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Sony Alpha a7S III Mirrorless Digital Camera (Body Only)
Sony Alpha a7S III Mirrorless Digital Camera (Body Only)
#6868

Sony A7S III Overview

Key Features

  • 12MP Full-Frame Exmor R BSI CMOS Sensor
  • UHD 4K 120p Video, 10-Bit 4:2:2 Internal
  • 16-Bit Raw Output, HLG & S-Cinetone
  • 759-Point Fast Hybrid AF
  • 9.44m-Dot QXGA OLED EVF
  • 3.0" 1.44m-Dot Vari-Angle Touchscreen
  • 5-Axis SteadyShot Image Stabilization
  • Extended ISO 40-409600, 10 fps Shooting
  • Dual CFexpress Type A/SD Card Slots

For Visual Trailblazers

Optimized video, optimized sensitivity, optimized speed, the Sony a7S III raises the bar for what a full-frame mirrorless camera is capable of. A revised 12.1MP Exmor R BSI CMOS sensor and updated BIONZ XR image processor offer faster performance, improved noise reduction, and a wider dynamic range, along with UHD 4K 120p video recording and internal 10-bit 4:2:2 sampling.

12.1MP Exmor RS BSI CMOS Sensor and BIONZ XR Processor

A redesigned 12.1MP full-frame CMOS sensor now features a back-illuminated Exmor RS design in order to achieve improved clarity and reduced noise along with the expectedly impressive sensitivity, from ISO 80-102400 with an extended ISO 40-409600 range. The updated sensor design also yields 2x faster readout speeds than previous generations and, when coupled with the revised BIONZ XR image processor, greatly reduces rolling shutter by 3x and up to 8x faster processing and overall camera handling. The sensor and processor combination also helps to achieve a wide dynamic range, of up to approximately 14 stops for stills and 15 stops for video, and 10 fps continuous shooting for up to 1000 uncompressed raw files for stills.

ideo Recording

 

UHD 4K 120p Video, 10-Bit 4:2:2 Internal Recording

  • UHD 4K recording is possible with frame rates up to 120p, using full 1:1 pixel readout without binning. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible for even greater tonal reproduction and post-production flexibility.
  • Two codecs have also been developed: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates, and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

Recording Flexibility

  • The high-speed, 120 fps recording enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control.
  • Suiting long-form recording, the a7S III does not have any recording time limits to allow for unlimited clip lengths. The camera's physical design also features an improved heat-dissipating structure to promote longer possible recording times, up to an approximate 60-minute recording time at 4K60p.

Advanced Color Control

  • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
  • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.

Autofocus and Image Stabilization

Fast Hybrid AF System

Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications. Additionally, it is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual selection of the subject. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits. Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

 

5-Axis SteadyShot INSIDE Image Stabilization

The a7S III incorporates an enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system, which compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

Body Design and Connectivity

 

Tru-Finder EVF and Vari-Angle Touchscreen LCD

  • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 120 fps High Quality setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
  • A first for a7-series cameras, a side-opening 3.0" 1.44m-dot vari-angle articulating screen benefits working from high and low angles as well as a front-facing position for vlogging or other self-recording needs. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
  • Redesigned menu structure is more intuitive and complements having different workflows and settings selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.

Versatile and Durable Design

  • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
  • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
  • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
  • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 510 shots/80 minutes of recording per charge when using the viewfinder or 600 shots/95 minutes of recording per charge when using the rear LCD.

Ports and Connectivity

  • Full-size HDMI A port offers a more reliable connection when working with external recorders.
  • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
  • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
  • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
  • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
  • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.
    IDR 51.499.000IDR 48.499.000
    Last Stock
    Sony Alpha a7S III Mirrorless Digital Camera With Sony FE 24-70mm f2.8 GM Lens
    Sony Alpha a7S III Mirrorless Digital Camera With Sony FE 24-70mm f2.8 GM Lens
    #16270

    Sony A7S III Overview

    Key Features

    • 12MP Full-Frame Exmor R BSI CMOS Sensor
    • UHD 4K 120p Video, 10-Bit 4:2:2 Internal
    • 16-Bit Raw Output, HLG & S-Log3 Gammas
    • 759-Point Fast Hybrid AF
    • 9.44m-Dot QXGA OLED EVF
    • 3.0" 1.44m-Dot Vari-Angle Touchscreen
    • 5-Axis SteadyShot Image Stabilization
    • Extended ISO 40-409600, 10 fps Shooting
    • Dual CFexpress Type A/SD Card Slots
    • FE 24-70mm f/2.8 GM Lens

    Optimized video, optimized sensitivity, optimized speed, the Sony a7S III raises the bar for what a full-frame mirrorless camera is capable of. A revised 12.1MP Exmor R BSI CMOS sensor and updated BIONZ XR image processor offer faster performance, improved noise reduction, and a wider dynamic range, along with UHD 4K 120p video recording and internal 10-bit 4:2:2 sampling.

     

    12.1MP Exmor RS BSI CMOS Sensor and BIONZ XR Processor

    A redesigned 12.1MP full-frame CMOS sensor now features a back-illuminated Exmor RS design in order to achieve improved clarity and reduced noise along with the expectedly impressive sensitivity, from ISO 80-102400 with an extended ISO 40-409600 range. The updated sensor design also yields 2x faster readout speeds than previous generations and, when coupled with the revised BIONZ XR image processor, greatly reduces rolling shutter by 3x and up to 8x faster processing and overall camera handling. The sensor and processor combination also helps to achieve a wide dynamic range, of up to approximately 14 stops for stills and 15 stops for video, and 10 fps continuous shooting for up to 1000 uncompressed raw files for stills.

    Video Recording

     

    UHD 4K 120p Video, 10-Bit 4:2:2 Internal Recording

    • UHD 4K recording is possible with frame rates up to 120p, using full 1:1 pixel readout without binning. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible for even greater tonal reproduction and post-production flexibility.
    • Two codecs have also been developed: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates, and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

    Recording Flexibility

    • The high-speed, 120 fps recording enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control.
    • Suiting long-form recording, the a7S III does not have any recording time limits to allow for unlimited clip lengths. The camera's physical design also features an improved heat-dissipating structure to promote longer possible recording times, up to an approximate 60-minute recording time at 4K60p.

    Advanced Color Control

    • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
    • Affording extensive customizable color and gamma controls, the you can adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.

    Autofocus and Image Stabilization

    Fast Hybrid AF System

    Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications. Additionally, it is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual selection of the subject. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits. Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

    5-Axis SteadyShot INSIDE Image Stabilization

    The a7S III incorporates an enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system, which compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

    For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

    Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

     

    Body Design and Connectivity

    Tru-Finder EVF and Vari-Angle Touchscreen LCD

    • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 120 fps High Quality setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
    • A first for a7-series cameras, a side-opening 3.0" 1.44m-dot vari-angle articulating screen benefits working from high and low angles as well as a front-facing position for vlogging or other self-recording needs. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
    • Redesigned menu structure is more intuitive and complements having different workflows and settings selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.

    Versatile and Durable Design

    • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
    • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
    • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
    • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 510 shots/80 minutes of recording per charge when using the viewfinder or 600 shots/95 minutes of recording per charge when using the rear LCD.

    Ports and Connectivity

    • Full-size HDMI A port offers a more reliable connection when working with external recorders.
    • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
    • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
    • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
    • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
    • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

     

    Sony FE 24-70mm f/2.8 GM Lens

    The Standard Zoom Refined

    A fast, standard zoom favored for its versatility, the Sony FE 24-70mm f/2.8 GM is a wide-angle to short telephoto lens featuring advanced G Master optics, a robust physical design, and a bright f/2.8 constant maximum aperture. A go-to lens for a variety of shooting situations, the 24-70mm f/2.8 is a perfect choice for anything from landscape to sports to portraiture subjects.

    Uncompromising Optical Design

    • As part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.
    • Of the three aspherical elements incorporated in the lens design, one is an XA element with superior surface precision to effectively reduce astigmatism, field curvature, coma, and other monochromatic aberrations from imagery.
    • One extra-low dispersion element and one Super ED element are featured in the lens design and help to control chromatic aberrations and reduce color fringing for increased clarity and color fidelity.

    • Bright constant f/2.8 maximum aperture maintains consistent performance from wide-angle to telephoto focal length positions and also contributes to greater selective focus control.
    • A Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.
    • Rounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

    Fast Focusing and Reliable Performance

    • Direct Drive Super Sonic wave AF motor and internal focus mechanism provide quick, quiet, and precise autofocus performance and also contribute to more natural, intuitive manual focus control.
    • A focus hold button and AF/MF switch are present on the lens barrel for intuitive tactile control and rapid access to select settings.
    • A dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
    IDR 82.798.000
    Promo
    Sony Alpha a7S III Mirrorless Digital Camera with Sony FE 35mm f1.4 GM Lens
    Sony Alpha a7S III Mirrorless Digital Camera with Sony FE 35mm f1.4 GM Lens
    #11139

    Sony A7S III Overview

      Key Features

      • 12MP Full-Frame Exmor R BSI CMOS Sensor
      • UHD 4K 120p Video, 10-Bit 4:2:2 Internal
      • 16-Bit Raw Output, HLG & S-Cinetone
      • 759-Point Fast Hybrid AF
      • 9.44m-Dot QXGA OLED EVF
      • 3.0" 1.44m-Dot Vari-Angle Touchscreen
      • 5-Axis SteadyShot Image Stabilization
      • Extended ISO 40-409600, 10 fps Shooting
      • Dual CFexpress Type A/SD Card Slots

      Optimized video, optimized sensitivity, optimized speed, the Sony Alpha a7S III raises the bar for what a full-frame mirrorless camera is capable of. A revised 12.1MP Exmor R BSI CMOS sensor and updated BIONZ XR image processor offer faster performance, improved noise reduction, and a wider dynamic Range, along with UHD 4K 120p video recording and internal 10-bit 4:2:2 sampling.

      Video is the primary application of the a7S III, and improvements to the sensor and processor enable faster readout speeds and greatly reduced rolling shutter, along with high-bitrate internal recording, 16-bit raw output via the full-size HDMI port, and flexible control over motion with variable frame rate Selection. The a7S III also does away with recording time limits and incorporates HLG for direct HDR production as well as S-Log2/S-Log3 gamma profiles for advanced HDR production with editing.

      The updated sensor design also brings improved autofocus performance via 759 phase-detection points, which offer intelligent subject tracking and Real-time Eye AF to ensure critical focus on moving subjects in all recording modes. The sensor and BIONZ XR processor also facilitate impressive sensitivity, with an expanded Range from ISO 40-409600, as well as fast 10 fps continuous shooting for up to 1000 consecutive raw frames. Additionally, 5-axis SteadyShot INSIDE sensor-shift image stabilization is available, too, which minimizes the appearance of camera shake by up to 5.5 stops.

      Complementing the imaging assets, Sony has also made some changes to the a7S III's physical design, including a rear LCD with a side-open articulating design and an impressive 9.44m-dot OLED electronic viewfinder. The camera's menu system has also been updated for more intuitive navigation and the body design helps to promote better heat dissipation for improved continuous recording capabilities. Additionally, dual memory card slots both support working with CFexpress Type A or SD UHS-II memory cards for flexible and high-speed file storage.

      12.1MP Exmor RS BSI CMOS Sensor and BIONZ XR Image Processor

      A redesigned 12.1MP full-frame CMOS sensor now features a back-illuminated Exmor RS design in order to achieve improved clarity and reduced noise along with the expectedly impressive sensitivity, from ISO 80-102400 with an extended ISO 40-409600 Range. The updated sensor design also yields 2x faster readout speeds than previous generations and, when coupled with the revised BIONZ XR image processor, greatly reduces rolling shutter by 3x and up to 8x faster processing and overall camera handling. The sensor and processor combination also helps to achieve a wide dynamic Range, of up to approximately 14 stops for stills and 15 stops for video, and 10 fps continuous shooting for up to 1000 uncompressed raw files for stills.

