                            Sony a7 IV | HVL-F60RM2 | External Flash Control

                            Advanced External Flash Control

                            Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

                            Sony a7 IV | Wireless Connectivity

                            Wireless Connectivity and Streaming

                            • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
                            • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
                            • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

                            Sony a7 IV | USB Webcam and Streaming

                            • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
                            • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
                            • Internal recording is supported to a memory card while live streaming.
                            • UVC and UAC standards are supported for improved picture and sound quality during streaming.

                             

                            Sony FE 28-70mm f/3.5-5.6 OSS Lens

                            A Versatile Standard

                            A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.

                            Optical Design

                            • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
                            • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
                            • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

                            Autofocus, Image Stabilization, and Design

                            • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
                            • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
                            • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
                            IDR 40.499.000IDR 37.499.000
                            Promo
                            Sony A7IV Mirrorless Camera Body Only
                            Sony A7IV Mirrorless Camera Body Only
                            #10935

                            Sony A7 IV Overview

                            Key Features

                            • 33MP Full-Frame Exmor R CMOS BSI Sensor
                            • Up to 10 fps Shooting, ISO 100-51200
                            • 4K 60p Video in 10-Bit, S-Cinetone
                            • 3.68m-Dot EVF with 120 fps Refresh Rate
                            • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
                            • 759-Pt. Fast Hybrid AF, Real-time Eye AF
                            • Focus Breathing Compensation
                            • 5-Axis SteadyShot Image Stabilization
                            • Creative Looks and Soft Skin Effect
                            • 4K 15p UVC/UAC Streaming via USB Type-C

                            Sony a7 IV: Beyond Basic

                            melakukan tugas ganda dengan gambar diam dan performa video yang kuat. Sebagai kamera mirrorless hybrid yang canggih, Sony a7 IV memiliki resolusi dan performa AF yang menarik bagi fotografer serta perekaman video 4K 60p yang tangguh untuk pembuat film dan pembuat konten.

                             

                            Sensor and Processor

                            Sony a7 IV | Sample Image | Motorcycle

                            33MP Exmor R BSI CMOS Sensor

                            Sensor full-frame Exmor R BSI CMOS 33MP yang baru dikembangkan menampilkan desain bercahaya belakang yang menghasilkan kejernihan tinggi, noise rendah, dan rendering warna cerah. Desain ini bermanfaat untuk bekerja dalam kondisi cahaya redup dan bekerja bersama dengan rentang sensitivitas ISO 100-51200 yang luas. Desain sensor juga mencapai rentang dinamis yang mengesankan sekitar 15 stop dan file dapat direkam dalam format mentah, JPEG, atau HEIF 10-bit.

                            Sony a7 IV | BIONZ XR

                            BIONZ XR Processor

                            Dengan menggunakan mesin BIONZ XR kelas unggulan, kemampuan pemrosesan gambar berkecepatan tinggi tersedia untuk pemotretan beruntun yang cepat, perekaman video 4K, dan performa pelacakan AF yang canggih. Pemrosesan cepat ini juga membantu mengurangi rana bergulir dan distorsi gerakan lainnya untuk menghasilkan gambar yang jernih pada subjek yang bergerak.

                            Dalam hal kecepatan pengambilan gambar, sensor dan prosesor memungkinkan pengambilan gambar hingga 10 fps, baik menggunakan rana mekanis atau elektronik dan dengan AF/AE yang diaktifkan. Selain itu, buffer memungkinkan perekaman hingga 828 frame mentah + JPEG yang tidak terkompresi berturut-turut saat menggunakan kartu CFexpress Tipe A.

                            Video Recording

                             

                            Sony a7 IV | 7K to 4K

                            4K 60p Video Recording in 10-Bit

                            • Memanfaatkan sepenuhnya sensor resolusi tinggi 33MP dan kemampuan pemrosesan yang cepat, perekaman UHD 4K 30p XAVC HS 10-bit dimungkinkan menggunakan lebar penuh sensor, menawarkan oversampling 7K untuk ketajaman dan realisme yang mengesankan.
                            • Ada juga perekaman 4K oversampled, melalui area pengambilan 4,6K, dengan pemotongan Super 35, yang menawarkan output UHD 4K hingga 60p dalam 10-bit.
                            • Tidak ada batasan waktu perekaman yang memungkinkan panjang klip tidak terbatas dan desain fisik kamera dilengkapi struktur pembuangan panas yang ditingkatkan untuk memungkinkan waktu perekaman yang lebih lama; misalnya, perekaman 4K 60p 10-bit 4:2:2 yang berlangsung lebih dari satu jam.
                            • a7 IV menggunakan sepasang codec untuk disesuaikan dengan alur kerja yang berbeda: XAVC HS, yang menggunakan pengkodean HEVC/H.265 untuk mempertahankan lebih banyak detail pada bitrate yang lebih kecil dan XAVC S-I, yang merupakan codec intraframe untuk kinerja dan kualitas yang konsisten pada bitrate hingga 600 Mb/dtk.