      UHD 4K 120p Video, 10-Bit 4:2:2 Internal Recording

      Recording up to UHD 4K is possible with frame rates up to 120p, using full 1:1 pixel readout without binning. Internal 10-bit 4:2:2 sampling is also possible in all recording modes and, if recording externally via the full-size HDMI A port, 16-bit raw output is also possible for even greater tonal reproduction and post-production flexibility. Additionally, two codecs have also been developed: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates, and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

      The high-speed, 120 fps recording also enables 4x and 5x slow-motion movie recording with the frame rate playback set to either 30p or 24p or, if moving down to Full HD resolution, an effective 240p frame rate is also available for even greater motion control. Additionally, suiting long-form recording, the a7S III does not have any recording time limits to allow for unlimited clip lengths. The camera's physical design also features an improved heat-dissipating structure to promote longer possible recording times, up to an approximate 60-minute recording time at 4K60p.

      Affording extensive customizable color and gamma controls, the a7S III allows users to adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic Range into the video signal then traditional REC709, for increased post-production flexibility. HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing a 15+-stop dynamic Range with increased grading control in the shadow to mid-tone regions of the image.

      Fast Hybrid AF System

      Covering 92% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points along with 425 contrast-detection areas for quick and precise focusing in a variety of lighting conditions with sensitivity down to -6 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications. Additionally, it is able to lock onto subjects quickly and can use Real-time Tracking for AI-based tracking on moving subjects or touch tracking for manual Selection of the subject. Real-time Eye AF, suitable for both humans and animals, also ensures critical sharpness when shooting portraits. Helping to fine-tune how the focusing system performs, seven-step AF transition speed and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.

      5-Axis SteadyShot INSIDE Image Stabilization

      The a7S III incorporates an enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system, which compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

      for long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

      Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

      Body Design and Connectivity

      • An impressive QXGA OLED Tru-Finder EVF features a high 9.44m-dot resolution and 0.9x magnification for exceptionally bright, clear, and detailed eye-level viewing. This viewfinder has a dedicated 120 fps High Quality setting for smooth motion rendering and the finder's physical design has a long 25mm eye point, 41° field of view, and features a fluorine coating on the outermost viewfinder element to benefit cleaning.
      • A first for a7-series cameras, a side-opening 3.0" 1.44m-dot vari-angle articulating screen benefits working from high and low angles as well as a front-facing position for vlogging or other self-recording needs. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.
      • Dual memory card slots both accept either CFexpress Type A or SD-type memory cards. The dual slot design allows for flexible file saving and handling and can be configured to partition file types or can be used for overflow recording. Additionally, both of the card slots are rated to support UHS-II memory cards for faster transfer speeds.
      • Redesigned menu structure is more intuitive and complements having different workflows and settings Selections for movie recording and stills shooting. The menu system also works in conjunction with the touchscreen design of the rear LCD.
      • Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses, and the grip rigidity has been improved for more comfortable hand-holding.
      • Extensive weather-sealing, including enhanced sealing around the battery cover, terminal cover, and chassis joints, has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
      • Accepts the high-capacity NP-FZ100 rechargeable lithium-ion battery, which provides approximately 510 shots/80 minutes of recording per charge when using the viewfinder or 600 shots/95 minutes of recording per charge when using the rear LCD.
      • Full-size HDMI A port offers a more reliable connection when working with external recorders.
      • A USB 3.2 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
      • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
      • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
      • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control
      • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

       

      Sony FE 35mm f/1.4 GM Overview

      Key Features

      • E-Mount Lens/Full-Frame Format
      • Aperture Range: f/1.4 to f/16
      • Two XA Elements, One ED Element
      • Nano AR II and Fluorine Coatings
      • Dual XD Linear AF Motors, Internal Focus
      • Focus Hold Button, AF/MF Switch
      • Physical Aperture Ring; De-Click Switch
      • Dust and Moisture-Resistant Construction
      • Rounded 11-Blade Diaphragm

      A classic wide-angle prime with an updated, sleek form factor, the Sony FE 35mm f/1.4 GM is further characterized by its speed and advanced optical design. The versatile focal length suits everything from street shooting to landscape and documentary subjects, and the fast maximum aperture excels in low light and for controlling depth of field.

      IDR 74.798.000IDR 66.498.000
      Pre Order
      Saramonic Digital MI Shoe Adapter for Ultra or Mix Wireless Systems
      Saramonic Digital MI Shoe Adapter for Ultra or Mix Wireless Systems
      #19125

      Saramonic SR-CA Overview

      Key Features

      • For Ultra/Mix Wireless Receivers
      • Cold Shoe Mount, MI Shoe
      • Record Audio to Sony Cameras
      • Fold-Out Construction

      Adapt your Ultra or Mix wireless receiver for compatibility with Sony MI shoes with this Digital MI Shoe Adapter from Saramonic. The adapter features a fold-out construction to accommodate Ultra or Mix receivers with a cold shoe mount. The other end of the adapter features a MI shoe to record wireless audio to your compatible Sony camera without requiring cables.

      Camera Compatibility

      Sony ZV-E1, ZV-E10
      Sony a1
      Sony a7C, a7C II, a7CR
      Sony a7S III
      Sony a7R IV, a7R IVA, a7R V
      Sony a9 II, a9III
      Sony a6700
      Sony FX3, FX30

      IDR 2.625.000
      SmallRig Advanced Cage Kit for Sony a7R V, a7 IV & a7S III 3669C
      SmallRig Advanced Cage Kit for Sony a7R V, a7 IV & a7S III 3669C
      #19277

      SmallRig 3669 Overview

      Key Features

      • Camera Cage for a7 IV, a7R V & a7S III
      • Top Handle, Side Handle
      • HDMI Cable Clamp
      • 1/4"-20 & 3/8"-16 Threads, QD Socket
      • NATO Rail, Shoe Mount
      • Durable Aluminum Construction

      Add accessory mounting and protection for your Sony a7 IV, a7R V, or a7S III mirrorless camera with this lightweight Advanced Kit from SmallRig. The kit includes a formfitting camera cage, two locking side plates, an HDMI cable clamp, a side handle, and a top handle with a 3/8"-16 ARRI-style accessory mount.

      The formfitting aluminum cage features a 1/4"-20 camera screw, two locking side plates to prevent twisting, multiple 1/4"-20 and 3/8"-16 ARRI-style accessory threads, a NATO rail, a QD (Quick Detach) port, and strap slots. It maintains access to the camera's controls and hot shoe, and it features a variety of mounting options. The HDMI cable clamp protects your HDMI cable from pulling or disconnecting. The top handle provides additional shoe mounts and mounting threads, and the side handle provides additional mounting options and comfortable handheld support to the side of the cage.

      SmallRig Full Camera Cage for Select Sony Alpha Series Cameras

      Custom-fit to select Sony a7 models, this Full Camera Cage from SmallRig protects your camera while providing a myriad of mounting points for customizable gear configurations. The design of the cage maintains access to the camera's buttons and ports thanks to a hinged arm for battery replacement, among other custom details. Integrated locking side plates with M2.5 screws can be adjusted depending on the camera model you are using, for extra security.

      Multiple 1/4"-20 threads and ARRI anti-twist 3/8"-16 threads throughout the cage offer mounting points for articulating arms. Two cold shoe mounts and a NATO rail can accommodate wireless transmitters, fill lights, or side handles. The bottom of the cage features an Arca-type quick release plate for easy integration onto a tripod or stabilizer. The cage's overall aluminum alloy and stainless steel construction creates a durable and lightweight design, and rubber pads on the interior protect the camera from scratches.

      Compatible Cameras

      Sony a7 IV
      Sony a7R V
      Sony a7S III

      SmallRig HDMI Cable Clamp for Sony a7S III Camera Cage

      Protect and secure the HDMI cable on your Sony a7S III camera with this HDMI Cable Clamp from SmallRig. The durable aluminum clamp is compatible with the SmallRig 2999 cage for the Sony a7S III camera.

      The clamp is designed to prevent the HDMI cable from pulling or accidentally disconnecting. It mounts onto the side of the cage using one 1/4"-20 screw, which is secured with two anti-twist pins to prevent twisting. The cables are secured with an easy-grasp, knurled 1/4"-20 screw. The screw adjusts a sliding block that can be tightened to accommodate different cable diameters. An Allen wrench is included to secure the mounting screw.

      Cage Compatibility

      SmallRig 2999 cage for the Sony a7S III

      SmallRig Top Handle with ARRI-Style Anti-Twist Mount

      Carry your camera or perform low-angle shots using this Top Handle with ARRI-Style Mount from SmallRig. The handle uses a locking 3/8"-16 thumbscrew with locating pins to attach securely to your camera cage.

      In addition to one 15mm rod bracket, this versatile handle sports one locking and two standard cold shoe mounts, as well as multiple 1/4"-20 and 3/8"-16 ARRI-style anti-twist threads. The handle is constructed with durable aluminum and stainless steel components.

      Compatibility

      Cages and rigs with 3/8"-16 ARRI-style mount with locating holes

      Also compatible with but not limited to:
      SmallRig Monitor Mount 2294
      SmallRig Monitor Mount 2348

      SmallRig Universal Side Handle with ARRI-Style Anti-Twist Mount

      Use this SmallRig Universal Side Handle on the right or left side of your camera cage for improved handheld stability thanks to its handle attachment with ARRI-style anti-twist 3/8"-16 screw. The modular attachment piece can be slotted into the handle on either side and adjusted vertically up to 1.4" for customizable placement. Four 1/4"-20 mounting threads at the top of the handle, one of which has locating pins, and a cold shoe slot offer places to attach additional accessories like a fill light or secondary monitor. Included with the handle is a magnetic Allen key that can slot into the base when not in use.

      IDR 3.649.000
      SmallRig V-Mount Battery Mount Plate 4505
      SmallRig V-Mount Battery Mount Plate 4505
      #18387

      SmallRig 4505 Overview

      Key Features

      • Portable & Compact Battery Mount Plate
      • Tool-Free Installation
      • 11 lb Payload Capacity
      • Multiple 1/4"-20 Threaded Mounting Holes
      • Aluminum & Stainless Steel Construction

      The compact and portable V-Mount Battery Mounting Plate from SmallRig is a versatile, all-in-one mounting solution for V-mount batteries that boasts tool-free installation and a convenient quick release system. It has multiple 1/4"20 mounting threads, an Arca-style clamp, and built-in 1/4"-20 and 3/8"-16 holes at the bottom to facilitate the attachment of other quick release plates. Constructed with aluminum and stainless steel for added durability and sturdiness, the unit can support payloads up to 11 lb.

      Compatibility

      Mirrorless/DSLR cameras less than 4.3" thick, such as :

       

      • Sony a7R V, a7 IV, a7S III, a7C, FX3, and FX30
      • Canon EOS R5C, R5, R6, R6 Mark II, R7, R10, R, and RP
      • Panasonic LUMIX S1H, S1R, S1, S5, S5 II, GH6, and GH5
      IDR 1.496.000
      Promo
      Falcam F22&F38&F50 Quick Release Foldable Half Cage Kit C00B3809
      Falcam F22&F38&F50 Quick Release Foldable Half Cage Kit C00B3809
      #15444

      Falcam F22&F38&F50 Quick Release Foldable Half Cage Kit C00B3809

      Key Features

      • Two Rotating Shaft Designs
      • Compatible with F22, F38 and F50 Quick Release System
      • 1/4"-20 Threaded Holes
      • ARRI Locating Holes &Strap Holes
      • Wire Clamp Locating Holes
      • Anti-mistouch & Anti-deflection Design
      • Ultra-portable Foldable Design
      • Half Cage's Flat State (maximum lever) Can Bear 4.5kg
      • Fit Multiple Camera Models

      Overview

      The Falcam Foldable Half Camera Cage offers a versatile solution for various shooting scenarios. It features a unique dual-axis design that allows you to adjust the angles of the top, side, and bottom plates with ease, transforming it from a full cage into a half-cage configuration. The half-cage's bottom plate is equipped with an F38 quick-release interface, enabling effortless camera assembly and disassembly.

      This cage is compatible with the F22, F38, and F50 quick-release systems, offering a range of attachment options such as 1/4" threaded holes, ARRI locating holes, wire clamp locating holes, strap holes, and cold shoe mounts to meet diverse expansion needs. It features a double-locking mechanism for enhanced stability, ensuring your camera stays securely in place.