                             

                            S-Cinetone, S-Log3, and Other Color and Gamma Controls

                            • S-Cinetone dapat digunakan untuk menghadirkan warna berbeda dan rendering rona kulit tampak sehat yang cocok dengan kamera FX9 dan FX6, bersama dengan a1 dan a7S III, dan didasarkan pada teknologi dari kamera Cinema Line profesional, seperti VENICE. Profil warna ini menawarkan rona tengah alami, warna lembut, dan highlight yang terkontrol dengan baik.
                            • Dukungan HLG (Hybrid Log-Gamma) memungkinkan perekaman dalam gamut warna lebar untuk menghasilkan konten siap HDR langsung dari kamera.
                            • S-Log3 juga tersedia untuk menghasilkan rentang dinamis 15+-stop dengan peningkatan kontrol gradasi pada area bayangan hingga nada tengah pada gambar.

                            Fast Hybrid AF System

                            Sony a7 IV | AF Points

                            AI-Based Autofocus

                            Mencakup sekitar 94% area gambar, sistem Fast Hybrid AF menggabungkan 759 titik deteksi fase untuk pemfokusan yang cepat dan tepat dalam berbagai kondisi pencahayaan dengan sensitivitas hingga -4 EV. Sistem pemfokusan ini tersedia untuk digunakan di semua mode perekaman, untuk menguntungkan aplikasi video dan gambar diam.

                            Real-time Tracking and Real-time Eye AF

                            Meminjam dari sistem AF andalan, a7 IV telah menyetel kemampuan pelacakan dan deteksi subjek yang mengunci subjek dengan cepat dan menyempurnakan fokus secara akurat pada mata dan wajah subjek yang dikenali:

                            • Pelacakan Real-time adalah sistem pengenalan subjek berbasis AI yang mengenali informasi warna, pola, dan jarak subjek untuk akurasi tinggi dan kecepatan pemfokusan.
                            • Selain hanya melacak subjek, Eye AF Real-time menyempurnakan akurasi pemfokusan dan mengenali mata manusia, hewan, dan burung untuk ketajaman kritis. Eye AF Real-time bahkan mempertahankan fokus pada mata subjek saat subjek keluar dan masuk kembali ke dalam bingkai, sehingga memungkinkan untuk bekerja dalam situasi pengambilan gambar yang lebih spontan.

                             

                            AF During Video Recording and Additional Focusing Modes

                            • Eye AF Real-time didukung sepenuhnya selama perekaman video, untuk mendeteksi subjek dan melacak mata manusia, hewan, dan burung saat memotret.
                            • Untuk kontrol lebih besar terhadap tampilan pergeseran fokus selama perekaman, kecepatan transisi AF tujuh langkah dan kontrol sensitivitas pergeseran subjek AF lima langkah memungkinkan Anda menyempurnakan seberapa cepat peralihan fokus dari titik ke titik dan seberapa mulus pergeseran fokus terjadi.
                            • Peta Fokus adalah cara unik untuk memvisualisasikan kedalaman bidang dan fungsinya mirip dengan peaking dengan hamparan pemandangan berwarna-warni yang menunjukkan bagian pemandangan mana yang berada di depan dan di belakang titik fokus, bergantung pada aperture yang dipilih.
                            • Sebuah fitur yang dibawa dari kamera film digital FX6, AF Assist memungkinkan Anda secara intuitif beralih ke kontrol fokus manual untuk menyesuaikan posisi fokus saat bekerja dengan AF. Ini adalah cara cepat untuk mengalihkan fokus selektif antara berbagai subjek dalam suatu adegan saat merekam.

                             

                            • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

                            Body Design, Connectivity, and Streaming

                            Sony a7 IV | Vari-Angle LCD

                            Viewfinder and LCD Screen

                            • QVGA OLED Tru-Finder EVF yang ditingkatkan memiliki resolusi 3,68m-dot yang kira-kira 1,6x lebih tinggi dalam resolusi dibandingkan pendahulunya untuk tampilan yang lebih tajam dan jernih. Jendela bidik ini mendukung kecepatan bingkai standar 60 fps dan 120 fps untuk rendering gerakan yang mulus dan desain fisiknya memiliki titik mata 23 mm, pembesaran 0,78x, dan bidang pandang 37,3°.
                            • Sempurna untuk vlogging atau kebutuhan perekaman mandiri lainnya, bukaan samping 3.0" Layar artikulasi vari-angle 1,03m-dot dapat digunakan dalam orientasi menghadap ke depan atau dapat dimiringkan ke atas atau ke bawah agar sesuai dengan sudut pengambilan gambar yang tinggi atau rendah. LCD ini juga merupakan layar sentuh, untuk kontrol pemotretan intuitif dan navigasi menu.

                            Sony a7 IV | Ports

                            Ports and Interface

                            • Port HDMI A ukuran penuh menawarkan koneksi yang lebih andal saat bekerja dengan perekam eksternal.
                            • Port USB 3.2 Gen 2 Type-C telah ditambahkan, selain port micro-USB, untuk dukungan tethering yang lebih cepat dan andal. Koneksi USB Type-C memungkinkan kamera diisi atau diberi daya dari sumber daya host saat terhubung.
                            • Headphone 3,5 mm dan port mikrofon eksternal memfasilitasi kontrol lebih besar atas perekaman audio.
                            • Multi Interface Shoe mendukung penggunaan Mikrofon Shotgun ECM-B1M opsional atau Kit Adaptor XLR-K3M XLR, yang menghasilkan suara rekaman audio yang lebih baik dan jernih dengan mengirimkan sinyal audio digital ke kamera, bukan sinyal analog.
                            • Port USB Type-C dapat dipasangkan dengan adaptor LAN kabel Ethernet opsional untuk menyediakan konektivitas 1000BASE-T, pemotretan jarak jauh berkabel, atau transfer FTP.

                             

                            5-Axis SteadyShot INSIDE Image Stabilization

                            • Sistem stabilisasi gambar SteadyShot INSIDE 5-sumbu 5,5-stop yang ditingkatkan dan efektif mengkompensasi lima jenis goyangan kamera berbeda yang ditemui selama pengambilan gambar diam dan video dengan genggaman dan memungkinkan pengguna dengan percaya diri menggunakan lensa apa pun, bahkan lensa yang disesuaikan, untuk pengambilan gambar kritis tanpa mengalami kekaburan dari kamera menggoyang.
                            • Untuk panjang fokus yang panjang, sistem akan mengoreksi penyesuaian pitch dan yaw. Sebaliknya, citra makro dan pembesaran tinggi akan mendapat manfaat dari penyertaan kompensasi pergeseran horizontal dan vertikal. Semua gaya pemotretan akan mendapatkan penggunaan kompensasi gulungan. Kelima sumbu stabilisasi akan berfungsi setiap saat, bahkan saat digunakan dengan lensa dan adaptor pihak ketiga atau lensa dengan stabilisasi optik internal.
                            • Selain itu, khusus untuk video, terdapat juga mode Active IS yang menambahkan metode stabilisasi yang lebih presisi untuk hasil rekaman yang lebih halus langsung dari kamera.

                            Sony a7 IV | HVL-F60RM2 | External Flash Control

                            Advanced External Flash Control

                            Menyesuaikan bekerja dengan flash saat memotret subjek yang bergerak cepat, pengukuran flash P-TTL dimungkinkan di antara setiap eksposur saat bekerja dengan mode pemotretan beruntun kecepatan tinggi, sedang, atau bahkan tinggi. Hal ini membantu menjaga kestabilan pencahayaan jika terjadi semburan cahaya redup dan sangat bermanfaat saat bekerja dalam kondisi cahaya atau cahaya redup yang berubah-ubah. Sistem kontrol lampu kilat yang diperbarui juga membantu mengurangi kelambatan pemicu lampu kilat, menggunakan informasi AWB kamera untuk rendering warna alami, dan mendukung penyesuaian unit lampu kilat dan pemancar tertentu langsung dari antarmuka kamera.

                            Sony a7 IV | Wireless Connectivity

                            Wireless Connectivity and Streaming

                            • Wi-Fi internal memungkinkan kontrol kamera jarak jauh dan berbagi citra secara instan ke perangkat seluler untuk dibagikan langsung secara online, dan dukungan untuk pita 2,4 dan 5 GHz juga memungkinkan dukungan pengambilan gambar tertambat secara nirkabel. Konektivitas ini juga menyediakan kontrol kamera jarak jauh.
                            • Penggunaan aplikasi seluler Imaging Edge diuntungkan oleh Bluetooth untuk menjaga koneksi yang andal antara kamera dan perangkat seluler.
                            • Mendukung Visual Story untuk kemudahan pengiriman foto dan video berbasis cloud segera setelah pengambilan gambar.

                            Sony a7 IV | USB Webcam and Streaming

                            • Streaming langsung dapat dilakukan langsung dari kamera hanya dengan menyambungkan kamera ke komputer atau perangkat seluler yang kompatibel melalui USB, sehingga kemampuan video dan audio kamera dapat digunakan untuk media sosial langsung dan konferensi video.
                            • Tersedia pengaturan perekaman 4K 15p, FHD 60p/30p, dan HD 30p dan terdapat juga efek Creative Look internal dan Soft Skin untuk kualitas gambar yang lebih baik langsung dari kamera.
                            • Perekaman internal didukung ke kartu memori saat streaming langsung.
                            • Standar UVC dan UAC didukung untuk meningkatkan kualitas gambar dan suara selama streaming.
                              IDR 37.499.000IDR 34.499.000