      The Falcam Foldable Half Camera Cage is compatible with a wide range of cameras, including Sony, Canon (R5/R6/R7/R10), Nikon (Z5/Z50/Z6/Z60/Z7), Fuji (XT series, XH series), and more. For certain blocky camera models like the Nikon Z8/Z9, the cage offers a unique vertical top plate installation method, similar to an L bracket.

      With the option to pair it with Falcam F22, F38, F50, or Maglink quick release accessories, you'll experience seamless and fast transitions between different photography scenarios. Don't miss the opportunity to make your photography more versatile and efficient with the Falcam Foldable Half Camera Cage.

      Camera Compatibility List

      • Sony: A7 IV, A7R V, A7S III, A7 III, A7R IVa, A7R IIIa, A7C, A7C2, A6700, A6600, A6400, A6100, ZV-E1, ZVE-10, ZV1, FX3, FX30
      • Fujifilm: X-T1, X-T2, X-T3, X-T4, X-T5, X-T20, X-T30, X-S10, X-S20, H1, X-H2S
      • Lumix: S5, S5MK2, S5M2X, G9, DH6A, GH6L, G95D, G7, G100K
      • Canon: R5, R6, R6MK2, R7, R8, R10
      • Nikon: ZFC, Z30, Z5, Z50, Z6, Z60, Z7
      • Sigma: FP, FPL
      • Olympus: E-M10, OM-5, OM-1

       

      IDR 1.439.000IDR 1.299.000
      PGYTECH MantisPod 2.0 Vlogging Tripod with Ball Head and Remote Kit (Black)
      PGYTECH MantisPod 2.0 Vlogging Tripod with Ball Head and Remote Kit (Black)
      #14384

      PGYTECH MantisPod 2.0 Overview

      Key Features

      • Load Capacity: 4.4 lb
      • Tabletop and Vlogging Tripod
      • Converts to Handheld Camera Grip
      • 120° Head Mount Tilt Adjustment
      • Rotating Accessory Cold Shoe Mount
      • Multiple Style Modes
      • Arca-Type Ball Head with QR Plate
      • With RC M1 Wireless Bluetooth Remote

      The MantisPod 2.0 Vlogging Tripod with Ball Head and Remote Kit from PGYTECH offers the innovative Mantis claw design that lets the MantisPod 2.0 easily clinch to glass, doors, trees, and railings effortlessly. The convertible design enables switching instantly between tripod and handheld applications. It features a rotating accessory cold shoe mount for adding a microphone, compact LED light, monitor, or more.

      Multiple Shooting Modes

      By utilizing multiple features of the MantisPod together, a total of 6 different shooting modes are possible. In addition to vlogging and livestreaming, these modes can help when shooting portraits, taking time-lapse photos, conducting video chat interviews, and much more.

      • Portrait Mode: A standard 3-leg tabletop tripod setup with your device in landscape orientation.
      • Low-Angle Mode: Lowers the 3-leg tabletop option so the tripod is nearly flat for low angle perspective
      • High-Angle Mode: Allows raised, extended legs to orient a device for high angle perspective imaging.
      • Mantis Mode a short hook extends from one tripod leg, allowing the tripod to hang from fences, railings, glass partitions, and more. NOTE: Surfaces should be no more than 3.5" thick and the other 2 legs must be set against surfaces for stability.
      • Handheld Mode: Squeeze the legs together for a configuration that lets you more easily shoot on the move. It can quickly convert to Elevated Tripod mode without altering device orientation.
      • Briefcase Mode: Orient the hand grip configuration like the handle of a briefcase with the camera suspended below for low angle perspective.

      Compatible Cameras

      GoPro: GoPro 5/6/7/8/9/10/11

      Canon: EOS M6 Mark II, EOS M50, EOS M50 Mark II, EOS M200, PowerShot G5 X Mark II, PowerShot G7 X Mark III , EOS R, EOS R5, EOS R6

      Sony: a7C, a7R IV, a7R III, a7S , a9, a6600, a6100, a7 III, a7, a6400, ZV-1, DSC-RX0M2, DSC-RX100M7, FX3, ZV-E10

      IDR 1.269.000
      GGS LCD Portable Ocular Hight Definition Magnification with Leather Pouch
      GGS LCD Portable Ocular Hight Definition Magnification with Leather Pouch
      #9845

      GGS LCD Portable Ocular Hight Definition Magnification with Leather Pouch

      The GGSFOTO LCD Portable Ocular HD Viewfinder is a folding magnifier or screen shade . It is designed to provide a high quality viewfinder experience when shooting with a DSLR or Mirrorless CSC camera via the LCD screen. The GGSFOTO Ocular adopts an innovative design that makes it easy to attach and detach from the camera, provides a magnified view of the LCD, acts as a screen shade, folds into a compact package for easy transportation and storage and provides optional LCD protection when not in use.

      • 3X Optical Magnification
      • Classic design
      • Easy and simple connection
      • Friendly to swivel screen
      • Support all types of screens

       

      Full Screen Sunshade Hood

      Four-direction sunshade hood for LCD view in sunlight

      High Sharpness for Your Lcd Screen Photography

      Using by the lens, both photo and video will be much sharp and real

      Friendly for Your Pocket

      Easy to be folded and taken along, convenient to use optical eyepiece

      Gorgeous Appearance

      Complete metal body , classic design, friendly to swivel screen

      Innovative Optical Glass Lens

      GGSFOTO LCD Ocular is made by special process, very clear for your shooting

      Easy Magnetic Installation

      Attach to the Gen5 Screen Protector

       

      How To Use

      Simply place the Ocular onto the LCD.

      The magnets inside the edge of the frame will hold the Ocular firmly onto the metal frame / screen protector.

      Now grasp the sides of the Ocular at the bottom and pull away from the LCD to open the device for use as a sunshade.

      To use as viewfinder, slide the actuator at the top to the right and the lens will swing into position.

      After use, to pack away, push the lens back into the stowed position, then squeeze the sides of the Ocular to let it fold back down.

      Once folded, simply pull it away from the camera.

      When not in use, keep the Ocular in its storage case for maximum protection.

       

      Compatible Camera Models

      Canon1DX, 1DX II, 5D III, 5Ds, 5Dsr, 5D IV, 6D Mark II, 7D Mark II, 70D, 77D, 700D, 750D, 760D, 800D
      NikonD5, D810, D810A, D750, D610, D500, D7100, D7200 , DF, (Snap-on for D850)
      FujifilmGFX-50S, X-E3, X-T100, X-100F, X-T1, X-T2, X-A3, X-A5, X-A10, X-A20
      OlympusE-P5, E-M5 II, EM1 II, E-M10 II, EM10 III
      Sonya7 II, a7S II, a7R II, a7 III, a7R III, a9, RX100 I-V, RX1, RX1R , RX1R II, RX10 I-IV
      Pentax645Z
      IDR 999.000
      Promo
      Sony FX3 Full-Frame Cinema Camera
      Sony FX3 Full-Frame Cinema Camera
      #9576

      Sony FX3 Overview

      Key Features

      • 12.1MP Full-Frame CMOS Exmor R Sensor
      • UHD 4K up to 120 | 1080p up to 240
      • Compact form for Cage-Free Operation
      • 10-Bit 4:2:2 XAVC S-I,16-Bit Raw Output
      • S-Cinetone/S-Log3/HLG, 15+ Stops DR
      • Detachable 2 x XLR/TRS Adapter Handle
      • Phase Detection AF/Face Tracking/Eye AF
      • 80 to 409,600 Expanded ISO Range
      • Dual CFexpress Type A/SDXC Card Slots

      with a compact design for solo shooters, travel applications, and to serve as an ideal B cam, the Sony FX3 borrows from both the Cinema Line and Alpha series of cameras to create an optimized portable cinema camera. The FX3 features all of the imaging attributes you'd expect from this class but sports a newly designed body that's hand-holdable, with a streamlined and minimal profile, and has a "cage-free" design, indicating the ability to secure various accessories directly to the camera body.

      Its 12.1MP Exmor R BSI CMOS sensor (10.2MP effective in video mode) pairs with a BIONZ XR processor to achieve UHD 4K video capture with internal 10-bit 4:2:2 sampling or 16-bit raw output. The sensor's BSI design heightens clarity and sensitivity, with an expandable ISO 80-409600 Range and greater-than 15-stop dynamic Range for working in mixed lighting conditions. Benefitting color and tonal control, an S-Cinetone mode can be used for matching to VENICE, FX9, or FX6 sources and there is also S-Log3/2 gamut support and 10-bit HLG for simple HDR productions. The sensor and processor also work together to greatly reduce rolling shutter and the sensor's design incorporates a Fast Hybrid AF system for intelligent and quick focusing performance and subject tracking.

      Beyond the physical design just being compact, it's also built to maximize efficiency and operability through the inclusion of an articulating 3.0" touchscreen LCD, a removable shoe-mounted top handle with dual XLR mic inputs, and 5-axis mechanical image stabilization for smoother handheld recording.

      Note:

      The Sony ECM-XM1 Microphone is not included.

      Most Compact Member of the Cinema Line Family

      This compact addition to Sony's Cinema Line blends the full-frame, S-Cinetone capture of the FX6 with the UHD 4K capture, autofocus options, and body size of the a7S III camera. The video-forward design of the FX3 also shares several handling and audio features with the FX6 and the ISO Range and battery of the a7S III.

      Common FX3/FX6/a7S III Features

      • Full-frame, back-illuminated 12.1MP Exmor R CMOS sensor and BIONZ XR processor
      • High-speed rates of 120p in 4K and 240p in HD
      • Dynamic Range of 15+ stops

      Shared FX3/FX6 Attributes

      • S-Cinetone, S-Log3, HLG, and Rec. 709 gamma options
      • Tally lamps on the front, side, and rear
      • Internal fan to prevent overheating
      • Zoom lever

      Shared FX3/a7S III Attributes

      • 5-axis in-body image stabilization
      • 16-bit raw output via HDMI
      • S-Log2 gamma choice
      • 80 to 409,6000 ISO Range (expanded)

      Improved FX3 Features

      • Comfortable, cage-free, handheld operation
      • Greater than 1.6x battery runtime compared to a7S II
      • USB-PD power option for extended shooting times

      4K Full-Frame CMOS Exmor R Sensor

      The 12.1MP Exmor R sensor and BIONZ XR processor offer true cinematic expression with 10.2MP effective video and 12.1MP stills capture. The full-frame sensor provides shallow depth of field looks, impressive bokeh, and reduced rolling shutter artifacts.

      S-Cinetone Color

      • Default S-Cinetone color setting provides a softer-toned look with beautiful skin tOne Reproduction
      • Complements your VENICE, FX9, or FX6 footage
      • S-Log-3, S-Gamut3, S-Gamut3.Cine, and 10-bit 4:2:2: support help to maintain rich gradation and color compatible with the Range of Sony Cinema Line cameras

      Cinematic Recording / Frame Rate Options

      • Up to 600 Mb/s XAVC S-I ALL-I H.264 codec recording
      • XAVC HS codec recording with H.265 encoding for lower bit rates in Long GOP
      • Internal 10-bit 4:2:2 recording to CFexpress Type A or SD memory cards
      • External, 16-bit raw,10-bit 4:2:2 output via HDMI type-A port
      • 8-bit XAVC S or 10-bit XAVC HS proxy capture
      • 10-bit, 4:2:2 color available in all formats including HLG
      • Full-frame UHD 4K high-speeds up to 120p
      • S35 HD high-speed rates up to 240p
      • Up to 5x slow-motion rates

      Compact Design / Ergonomic Operation

      • Flexible, streamlined, 5 x 3 x 3" form
      • 3" LCD with 1,440,000-dot resolution tilts for optimal viewing
      • Can be used with or without a cage
      • Right-handed controls feature placement consistent with the rest of the Cinema Line
      • Five 1/4"-20 accessory threads on the FX3 body plus two on the top handle
      • Intuitive touchscreen menu
      • Customizable buttons for assigning 15 controls and up to 140 menu items
      • Tally (record) lights are easily viewable on the top, front, and rear of the camera
      • Dual CFexpress Type A/SD slots
      • Relay, simultaneous, and backup recording
      • Customizable zoom setting plus Clear Image Zoom

      Detachable XLR Adapter Handle

      • Top handle with two XLR-1/4" TRS combo audio inputs
      • Microphone holder and 3.5mm mic input
      • Digital audio with up to 4-channel, 24-bit recording
      • Contoured for comfortable low-angle shooting

      Fast Hybrid / Phase Detection Autofocus

      • Multiple autofocusing modes are designed for solo shooting
      • Fast Hybrid AF uses 627 points to cover approximately 89% of the image frame
      • Real-Time Eye AF, Eye and Face Detection, and subject Touch Tracking

      Durable Build / Enhanced Operating

      • An integrated cooling fan and a heat-dissipating design enable uninterrupted recording up to 4K60
      • Magnesium-alloy chassis and shell
      • Sealed against inclement weather and dust

      Wireless Connectivity

      • Dual-band 2.4/5 GHz wireless connectivity
      • Wired LAN link using the USB Type-C port and a separate adapter

      Post-Production Stabilization with E-Mount Lenses

      • Sony's Catalyst Prepare/Browse software uses shake metadata to stabilize your image
      • Adjustable balance between shake compensation and image area trimming
        IDR 60.599.000IDR 56.999.000
        Pre Order
        Sony FX3A Full-Frame Cinema Camera
        Sony FX3A Full-Frame Cinema Camera
        #19435

        Sony FX3 Overview

        Key Features

        • 12.1MP Full-Frame CMOS Exmor R Sensor
        • UHD 4K up to 120 | 1080p up to 240
        • Compact Form for Cage-Free Operation
        • 10-Bit 4:2:2 XAVC S-I,16-Bit Raw Output
        • S-Cinetone/S-Log3/HLG, 15+ Stops DR
        • Detachable Dual XLR/TRS Adapter Handle
        • Phase Detection AF/Face Tracking/Eye AF
        • 80 to 409,600 Expanded ISO Range
        • Dual CFexpress Type A/SDXC Card Slots

        The FX3's 12.1MP Exmor R BSI CMOS sensor (10.2MP effective in video mode) is paired with a BIONZ XR processor to achieve UHD 4K video capture with internal 10-bit 4:2:2 sampling or 16-bit raw output. The sensor's BSI design heightens clarity and sensitivity, with an expandable ISO 80-409,600 range and greater-than 15-stop dynamic range for working in mixed lighting conditions. Benefiting color and tonal control, the S-Cinetone mode can be used for matching to VENICE, FX9, or FX6 sources, and there is also S-Log3/2 gamut support and 10-bit HLG for simple HDR productions. The sensor and processor also work together to greatly reduce rolling shutter, and the sensor's design incorporates a Fast Hybrid AF system for intelligent and quick focusing performance and subject tracking.

        4K Full-Frame CMOS Exmor R Sensor

        Stunning Bokeh_RC

        A 12.1MP Exmor R sensor and BIONZ XR processor offer the FX3 true cinematic expression with 10.2MP effective video and 12.1MP stills capture. The full-frame sensor provides shallow depth of field looks, impressive bokeh, and reduced rolling shutter artifacts. A base sensitivity of 80-102,400 expands to a lofty 409,600 for impressive low-light capture, and 15+ stops of dynamic range reproduce the nuances of both spectacular exteriors and carefully lit interior scenes with plenty of allowance for color grading.

        S-Cinetone Color

         

        Beautiful skin tone reproduction and a softer-toned look that complements your VENICE, FX9, or FX6 footage are created using the FX3's default S-Cinetone color setting. S-Log-3, S-Gamut3, S-Gamut3.Cine, and 10-bit 4:2:2 support help maintain rich gradation and color matching with the range of Sony Cinema Line cameras, while HLG HDR provides the option of direct HLG playback without the need for grading.

        Video Recording

         

        Capture sharp, detailed images at rates up to 4K 120p with up to 5x slow motion at 24p output. Recording options include the ability to output DCI 4K+ in 16-bit raw over HDMI to compatible recorders while simultaneously recording XAVC 4K and proxies in-camera. Internal 4K recording options include 4:2:2 10-bit color with All-Intra and Long GOP codecs.

         

        • Cooling features like a silent fan and a heatsink dissipate warmth to enable uninterrupted recording up to 4K60
        • Dual SD card slots accept both CFexpress Type A and SDXC cards for easy relay or backup recording
        • Super 35 1080p capture at rates up to 240p

        Steady Focus

        Solo Shooting_RC

        • Now, even solo shooters can keep the action in focus thanks to real-time Tracking and Eye autofocus functions made possible by AI-based algorithms plus a simple touchscreen focus function.
        • Seven choices of AF Transition Speed let you rack focus, and five AF Subject Shift settings enable you to adjust the speed when shifting from a locked-on subject.
        • Fast Hybrid AF uses 627 points to cover approximately 89% of the image frame.

        Ergonomic Form for Solo Operation

        Essential Controls_RC

        The FX3's cage-free design enables you to mount ¼"-20 compatible accessories directly on the camera or the detachable handle, saving you the weight and setup/breakdown time of a camera cage. The clustered record button, focus and menu controls, and six assignable buttons all help to enable single-handed control, leaving your left hand free for balancing or controlling your lens.

        Tilting Touchscreen LCD

        The fold-out 3" touchscreen LCD has crisp 2.35MP resolution and can be variously angled for optimal viewing.

        Easily Viewable Tally Lights

        Expandability_RC

        • Top, front, and rear tally indicators let the operator, talent, and sound person know precisely when the camera is recording.
        • This enables more accurately timed movements and dialogue delivery.

        Quality Audio Options

        Pro audio recording options include:

         

        • A detachable XLR adapter handle with two XLR-1/4" TRS combo audio inputs
        • A mic holder and a 3.5mm input for adding a microphone
        • Up to 4-channel, 24-bit audio recording

        Remote Control, Streaming, and Transfers

        Remote Control_RC

        • Control your FX3 remotely using the Imaging Edge Mobile or Imaging Edge Desktop apps, and transfer files using Wi-Fi or via a wired USB-C connector to let your editor get a jump on post-production.
        • You can also stream your content using your computer and the Imaging Edge Webcam app.

        Post-Production Stabilization with E-Mount Lenses

        • Sony's Catalyst Prepare/Browse software uses shake metadata to stabilize your image
        • An adjustable balance between shake compensation and image area trimming lets you fine-tune the image

        Improved FX3 Features

        LCD Touch Panel_RC

        The FX3 updates the Cinema Line with improvements like comfortable, cage-free handheld operation, a battery runtime 1.6x longer than that of the a7S II, and a USB-PD power option for extended shooting times.

        Common FX3/FX6/a7S III Features

        Like the FX6 and the a7S III, the FX3 features:

         

        • Full-frame, back-illuminated 12.1MP Exmor R CMOS sensor and BIONZ XR processor
        • High-speed rates of 120p in 4K and 240p in HD
        • A dynamic range of 15+ stops

        Shared FX3/FX6 Attributes

        Attributes that the FX3 has in common with the larger FX6 camera include:

         

        • S-Cinetone, S-Log3, HLG, and Rec. 709 gamma options
        • Tally lamps on the front, side, and rear
        • An internal fan to prevent overheating
        • A zoom lever for easy frame adjustments

        Shared FX3/a7S III Attributes

        Mobility_RC

        Attributes that the FX3 shares with the a7S III include:

         

        • 5-axis in-body image stabilization
        • 16-bit raw output via HDMI
        • S-Log2 gamma choice
        • 80 to 409,600 ISO range (expanded)

        Wireless Connectivity

        • Dual-band 2.4/5 GHz wireless connectivity
        • Wired LAN link using the USB-C port and a separate adapter
        IDR 60.599.000
        Sony FX3 Full-Frame Cinema Camera with Sony FE 35mm f1.4 GM Lens
        Sony FX3 Full-Frame Cinema Camera with Sony FE 35mm f1.4 GM Lens
        #17886

        Sony FX3 Overview

        Key Features

        • 12.1MP Full-Frame CMOS Exmor R Sensor
        • UHD 4K up to 120 | 1080p up to 240
        • Compact form for Cage-Free Operation
        • 10-Bit 4:2:2 XAVC S-I,16-Bit Raw Output
        • S-Cinetone/S-Log3/HLG, 15+ Stops DR
        • Detachable 2 x XLR/TRS Adapter Handle
        • Phase Detection AF/Face Tracking/Eye AF
        • 80 to 409,600 Expanded ISO Range
        • Dual CFexpress Type A/SDXC Card Slots

        with a compact design for solo shooters, travel applications, and to serve as an ideal B cam, the Sony FX3 borrows from both the Cinema Line and Alpha series of cameras to create an optimized portable cinema camera. The FX3 features all of the imaging attributes you'd expect from this class but sports a newly designed body that's hand-holdable, with a streamlined and minimal profile, and has a "cage-free" design, indicating the ability to secure various accessories directly to the camera body.

        Its 12.1MP Exmor R BSI CMOS sensor (10.2MP effective in video mode) pairs with a BIONZ XR processor to achieve UHD 4K video capture with internal 10-bit 4:2:2 sampling or 16-bit raw output. The sensor's BSI design heightens clarity and sensitivity, with an expandable ISO 80-409600 Range and greater-than 15-stop dynamic Range for working in mixed lighting conditions. Benefitting color and tonal control, an S-Cinetone mode can be used for matching to VENICE, FX9, or FX6 sources and there is also S-Log3/2 gamut support and 10-bit HLG for simple HDR productions. The sensor and processor also work together to greatly reduce rolling shutter and the sensor's design incorporates a Fast Hybrid AF system for intelligent and quick focusing performance and subject tracking.

        Beyond the physical design just being compact, it's also built to maximize efficiency and operability through the inclusion of an articulating 3.0" touchscreen LCD, a removable shoe-mounted top handle with dual XLR mic inputs, and 5-axis mechanical image stabilization for smoother handheld recording.

        Note:

        The Sony ECM-XM1 Microphone is not included.

        Most Compact Member of the Cinema Line Family

        This compact addition to Sony's Cinema Line blends the full-frame, S-Cinetone capture of the FX6 with the UHD 4K capture, autofocus options, and body size of the a7S III camera. The video-forward design of the FX3 also shares several handling and audio features with the FX6 and the ISO Range and battery of the a7S III.

        Common FX3/FX6/a7S III Features

        • Full-frame, back-illuminated 12.1MP Exmor R CMOS sensor and BIONZ XR processor
        • High-speed rates of 120p in 4K and 240p in HD
        • Dynamic Range of 15+ stops

        Shared FX3/FX6 Attributes

        • S-Cinetone, S-Log3, HLG, and Rec. 709 gamma options
        • Tally lamps on the front, side, and rear
        • Internal fan to prevent overheating
        • Zoom lever

        Shared FX3/a7S III Attributes

        • 5-axis in-body image stabilization
        • 16-bit raw output via HDMI
        • S-Log2 gamma choice
        • 80 to 409,6000 ISO Range (expanded)

        Improved FX3 Features

        • Comfortable, cage-free, handheld operation
        • Greater than 1.6x battery runtime compared to a7S II
        • USB-PD power option for extended shooting times

        4K Full-Frame CMOS Exmor R Sensor

        The 12.1MP Exmor R sensor and BIONZ XR processor offer true cinematic expression with 10.2MP effective video and 12.1MP stills capture. The full-frame sensor provides shallow depth of field looks, impressive bokeh, and reduced rolling shutter artifacts.

        S-Cinetone Color

        • Default S-Cinetone color setting provides a softer-toned look with beautiful skin tOne Reproduction
        • Complements your VENICE, FX9, or FX6 footage
        • S-Log-3, S-Gamut3, S-Gamut3.Cine, and 10-bit 4:2:2: support help to maintain rich gradation and color compatible with the Range of Sony Cinema Line cameras

        Cinematic Recording / Frame Rate Options

        • Up to 600 Mb/s XAVC S-I ALL-I H.264 codec recording
        • XAVC HS codec recording with H.265 encoding for lower bit rates in Long GOP
        • Internal 10-bit 4:2:2 recording to CFexpress Type A or SD memory cards
        • External, 16-bit raw,10-bit 4:2:2 output via HDMI type-A port
        • 8-bit XAVC S or 10-bit XAVC HS proxy capture
        • 10-bit, 4:2:2 color available in all formats including HLG
        • Full-frame UHD 4K high-speeds up to 120p
        • S35 HD high-speed rates up to 240p
        • Up to 5x slow-motion rates

        Compact Design / Ergonomic Operation

        • Flexible, streamlined, 5 x 3 x 3" form
        • 3" LCD with 1,440,000-dot resolution tilts for optimal viewing
        • Can be used with or without a cage
        • Right-handed controls feature placement consistent with the rest of the Cinema Line
        • Five 1/4"-20 accessory threads on the FX3 body plus two on the top handle
        • Intuitive touchscreen menu
        • Customizable buttons for assigning 15 controls and up to 140 menu items
        • Tally (record) lights are easily viewable on the top, front, and rear of the camera
        • Dual CFexpress Type A/SD slots
        • Relay, simultaneous, and backup recording
        • Customizable zoom setting plus Clear Image Zoom

        Detachable XLR Adapter Handle

        • Top handle with two XLR-1/4" TRS combo audio inputs
        • Microphone holder and 3.5mm mic input
        • Digital audio with up to 4-channel, 24-bit recording
        • Contoured for comfortable low-angle shooting

        Fast Hybrid / Phase Detection Autofocus

        • Multiple autofocusing modes are designed for solo shooting
        • Fast Hybrid AF uses 627 points to cover approximately 89% of the image frame
        • Real-Time Eye AF, Eye and Face Detection, and subject Touch Tracking

        Durable Build / Enhanced Operating

        • An integrated cooling fan and a heat-dissipating design enable uninterrupted recording up to 4K60
        • Magnesium-alloy chassis and shell
        • Sealed against inclement weather and dust

        Wireless Connectivity

        • Dual-band 2.4/5 GHz wireless connectivity
        • Wired LAN link using the USB Type-C port and a separate adapter

        Post-Production Stabilization with E-Mount Lenses

        • Sony's Catalyst Prepare/Browse software uses shake metadata to stabilize your image
        • Adjustable balance between shake compensation and image area trimming

         

        Sony FE 35mm f/1.4 GM Overview

        Key Features

        • E-Mount Lens/Full-Frame Format
        • Aperture Range: f/1.4 to f/16
        • Two XA Elements, One ED Element
        • Nano AR II and Fluorine Coatings
        • Dual XD Linear AF Motors, Internal Focus
        • Focus Hold Button, AF/MF Switch
        • Physical Aperture Ring; De-Click Switch
        • Dust and Moisture-Resistant Construction
        • Rounded 11-Blade Diaphragm

        Impressively Bright, Surprisingly Compact

        A classic wide-angle prime with an updated, sleek form factor, the Sony FE 35mm f/1.4 GM is further characterized by its speed and advanced optical design. The versatile focal length suits everything from street shooting to landscape and documentary subjects, and the fast maximum aperture excels in low light and for controlling depth of field.

          IDR 83.898.000
          Sony FX3 Full-Frame Cinema Camera with Sony FE 24-70mm f2.8 GM II Lens
          Sony FX3 Full-Frame Cinema Camera with Sony FE 24-70mm f2.8 GM II Lens
          #17885

          Sony FX3 Overview

          Key Features

          • 12.1MP Full-Frame CMOS Exmor R Sensor
          • UHD 4K up to 120 | 1080p up to 240
          • Compact form for Cage-Free Operation
          • 10-Bit 4:2:2 XAVC S-I,16-Bit Raw Output
          • S-Cinetone/S-Log3/HLG, 15+ Stops DR
          • Detachable 2 x XLR/TRS Adapter Handle
          • Phase Detection AF/Face Tracking/Eye AF
          • 80 to 409,600 Expanded ISO Range
          • Dual CFexpress Type A/SDXC Card Slots

          with a compact design for solo shooters, travel applications, and to serve as an ideal B cam, the Sony FX3 borrows from both the Cinema Line and Alpha series of cameras to create an optimized portable cinema camera. The FX3 features all of the imaging attributes you'd expect from this class but sports a newly designed body that's hand-holdable, with a streamlined and minimal profile, and has a "cage-free" design, indicating the ability to secure various accessories directly to the camera body.

          Its 12.1MP Exmor R BSI CMOS sensor (10.2MP effective in video mode) pairs with a BIONZ XR processor to achieve UHD 4K video capture with internal 10-bit 4:2:2 sampling or 16-bit raw output. The sensor's BSI design heightens clarity and sensitivity, with an expandable ISO 80-409600 Range and greater-than 15-stop dynamic Range for working in mixed lighting conditions. Benefitting color and tonal control, an S-Cinetone mode can be used for matching to VENICE, FX9, or FX6 sources and there is also S-Log3/2 gamut support and 10-bit HLG for simple HDR productions. The sensor and processor also work together to greatly reduce rolling shutter and the sensor's design incorporates a Fast Hybrid AF system for intelligent and quick focusing performance and subject tracking.

          Beyond the physical design just being compact, it's also built to maximize efficiency and operability through the inclusion of an articulating 3.0" touchscreen LCD, a removable shoe-mounted top handle with dual XLR mic inputs, and 5-axis mechanical image stabilization for smoother handheld recording.

          Note:

          The Sony ECM-XM1 Microphone is not included.

          Most Compact Member of the Cinema Line Family

          This compact addition to Sony's Cinema Line blends the full-frame, S-Cinetone capture of the FX6 with the UHD 4K capture, autofocus options, and body size of the a7S III camera. The video-forward design of the FX3 also shares several handling and audio features with the FX6 and the ISO Range and battery of the a7S III.

          Common FX3/FX6/a7S III Features

          • Full-frame, back-illuminated 12.1MP Exmor R CMOS sensor and BIONZ XR processor
          • High-speed rates of 120p in 4K and 240p in HD
          • Dynamic Range of 15+ stops

          Shared FX3/FX6 Attributes

          • S-Cinetone, S-Log3, HLG, and Rec. 709 gamma options
          • Tally lamps on the front, side, and rear
          • Internal fan to prevent overheating
          • Zoom lever

          Shared FX3/a7S III Attributes

          • 5-axis in-body image stabilization
          • 16-bit raw output via HDMI
          • S-Log2 gamma choice
          • 80 to 409,6000 ISO Range (expanded)

          Improved FX3 Features

          • Comfortable, cage-free, handheld operation
          • Greater than 1.6x battery runtime compared to a7S II
          • USB-PD power option for extended shooting times

          4K Full-Frame CMOS Exmor R Sensor

          The 12.1MP Exmor R sensor and BIONZ XR processor offer true cinematic expression with 10.2MP effective video and 12.1MP stills capture. The full-frame sensor provides shallow depth of field looks, impressive bokeh, and reduced rolling shutter artifacts.

          S-Cinetone Color

          • Default S-Cinetone color setting provides a softer-toned look with beautiful skin tOne Reproduction
          • Complements your VENICE, FX9, or FX6 footage
          • S-Log-3, S-Gamut3, S-Gamut3.Cine, and 10-bit 4:2:2: support help to maintain rich gradation and color compatible with the Range of Sony Cinema Line cameras

          Cinematic Recording / Frame Rate Options

          • Up to 600 Mb/s XAVC S-I ALL-I H.264 codec recording
          • XAVC HS codec recording with H.265 encoding for lower bit rates in Long GOP
          • Internal 10-bit 4:2:2 recording to CFexpress Type A or SD memory cards
          • External, 16-bit raw,10-bit 4:2:2 output via HDMI type-A port
          • 8-bit XAVC S or 10-bit XAVC HS proxy capture
          • 10-bit, 4:2:2 color available in all formats including HLG
          • Full-frame UHD 4K high-speeds up to 120p
          • S35 HD high-speed rates up to 240p
          • Up to 5x slow-motion rates

          Compact Design / Ergonomic Operation

          • Flexible, streamlined, 5 x 3 x 3" form
          • 3" LCD with 1,440,000-dot resolution tilts for optimal viewing
          • Can be used with or without a cage
          • Right-handed controls feature placement consistent with the rest of the Cinema Line
          • Five 1/4"-20 accessory threads on the FX3 body plus two on the top handle
          • Intuitive touchscreen menu
          • Customizable buttons for assigning 15 controls and up to 140 menu items
          • Tally (record) lights are easily viewable on the top, front, and rear of the camera
          • Dual CFexpress Type A/SD slots
          • Relay, simultaneous, and backup recording
          • Customizable zoom setting plus Clear Image Zoom

          Detachable XLR Adapter Handle

          • Top handle with two XLR-1/4" TRS combo audio inputs
          • Microphone holder and 3.5mm mic input
          • Digital audio with up to 4-channel, 24-bit recording
          • Contoured for comfortable low-angle shooting

          Fast Hybrid / Phase Detection Autofocus

          • Multiple autofocusing modes are designed for solo shooting
          • Fast Hybrid AF uses 627 points to cover approximately 89% of the image frame
          • Real-Time Eye AF, Eye and Face Detection, and subject Touch Tracking

          Durable Build / Enhanced Operating

          • An integrated cooling fan and a heat-dissipating design enable uninterrupted recording up to 4K60
          • Magnesium-alloy chassis and shell
          • Sealed against inclement weather and dust

          Wireless Connectivity

          • Dual-band 2.4/5 GHz wireless connectivity
          • Wired LAN link using the USB Type-C port and a separate adapter

          Post-Production Stabilization with E-Mount Lenses

          • Sony's Catalyst Prepare/Browse software uses shake metadata to stabilize your image
          • Adjustable balance between shake compensation and image area trimming

           

          Sony FE 24-70mm f/2.8 GM II Overview

          Key Features

          • E-Mount Lens/Full-Frame Format
          • Aperture Range: f/2.8 to f/22
          • 22% Lighter, 18% Smaller than Previous
          • XA and Super ED Elements
          • Nano AR Coating II and Fluorine Coating
          • Four XD Linear AF Motors, Floating Focus
          • Aperture De-Click and Lock Switches
          • Zoom Smoothness Switch
          • Dust and Moisture-Resistant Construction
          • Eleven-Blade Circular Diaphragm

           

          Small Size, Huge Versatility

          A refined take on the fast standard zoom, the Sony FE 24-70mm f/2.8 GM II is not only smaller and lighter than the previous generation, it also features a variety of optical, focusing, and handling upgrades, catering to both photo and video applications, that make this the most well-rounded G Master zoom to date.

            IDR 92.598.000
            Sony A7IV Mirrorless Camera 28-70mm Lens With Sony FE 24-70mm f2.8 GM II Lens
            Sony A7IV Mirrorless Camera 28-70mm Lens With Sony FE 24-70mm f2.8 GM II Lens
            #15202

            Sony A7 IV Overview

            Key Features

            • 33MP Full-Frame Exmor R CMOS Sensor
            • Up to 10 fps Shooting, ISO 100-51200
            • 4K 60p Video in 10-Bit, S-Cinetone
            • 3.68m-Dot EVF with 120 fps Refresh Rate
            • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
            • 759-Pt. Fast Hybrid AF, Real-time Eye AF
            • Focus Breathing Compensation
            • 5-Axis SteadyShot Image Stabilization
            • Creative Looks and Soft Skin Effect
            • FE 28-70mm f/3.5-5.6 OSS Lens

            Sony a7 IV Mirrorless Camera

            An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

             

            Sensor and Processor

            Sony a7 IV | Sample Image | Motorcycle

            33MP Exmor R BSI CMOS Sensor

            Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

            Sony a7 IV | BIONZ XR

            BIONZ XR Processor

            Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

            In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

            Video Recording

             

            Sony a7 IV | 7K to 4K

            4K 60p Video Recording in 10-Bit

            • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
            • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
            • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
            • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

             

            S-Cinetone, S-Log3, and Other Color and Gamma Controls

            • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
            • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
            • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

            Fast Hybrid AF System

            Sony a7 IV | AF Points

            AI-Based Autofocus

            Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

             

            Real-time Tracking and Real-time Eye AF

            Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

            • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
            • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

             

            AF During Video Recording and Additional Focusing Modes

            • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
            • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
            • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
            • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

             

            • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

            Body Design, Connectivity, and Streaming

            Sony a7 IV | Vari-Angle LCD

            Viewfinder and LCD Screen

            • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
            • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

            Sony a7 IV | Ports

            Ports and Interface

            • Full-size HDMI A port offers a more reliable connection when working with external recorders.
            • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
            • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
            • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
            • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

             

            5-Axis SteadyShot INSIDE Image Stabilization

            • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
            • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
            • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

            Sony a7 IV | HVL-F60RM2 | External Flash Control

            Advanced External Flash Control

            Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

            Sony a7 IV | Wireless Connectivity

            Wireless Connectivity and Streaming

            • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
            • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
            • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

            Sony a7 IV | USB Webcam and Streaming

            • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
            • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
            • Internal recording is supported to a memory card while live streaming.
            • UVC and UAC standards are supported for improved picture and sound quality during streaming.

             

            Sony FE 28-70mm f/3.5-5.6 OSS Lens

            A Versatile Standard

            A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.

            Optical Design

            • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
            • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
            • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

            Autofocus, Image Stabilization, and Design

            • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
            • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
            • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
            IDR 72.498.000
            Sony A7IV Mirrorless Camera With Sony FE 24-70mm f2.8 GM II Lens
            Sony A7IV Mirrorless Camera With Sony FE 24-70mm f2.8 GM II Lens
            #15201

            Sony A7 IV Overview

            Key Features

            • 33MP Full-Frame Exmor R CMOS BSI Sensor
            • Up to 10 fps Shooting, ISO 100-51200
            • 4K 60p Video in 10-Bit, S-Cinetone
            • 3.68m-Dot EVF with 120 fps Refresh Rate
            • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
            • 759-Pt. Fast Hybrid AF, Real-time Eye AF
            • Focus Breathing Compensation
            • 5-Axis SteadyShot Image Stabilization
            • Creative Looks and Soft Skin Effect
            • 4K 15p UVC/UAC Streaming via USB Type-C

            Sony a7 IV: Beyond Basic

            An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

             

            Sensor and Processor

            Sony a7 IV | Sample Image | Motorcycle

            33MP Exmor R BSI CMOS Sensor

            Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

            Sony a7 IV | BIONZ XR

            BIONZ XR Processor

            Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

            In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

            Video Recording

             

            Sony a7 IV | 7K to 4K

            4K 60p Video Recording in 10-Bit

            • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
            • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
            • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
            • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

             

            S-Cinetone, S-Log3, and Other Color and Gamma Controls

            • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
            • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
            • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

            Fast Hybrid AF System

            Sony a7 IV | AF Points

            AI-Based Autofocus

            Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

             

            Real-time Tracking and Real-time Eye AF

            Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

            • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
            • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

             

            AF During Video Recording and Additional Focusing Modes

            • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
            • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
            • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
            • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

             

            • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check

            Body Design, Connectivity, and Streaming

            Sony a7 IV | Vari-Angle LCD

            Viewfinder and LCD Screen

            • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
            • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

            Sony a7 IV | Ports

            Ports and Interface

            • Full-size HDMI A port offers a more reliable connection when working with external recorders.
            • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
            • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
            • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
            • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

             

            5-Axis SteadyShot INSIDE Image Stabilization

            • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
            • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
            • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

            Sony a7 IV | HVL-F60RM2 | External Flash Control

            Advanced External Flash Control

            Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

            Sony a7 IV | Wireless Connectivity

            Wireless Connectivity and Streaming

            • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
            • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
            • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

            Sony a7 IV | USB Webcam and Streaming

            • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
            • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
            • Internal recording is supported to a memory card while live streaming.
            • UVC and UAC standards are supported for improved picture and sound quality during streaming.

            Sony FE 24-70mm f/2.8 GM II Overview

            Key Features

            • E-Mount Lens/Full-Frame Format
            • Aperture Range: f/2.8 to f/22
            • 22% Lighter, 18% Smaller than Previous
            • XA and Super ED Elements
            • Nano AR Coating II and Fluorine Coating
            • Four XD Linear AF Motors, Floating Focus
            • Aperture De-Click and Lock Switches
            • Zoom Smoothness Switch
            • Dust and Moisture-Resistant Construction
            • Eleven-Blade Circular Diaphragm
              IDR 69.498.000
              Sony a7IV Mirrorless Camera 28-70mm with Sony FE 35mm f1.4 GM Lens
              Sony a7IV Mirrorless Camera 28-70mm with Sony FE 35mm f1.4 GM Lens
              #11205

              Sony A7 IV Overview

              Key Features

              • 33MP Full-Frame Exmor R CMOS Sensor
              • Up to 10 fps Shooting, ISO 100-51200
              • 4K 60p Video in 10-Bit, S-Cinetone
              • 3.68m-Dot EVF with 120 fps Refresh Rate
              • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
              • 759-Pt. Fast Hybrid AF, Real-time Eye AF
              • Focus Breathing Compensation
              • 5-Axis SteadyShot Image Stabilization
              • Creative Looks and Soft Skin Effect
              • FE 28-70mm f/3.5-5.6 OSS Lens
              • Sony FE 35mm f/1.4 GM Lens

              Sony a7 IV Mirrorless Camera

              Sony a7 IV: Beyond Basic

              An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

              Sensor and Processor

              Sony a7 IV | Sample Image | Motorcycle

              33MP Exmor R BSI CMOS Sensor

              Newly developed 33MP Exmor R full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

              Sony a7 IV | BIONZ XR

              BIONZ XR Processor

              Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

              In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

              Video Recording

               

              Sony a7 IV | 7K to 4K

              4K 60p Video Recording in 10-Bit

              • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
              • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
              • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
              • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

               

              S-Cinetone, S-Log3, and Other Color and Gamma Controls

              • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
              • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
              • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

              Fast Hybrid AF System

              Sony a7 IV | AF Points

              AI-Based Autofocus

              Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

               

              Real-time Tracking and Real-time Eye AF

              Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

              • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
              • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

               

              AF During Video Recording and Additional Focusing Modes

              • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
              • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
              • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
              • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

               

              • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

              Body Design, Connectivity, and Streaming

              Sony a7 IV | Vari-Angle LCD

              Viewfinder and LCD Screen

              • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
              • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

              Sony a7 IV | Ports

              Ports and Interface

              • Full-size HDMI A port offers a more reliable connection when working with external recorders.
              • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
              • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
              • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
              • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

               

              5-Axis SteadyShot INSIDE Image Stabilization

              • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
              • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
              • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

              Sony a7 IV | HVL-F60RM2 | External Flash Control

              Advanced External Flash Control

              Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

              Sony a7 IV | Wireless Connectivity

              Wireless Connectivity and Streaming

              • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
              • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
              • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

              Sony a7 IV | USB Webcam and Streaming

              • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
              • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
              • Internal recording is supported to a memory card while live streaming.
              • UVC and UAC standards are supported for improved picture and sound quality during streaming.

               

              Sony FE 28-70mm f/3.5-5.6 OSS Lens

              A Versatile Standard

              A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.

              Optical Design

              • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
              • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
              • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

              Autofocus, Image Stabilization, and Design

              • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
              • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
              • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.

              Sony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)

              The 7.2 VDC, 2280mAh NP-FZ100 Rechargeable Lithium-Ion Battery from Sony is a high-capacity Z-series power source for select digital cameras. This battery has InfoLITHIUM support for displaying the remaining charge of the battery on the camera's LCD screen.

              Compatible Cameras

              Alpha a9 II
              Alpha a9
              Alpha a7R IV
              Alpha a7R III
              Alpha a7 III
              Alpha a6600
              a7S III
              a7R IIIA
              a7R IVA
              Alpha 1

               

              Sony FE 35mm f/1.4 GM Overview

              Key Features

              • E-Mount Lens/Full-Frame Format
              • Aperture Range: f/1.4 to f/16
              • Two XA Elements, One ED Element
              • Nano AR II and Fluorine Coatings
              • Dual XD Linear AF Motors, Internal Focus
              • Focus Hold Button, AF/MF Switch
              • Physical Aperture Ring; De-Click Switch
              • Dust and Moisture-Resistant Construction
              • Rounded 11-Blade Diaphragm

               

                    IDR 63.798.000
                    Promo
                    Sony A7IV  Mirrorless Camera with 28-70mm Lens
                    Sony A7IV Mirrorless Camera with 28-70mm Lens
                    #10936

                    Sony A7 IV Overview

                    Key Features

                    • 33MP Full-Frame Exmor R CMOS Sensor
                    • Up to 10 fps Shooting, ISO 100-51200
                    • 4K 60p Video in 10-Bit, S-Cinetone
                    • 3.68m-Dot EVF with 120 fps Refresh Rate
                    • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
                    • 759-Pt. Fast Hybrid AF, Real-time Eye AF
                    • Focus Breathing Compensation
                    • 5-Axis SteadyShot Image Stabilization
                    • Creative Looks and Soft Skin Effect
                    • FE 28-70mm f/3.5-5.6 OSS Lens

                    Sony a7 IV Mirrorless Camera

                    An all-arounder that pushes beyond basic, the Sony a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

                     

                    Sensor and Processor

                    Sony a7 IV | Sample Image | Motorcycle

                    33MP Exmor R BSI CMOS Sensor

                    Newly developed 33MP Exmor R BSI CMOS full-frame sensor features a back-illuminated design that promotes high clarity, low noise, and vivid color rendering. This design benefits working in low-light conditions and works in conjunction with a broad sensitivity range of ISO 100-51200. The sensor's design also achieves an impressive dynamic range of approximately 15 stops and files can be recorded in raw, JPEG, or the 10-bit HEIF format.

                    Sony a7 IV | BIONZ XR

                    BIONZ XR Processor

                    Using the flagship-class BIONZ XR engine, high-speed image processing capabilities are available for fast continuous shooting, 4K video recording, and advanced AF tracking performance. The quick processing also helps to reduce rolling shutter and other motion distortions for clean rendering of moving subjects.

                    In terms of shooting speeds, the sensor and processor enable up to 10 fps shooting, using either the mechanical or electronic shutter and with AF/AE enabled. Also, the buffer permits recording up to 828 consecutive uncompressed raw + JPEG frames when using a CFexpress Type A card.

                    Video Recording

                     

                    Sony a7 IV | 7K to 4K

                    4K 60p Video Recording in 10-Bit

                    • Making full use of the high-resolution 33MP sensor and fast processing capabilities, UHD 4K 30p XAVC HS 10-bit recording is possible using the full width of the sensor, offering 7K oversampling for impressive sharpness and realism.
                    • There is also oversampled 4K recording, via a 4.6K capture area, with a Super 35 crop, that offers UHD 4K output up to 60p in 10-bit.
                    • No recording time limit allows for unlimited clip lengths and the camera's physical design features an improved heat-dissipating structure to promote longer possible recording times; longer than one hour of continuous 4K 60p 10-bit 4:2:2 recording, for example.
                    • The a7 IV employs a pair of codecs to suit different workflows: XAVC HS, which uses HEVC/H.265 encoding to retain more detail at smaller bitrates and XAVC S-I, which is an intraframe codec for consistent performance and quality at bitrates up to 600 Mb/s.

                     

                    S-Cinetone, S-Log3, and Other Color and Gamma Controls

                    • S-Cinetone can be used to deliver distinct colors and healthy-looking skin tone rendering that matches the FX9 and FX6 cameras, along with the a1 and a7S III, and is based on technology from the professional Cinema Line cameras, such as the VENICE. This color profile offers natural mid-tones, soft colors, and especially well-controlled highlights.
                    • HLG (Hybrid Log-Gamma) support permits recording within a wide color gamut for producing HDR-ready content directly from the camera.
                    • S-Log3 is also available for producing a 15+-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

                    Fast Hybrid AF System

                    Sony a7 IV | AF Points

                    AI-Based Autofocus

                    Covering approximately 94% of the image area, a Fast Hybrid AF system incorporates 759 phase-detection points for quick and precise focusing in a variety of lighting conditions with sensitivity down to -4 EV. This focusing system is available for use in all recording modes, to benefit both video and stills applications.

                     

                    Real-time Tracking and Real-time Eye AF

                    Borrowing from the flagship AF system, the a7 IV has tuned tracking and subject detection capabilities that lock onto subjects quickly and refines focus accurately on recognized eyes and faces of subjects:

                    • Real-time Tracking is an AI-based subject recognition system that recognizes color, pattern, and subject distance information for high accuracy and focusing speed.
                    • Beyond just tracking subjects, Real-time Eye AF fine-tunes the focusing accuracy and recognizes human, animal, and bird's eyes for critical sharpness. Real-time Eye AF even maintains focus on a subject's eye when they leave and re-enter the frame, allowing for working in more spontaneous shooting situations.

                     

                    AF During Video Recording and Additional Focusing Modes

                    • Real-time Eye AF is fully supported during video recording, for subject detection and tracking of human, animal, and bird eyes while shooting.
                    • For more control over how focus shifts appear during recording, seven-step AF transition speeds and five-step AF subject shift sensitivity controls let you refine how quickly focus shifts from point to point and how smoothly focusing shifts occur.
                    • Focus Map is a unique way of visualizing depth of field and functions in a similar way to peaking with a colorful overlay of the scene that indicates which parts of the scene are in front of and behind the focus point depending on the chosen aperture.
                    • A feature carried over from the FX6 digital cine camera, AF Assist lets you intuitively switch over to manual focus control for adjusting focus position when working with AF. This is a quick way to shift selective focus between various subjects in a scene while recording.

                     

                    • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

                    Body Design, Connectivity, and Streaming

                    Sony a7 IV | Vari-Angle LCD

                    Viewfinder and LCD Screen

                    • An improved QVGA OLED Tru-Finder EVF features a 3.68m-dot resolution that is approximately 1.6x higher in resolution than its predecessor for sharper, clearer viewing. This viewfinder supports both standard 60 fps and 120 fps frame rates for smooth motion rendering and its physical design has a long 23mm eye point, 0.78x-magnification, and 37.3° field of view.
                    • Perfect for vlogging or other self-recording needs, the side-opening 3.0" 1.03m-dot vari-angle articulating screen can be used in a front-facing orientation or can be tilted up or down to suit working from high or low shooting angles. This LCD is a touchscreen, too, for intuitive shooting control and menu navigation.

                    Sony a7 IV | Ports

                    Ports and Interface

                    • Full-size HDMI A port offers a more reliable connection when working with external recorders.
                    • A USB 3.2 Gen 2 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged or powered from the host power source while connected.
                    • Both 3.5mm headphone and external microphone ports facilitate greater control over audio recording.
                    • Multi Interface Shoe supports working with the optional ECM-B1M Shotgun Microphone or XLR-K3M XLR Adapter Kit, which provide improved, clear audio recording sound by sending a digital audio signal to the camera, opposed to an analog signal.
                    • USB Type-C port can be paired with an optional Ethernet wired LAN adapter to provide 1000BASE-T connectivity, wired remote shooting, or FTP transferring.

                     

                    5-Axis SteadyShot INSIDE Image Stabilization

                    • Enhanced 5.5-stop effective 5-axis SteadyShot INSIDE image stabilization system compensates for five different types of camera shake encountered during handheld shooting of stills and video and allows users to confidently use any lens, even adapted lenses, for critical shooting without encountering blur from camera shake.
                    • For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
                    • Additionally, specifically for video, there is also an Active IS mode that adds even more precise stabilization methods for even smoother footage straight out of camera.

                    Sony a7 IV | HVL-F60RM2 | External Flash Control

                    Advanced External Flash Control

                    Suiting working with flash while photographing fast-moving subjects, P-TTL flash metering is possible in between each exposure when working with lo, mid, or even hi-speed continuous shooting modes. This helps to maintain stable illumination if making low-light bursts and greatly benefits working in changing light or low-light conditions. The updated flash control system also helps to reduce flash trigger lag, uses the camera's AWB information for natural color rendering, and supports adjusting select flash and transmitter units directly from the camera's interface.

                    Sony a7 IV | Wireless Connectivity

                    Wireless Connectivity and Streaming

                    • Built-in Wi-Fi enables the remote camera control and instant sharing of imagery to mobile devices for direct sharing online, and support for both 2.4 and 5 GHz bands also enables wireless tethered shooting support. This connectivity also provides remote camera control.
                    • Use of the Imaging Edge mobile app is benefitted by Bluetooth to maintain a reliable connection between the camera and mobile device.
                    • Supports Visual Story for easy cloud-based deliver of photos and videos immediately after shooting.

                    Sony a7 IV | USB Webcam and Streaming

                    • Live streaming is possible directly from the camera simply by connecting the camera to a computer or compatible mobile device via USB, allowing the camera's video and audio capabilities to be used for live social media and video conferencing.
                    • 4K 15p, FHD 60p/30p, and HD 30p recording settings are available and there are also internal Creative Look and Soft Skin effects for a refined image quality straight from the camera.
                    • Internal recording is supported to a memory card while live streaming.
                    • UVC and UAC standards are supported for improved picture and sound quality during streaming.

                     

                    Sony FE 28-70mm f/3.5-5.6 OSS Lens

                    A Versatile Standard

                    A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.

                    Optical Design

                    • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
                    • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
                    • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.

                    Autofocus, Image Stabilization, and Design

                    • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
                    • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
                    • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
                    IDR 40.499.000IDR 37.499.000
                    Promo
                    Sony A7IV Mirrorless Camera Body Only
                    Sony A7IV Mirrorless Camera Body Only
                    #10935

                    Sony A7 IV Overview

                    Key Features

                    • 33MP Full-Frame Exmor R CMOS BSI Sensor
                    • Up to 10 fps Shooting, ISO 100-51200
                    • 4K 60p Video in 10-Bit, S-Cinetone
                    • 3.68m-Dot EVF with 120 fps Refresh Rate
                    • 3" 1.03m-Dot Vari-Angle Touchscreen LCD
                    • 759-Pt. Fast Hybrid AF, Real-time Eye AF
                    • Focus Breathing Compensation
                    • 5-Axis SteadyShot Image Stabilization
                    • Creative Looks and Soft Skin Effect
                    • 4K 15p UVC/UAC Streaming via USB Type-C

                    Sony a7 IV: Beyond Basic

                    melakukan tugas ganda dengan gambar diam dan performa video yang kuat. Sebagai kamera mirrorless hybrid yang canggih, Sony a7 IV memiliki resolusi dan performa AF yang menarik bagi fotografer serta perekaman video 4K 60p yang tangguh untuk pembuat film dan pembuat konten.

                     

                    Sensor and Processor

                    Sony a7 IV | Sample Image | Motorcycle

                    33MP Exmor R BSI CMOS Sensor

                    Sensor full-frame Exmor R BSI CMOS 33MP yang baru dikembangkan menampilkan desain bercahaya belakang yang menghasilkan kejernihan tinggi, noise rendah, dan rendering warna cerah. Desain ini bermanfaat untuk bekerja dalam kondisi cahaya redup dan bekerja bersama dengan rentang sensitivitas ISO 100-51200 yang luas. Desain sensor juga mencapai rentang dinamis yang mengesankan sekitar 15 stop dan file dapat direkam dalam format mentah, JPEG, atau HEIF 10-bit.

                    Sony a7 IV | BIONZ XR

                    BIONZ XR Processor

                    Dengan menggunakan mesin BIONZ XR kelas unggulan, kemampuan pemrosesan gambar berkecepatan tinggi tersedia untuk pemotretan beruntun yang cepat, perekaman video 4K, dan performa pelacakan AF yang canggih. Pemrosesan cepat ini juga membantu mengurangi rana bergulir dan distorsi gerakan lainnya untuk menghasilkan gambar yang jernih pada subjek yang bergerak.

                    Dalam hal kecepatan pengambilan gambar, sensor dan prosesor memungkinkan pengambilan gambar hingga 10 fps, baik menggunakan rana mekanis atau elektronik dan dengan AF/AE yang diaktifkan. Selain itu, buffer memungkinkan perekaman hingga 828 frame mentah + JPEG yang tidak terkompresi berturut-turut saat menggunakan kartu CFexpress Tipe A.

                    Video Recording

                     

                    Sony a7 IV | 7K to 4K

                    4K 60p Video Recording in 10-Bit

                    • Memanfaatkan sepenuhnya sensor resolusi tinggi 33MP dan kemampuan pemrosesan yang cepat, perekaman UHD 4K 30p XAVC HS 10-bit dimungkinkan menggunakan lebar penuh sensor, menawarkan oversampling 7K untuk ketajaman dan realisme yang mengesankan.
                    • Ada juga perekaman 4K oversampled, melalui area pengambilan 4,6K, dengan pemotongan Super 35, yang menawarkan output UHD 4K hingga 60p dalam 10-bit.
                    • Tidak ada batasan waktu perekaman yang memungkinkan panjang klip tidak terbatas dan desain fisik kamera dilengkapi struktur pembuangan panas yang ditingkatkan untuk memungkinkan waktu perekaman yang lebih lama; misalnya, perekaman 4K 60p 10-bit 4:2:2 yang berlangsung lebih dari satu jam.
                    • a7 IV menggunakan sepasang codec untuk disesuaikan dengan alur kerja yang berbeda: XAVC HS, yang menggunakan pengkodean HEVC/H.265 untuk mempertahankan lebih banyak detail pada bitrate yang lebih kecil dan XAVC S-I, yang merupakan codec intraframe untuk kinerja dan kualitas yang konsisten pada bitrate hingga 600 Mb/dtk.

                     

                    S-Cinetone, S-Log3, and Other Color and Gamma Controls

                    • S-Cinetone dapat digunakan untuk menghadirkan warna berbeda dan rendering rona kulit tampak sehat yang cocok dengan kamera FX9 dan FX6, bersama dengan a1 dan a7S III, dan didasarkan pada teknologi dari kamera Cinema Line profesional, seperti VENICE. Profil warna ini menawarkan rona tengah alami, warna lembut, dan highlight yang terkontrol dengan baik.
                    • Dukungan HLG (Hybrid Log-Gamma) memungkinkan perekaman dalam gamut warna lebar untuk menghasilkan konten siap HDR langsung dari kamera.
                    • S-Log3 juga tersedia untuk menghasilkan rentang dinamis 15+-stop dengan peningkatan kontrol gradasi pada area bayangan hingga nada tengah pada gambar.

                    Fast Hybrid AF System

                    Sony a7 IV | AF Points

                    AI-Based Autofocus

                    Mencakup sekitar 94% area gambar, sistem Fast Hybrid AF menggabungkan 759 titik deteksi fase untuk pemfokusan yang cepat dan tepat dalam berbagai kondisi pencahayaan dengan sensitivitas hingga -4 EV. Sistem pemfokusan ini tersedia untuk digunakan di semua mode perekaman, untuk menguntungkan aplikasi video dan gambar diam.

                    Real-time Tracking and Real-time Eye AF

                    Meminjam dari sistem AF andalan, a7 IV telah menyetel kemampuan pelacakan dan deteksi subjek yang mengunci subjek dengan cepat dan menyempurnakan fokus secara akurat pada mata dan wajah subjek yang dikenali:

                    • Pelacakan Real-time adalah sistem pengenalan subjek berbasis AI yang mengenali informasi warna, pola, dan jarak subjek untuk akurasi tinggi dan kecepatan pemfokusan.
                    • Selain hanya melacak subjek, Eye AF Real-time menyempurnakan akurasi pemfokusan dan mengenali mata manusia, hewan, dan burung untuk ketajaman kritis. Eye AF Real-time bahkan mempertahankan fokus pada mata subjek saat subjek keluar dan masuk kembali ke dalam bingkai, sehingga memungkinkan untuk bekerja dalam situasi pengambilan gambar yang lebih spontan.

                     

                    AF During Video Recording and Additional Focusing Modes

                    • Eye AF Real-time didukung sepenuhnya selama perekaman video, untuk mendeteksi subjek dan melacak mata manusia, hewan, dan burung saat memotret.
                    • Untuk kontrol lebih besar terhadap tampilan pergeseran fokus selama perekaman, kecepatan transisi AF tujuh langkah dan kontrol sensitivitas pergeseran subjek AF lima langkah memungkinkan Anda menyempurnakan seberapa cepat peralihan fokus dari titik ke titik dan seberapa mulus pergeseran fokus terjadi.
                    • Peta Fokus adalah cara unik untuk memvisualisasikan kedalaman bidang dan fungsinya mirip dengan peaking dengan hamparan pemandangan berwarna-warni yang menunjukkan bagian pemandangan mana yang berada di depan dan di belakang titik fokus, bergantung pada aperture yang dipilih.
                    • Sebuah fitur yang dibawa dari kamera film digital FX6, AF Assist memungkinkan Anda secara intuitif beralih ke kontrol fokus manual untuk menyesuaikan posisi fokus saat bekerja dengan AF. Ini adalah cara cepat untuk mengalihkan fokus selektif antara berbagai subjek dalam suatu adegan saat merekam.

                     

                    • A unique solution to compensate for how certain lenses perform when racking focus, Focus Breathing compensation will automatically smooth focus transitions and maintain a consistent field of view when changing the focus position during a shot. This mode crops into the image slightly and corrects for any detected shifts in composition when focusing is happening. This function is compatible with select E-mount lenses, check Breathing Compensation lens compatibility here.

                    Body Design, Connectivity, and Streaming

                    Sony a7 IV | Vari-Angle LCD

                    Viewfinder and LCD Screen

                    • QVGA OLED Tru-Finder EVF yang ditingkatkan memiliki resolusi 3,68m-dot yang kira-kira 1,6x lebih tinggi dalam resolusi dibandingkan pendahulunya untuk tampilan yang lebih tajam dan jernih. Jendela bidik ini mendukung kecepatan bingkai standar 60 fps dan 120 fps untuk rendering gerakan yang mulus dan desain fisiknya memiliki titik mata 23 mm, pembesaran 0,78x, dan bidang pandang 37,3°.
                    • Sempurna untuk vlogging atau kebutuhan perekaman mandiri lainnya, bukaan samping 3.0" Layar artikulasi vari-angle 1,03m-dot dapat digunakan dalam orientasi menghadap ke depan atau dapat dimiringkan ke atas atau ke bawah agar sesuai dengan sudut pengambilan gambar yang tinggi atau rendah. LCD ini juga merupakan layar sentuh, untuk kontrol pemotretan intuitif dan navigasi menu.

                    Sony a7 IV | Ports

                    Ports and Interface

                    • Port HDMI A ukuran penuh menawarkan koneksi yang lebih andal saat bekerja dengan perekam eksternal.
                    • Port USB 3.2 Gen 2 Type-C telah ditambahkan, selain port micro-USB, untuk dukungan tethering yang lebih cepat dan andal. Koneksi USB Type-C memungkinkan kamera diisi atau diberi daya dari sumber daya host saat terhubung.
                    • Headphone 3,5 mm dan port mikrofon eksternal memfasilitasi kontrol lebih besar atas perekaman audio.
                    • Multi Interface Shoe mendukung penggunaan Mikrofon Shotgun ECM-B1M opsional atau Kit Adaptor XLR-K3M XLR, yang menghasilkan suara rekaman audio yang lebih baik dan jernih dengan mengirimkan sinyal audio digital ke kamera, bukan sinyal analog.
                    • Port USB Type-C dapat dipasangkan dengan adaptor LAN kabel Ethernet opsional untuk menyediakan konektivitas 1000BASE-T, pemotretan jarak jauh berkabel, atau transfer FTP.

                     

                    5-Axis SteadyShot INSIDE Image Stabilization

                    • Sistem stabilisasi gambar SteadyShot INSIDE 5-sumbu 5,5-stop yang ditingkatkan dan efektif mengkompensasi lima jenis goyangan kamera berbeda yang ditemui selama pengambilan gambar diam dan video dengan genggaman dan memungkinkan pengguna dengan percaya diri menggunakan lensa apa pun, bahkan lensa yang disesuaikan, untuk pengambilan gambar kritis tanpa mengalami kekaburan dari kamera menggoyang.
                    • Untuk panjang fokus yang panjang, sistem akan mengoreksi penyesuaian pitch dan yaw. Sebaliknya, citra makro dan pembesaran tinggi akan mendapat manfaat dari penyertaan kompensasi pergeseran horizontal dan vertikal. Semua gaya pemotretan akan mendapatkan penggunaan kompensasi gulungan. Kelima sumbu stabilisasi akan berfungsi setiap saat, bahkan saat digunakan dengan lensa dan adaptor pihak ketiga atau lensa dengan stabilisasi optik internal.
                    • Selain itu, khusus untuk video, terdapat juga mode Active IS yang menambahkan metode stabilisasi yang lebih presisi untuk hasil rekaman yang lebih halus langsung dari kamera.

                    Sony a7 IV | HVL-F60RM2 | External Flash Control

                    Advanced External Flash Control

                    Menyesuaikan bekerja dengan flash saat memotret subjek yang bergerak cepat, pengukuran flash P-TTL dimungkinkan di antara setiap eksposur saat bekerja dengan mode pemotretan beruntun kecepatan tinggi, sedang, atau bahkan tinggi. Hal ini membantu menjaga kestabilan pencahayaan jika terjadi semburan cahaya redup dan sangat bermanfaat saat bekerja dalam kondisi cahaya atau cahaya redup yang berubah-ubah. Sistem kontrol lampu kilat yang diperbarui juga membantu mengurangi kelambatan pemicu lampu kilat, menggunakan informasi AWB kamera untuk rendering warna alami, dan mendukung penyesuaian unit lampu kilat dan pemancar tertentu langsung dari antarmuka kamera.

                    Sony a7 IV | Wireless Connectivity

                    Wireless Connectivity and Streaming

                    • Wi-Fi internal memungkinkan kontrol kamera jarak jauh dan berbagi citra secara instan ke perangkat seluler untuk dibagikan langsung secara online, dan dukungan untuk pita 2,4 dan 5 GHz juga memungkinkan dukungan pengambilan gambar tertambat secara nirkabel. Konektivitas ini juga menyediakan kontrol kamera jarak jauh.
                    • Penggunaan aplikasi seluler Imaging Edge diuntungkan oleh Bluetooth untuk menjaga koneksi yang andal antara kamera dan perangkat seluler.
                    • Mendukung Visual Story untuk kemudahan pengiriman foto dan video berbasis cloud segera setelah pengambilan gambar.

                    Sony a7 IV | USB Webcam and Streaming

                    • Streaming langsung dapat dilakukan langsung dari kamera hanya dengan menyambungkan kamera ke komputer atau perangkat seluler yang kompatibel melalui USB, sehingga kemampuan video dan audio kamera dapat digunakan untuk media sosial langsung dan konferensi video.
                    • Tersedia pengaturan perekaman 4K 15p, FHD 60p/30p, dan HD 30p dan terdapat juga efek Creative Look internal dan Soft Skin untuk kualitas gambar yang lebih baik langsung dari kamera.
                    • Perekaman internal didukung ke kartu memori saat streaming langsung.
                    • Standar UVC dan UAC didukung untuk meningkatkan kualitas gambar dan suara selama streaming.
                      IDR 37.499.000IDR 33.499.000
                      Promo
                      Yongnuo YN6 Mini Flash For Sony (Silver)
                      Yongnuo YN6 Mini Flash For Sony (Silver)
                      #19003

                      Yongnuo YN6 Mini Flash For Sony (Silver)

                      • YN6 is an on camera mini flash, the guide number is GN8 (ISO100, distance 1M). The flash rate is about 1/250S (it may vary from different camera models), it has 4 levels of output control (1/8,1/4,1/2,1/1), 5600K color temperature, it's small and portable, the dimension is approx.113*113*43mm.
                      • Compatible with Sony Cameras, such asA7III A7RIII A7SII A7RII A7II A9 A7 A7R A6400 A6500 A6300 A6000 A5100 A5000 etc.
                      • With built in polymer lithium battery, the battery capacity is 3.7V/700mAh), you can also charge it via type-C Charging interface, the service time is above 500 times ( full power ).
                      • The lamp head can be rotated freely by 105 degree, more creative ideas are available for actual shooting by changing lamp body angle, with 45 degrees straight flash, which can create atmosphere feeling with the color filter sheet.
                      • One pocket on-camera flash helps you to separate the main body from the scenery, and highlight the main body.

                      YONGNUO YN6 Manual Mini Standard Hot Shoe Flash, Typc C Charging Interface on Camera Flash Speedlite

                      YONGNUO YN6 Manual Mini Standard Hot Shoe Flash for Sony, Typc C Charging Interface on Camera Flash Speedlite, with Built-in Li Battery

                       

                      • YN6 is an on camera mini flash, the guide number is GN8 (ISO100, distance 1M), the flash rate is about 1/250S(it may vary from different camera models), it has 4 levels of output control (1/8, 1/4,1/2, 1/1), 5600K color temperature, it’s small and portable, the dimension is approx.113*113*43mm.
                      • It supports multi-angle adjustment, the lamp head can be rotated freely by 105 degree, more creative ideas are available for actual shooting by changing lamp body angle, with 45 degrees straight flash, which can create atmosphere feeling with the color filter sheet.
                      • With built in polymer lithium battery, the battery capacity is 3.7V/700mAh), you can also charge it via type-C Charging interface, the service time is above 500 times ( full power ).
                      • One pocket on-camera flash helps you to separate the main body from the scenery, and highlight the main body.

                       

                      Compatible with Sony Hot Shoe Mirrorless cameras: A7RIV A7RIII A7RII A7R A7III A7II A7 A7SII A7S III A7S A6600 A6500 A6400 A6300 A6100 A6000 A58 A99 A99II A77II etc.

                      Compatible with Sony e-mount Cameras. (There must be a contact in the middle of the Hot Shoe)

                      With built in polymer lithium battery, the battery capacity is 3.7V/700mAh),charge it via type-C

                      IDR 529.000IDR 479.000
                      Promo
                      Yongnuo YN6 Mini Flash For Sony (White)
                      Yongnuo YN6 Mini Flash For Sony (White)
                      #19002

                      Yongnuo YN6 Mini Flash For Sony (Black)

                      • YN6 is an on camera mini flash, the guide number is GN8 (ISO100, distance 1M). The flash rate is about 1/250S (it may vary from different camera models), it has 4 levels of output control (1/8,1/4,1/2,1/1), 5600K color temperature, it's small and portable, the dimension is approx.113*113*43mm.
                      • Compatible with Sony Cameras, such asA7III A7RIII A7SII A7RII A7II A9 A7 A7R A6400 A6500 A6300 A6000 A5100 A5000 etc.
                      • With built in polymer lithium battery, the battery capacity is 3.7V/700mAh), you can also charge it via type-C Charging interface, the service time is above 500 times ( full power ).
                      • The lamp head can be rotated freely by 105 degree, more creative ideas are available for actual shooting by changing lamp body angle, with 45 degrees straight flash, which can create atmosphere feeling with the color filter sheet.
                      • One pocket on-camera flash helps you to separate the main body from the scenery, and highlight the main body.

                      YONGNUO YN6 Manual Mini Standard Hot Shoe Flash, Typc C Charging Interface on Camera Flash Speedlite

                      YONGNUO YN6 Manual Mini Standard Hot Shoe Flash for Sony, Typc C Charging Interface on Camera Flash Speedlite, with Built-in Li Battery

                       

                      • YN6 is an on camera mini flash, the guide number is GN8 (ISO100, distance 1M), the flash rate is about 1/250S(it may vary from different camera models), it has 4 levels of output control (1/8, 1/4,1/2, 1/1), 5600K color temperature, it’s small and portable, the dimension is approx.113*113*43mm.
                      • It supports multi-angle adjustment, the lamp head can be rotated freely by 105 degree, more creative ideas are available for actual shooting by changing lamp body angle, with 45 degrees straight flash, which can create atmosphere feeling with the color filter sheet.
                      • With built in polymer lithium battery, the battery capacity is 3.7V/700mAh), you can also charge it via type-C Charging interface, the service time is above 500 times ( full power ).
                      • One pocket on-camera flash helps you to separate the main body from the scenery, and highlight the main body.

                       

                      Compatible with Sony Hot Shoe Mirrorless cameras: A7RIV A7RIII A7RII A7R A7III A7II A7 A7SII A7S III A7S A6600 A6500 A6400 A6300 A6100 A6000 A58 A99 A99II A77II etc.

                      Compatible with Sony e-mount Cameras. (There must be a contact in the middle of the Hot Shoe)

                      With built in polymer lithium battery, the battery capacity is 3.7V/700mAh),charge it via type-C

                      IDR 529.000IDR 479.000