{"title":"Lenses \u003e Mirrorless Lenses","description":"","products":[{"product_id":"sony-fe-16-25mm-f-2-8-g-lens-sony-e","title":"Sony FE 16-25mm f\/2.8 G Lens (Sony E)","description":"\u003ch2\u003eSony FE 16-25mm f\/2.8 G Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull-Frame | f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003eFast, Lightweight, Wide-Angle Zoom\u003c\/li\u003e\n\u003cli\u003eDe-Clickable Aperture Ring\u003c\/li\u003e\n\u003cli\u003eFocus Hold Button, AF\/MF Switch\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eOne ED Asph. Element, Three ED Elements\u003c\/li\u003e\n\u003cli\u003eFluorine Coating\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eOptimized AF Performance\u003c\/p\u003e\u003cp\u003eA sleek and powerful wide-angle zoom designed for E-mount mirrorless cameras, the \u003cstrong\u003eFE 16-25mm f\/2.8 G Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is an excellent on-the-go lens that specializes in landscape, travel, and close-up photography. By coupling a maximum f\/2.8 aperture with an 11-bladed diaphragm, smooth and beautiful bokeh is naturally created. Additionally, this bright maximum aperture allows for high-quality captures even in dimly lit shooting scenarios. Not only is the FE 16-25mm f\/2.8 dust and moisture-resistant, but it features a fluorine coating on the front lens element to repel fingerprints, water, and oil from accumulating. The de-clickable aperture ring is a massive benefit to video shooters to ensure smooth transitions.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThree Dedicated Control Rings\u003c\/p\u003e\u003cp\u003eFor making quick adjustments while shooting, three control rings are available: focus, zoom, and aperture. The aperture ring has the option of being set to click to provide tactile feedback when capturing photos, or it can be turned off in order to give you smooth, silent control while shooting video.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRounded 11-blade diaphragm\u003c\/li\u003e\n\u003cli\u003e16 lens elements in 13 groups\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements, one ED aspherical element, three ED elements\u003c\/li\u003e\n\u003cli\u003eCustomizable focus hold button\u003c\/li\u003e\n\u003cli\u003eFocus mode switch\u003c\/li\u003e\n\u003cli\u003e67mm filter thread\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082203878,"sku":"111180","price":19999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/1779258735.jpg?v=1780986169"},{"product_id":"sony-fe-24-50mm-f-2-8-g-lens-sony-e","title":"Sony FE 24-50mm f\/2.8 G Lens (Sony E)","description":"\u003ch2\u003eSony FE 24-50mm f\/2.8 G Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFull-Frame | f\/2.8\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFast, Lightweight Mid-Range Zoom\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture De-Click and Lock Switches\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAspherical and ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFluorine Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eBringing a bright, wide maximum aperture to an easy-to-carry form factor, the \u003cstrong\u003eSony FE 24-50mm f\/2.8 G Lens\u003c\/strong\u003e is a versatile mid-range zoom lens built for everyday mobility. The lens's outstanding image quality benefits both stills and video shooters, yielding high resolution and smooth bokeh.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImage Quality and Optical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFeaturing 16 elements in 13 groups, this zoom's optics have been optimized to provide greater resolution, clarity, and bokeh quality.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2192080.jpg\" style=\"height:500px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/2.8 constant aperture allows users to capture images in dim lighting conditions and with a shallow depth of field. Combined with its 11-blade circular aperture, the lens yields a large and smooth bokeh.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour aspherical elements help minimize spherical aberrations, distortion, and also reduce 'onion ring' bokeh, while two extra-low dispersion elements effectively suppress chromatic aberrations and color fringing for greater clarity and color fidelity.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe lens boasts strong close-up performance thanks to a minimum focusing distance of 7.1\" and a maximum magnification of 0.33x.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAutofocus\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFaster focusing performance, improved close-up shooting, and enhanced control are all benefits of the redesigned focusing system.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2192081.jpg\" style=\"height:500px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eThe autofocus system's linear motors contribute to improved focusing performance, resulting in a faster, quieter, and more precise AF ideal for both video and stills.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFaster AF means improved focusing when working with fast-moving subjects; support is available for shooting at up to 120 fps with the Sony a9 III, full AF is maintained even when shooting stopped down, and focus tracking is possible even when in shooting slow motion 4K 120p and Full HD 240p.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImproved Control and Video Capabilities\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eJust as camera design has grown to appeal to both photo and video shooters, this lens has also been updated with attributes that specifically appeal to the needs of video shooters.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2192082.jpg\" style=\"height:500px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eThe lens supports Dynamic\/Active Mode image stabilization in compatible cameras.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSupports the Breathing Compensation function in select cine-line and Alpha cameras.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eManual aperture ring can be de-clicked for silent operation, and the zoom smoothness can be adjusted depending on the desired torque.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eCompact, Lightweight, and Robust Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eBringing a bright, f\/2.8 maximum aperture to a compact and lightweight optic, the lens is primed for a broad spectrum of use cases and remains a weather-sealed, durable lens for use in trying working conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFit with a manual aperture ring, tactile exposure control is possible. This ring can be de-clicked for smooth and silent iris pulls, or it can be locked in the 'A' position for camera-based aperture switching.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne programmable focus hold button and a focus mode switch for intuitive focus control.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-resistant design for use when working in inclement weather conditions. The front lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIncluded lens hood has been redesigned to complement the lens's sleek design by reducing both its diameter and length.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082269414,"sku":"111184","price":17999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_op7rjkcyav3zwypd.webp?v=1780986288"},{"product_id":"sony-sonnar-t-fe-35mm-f2-8-za-lens","title":"Sony Sonnar T* FE 35mm f2.8 ZA Lens","description":"\u003ch3\u003eSony Sonnar T* FE 35mm F2.8 ZA Lens\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree Double-Sided Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZeiss T* Anti-Reflective Coating\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony Sonnar T* FE 35mm f\/2.8 ZA Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eSony\u003c\/strong\u003e has managed to squeeze exceptional quality into the extraordinarily compact \u003cstrong\u003eSonnar T* FE 35mm f\/2.8 ZA Lens\u003c\/strong\u003e, making it a near perfect match for full-frame E-mount cameras. It benefits greatly from Zeiss's optical technology, as it utilizes a Sonnar design with three double-sided aspherical to provide the relatively fast f\/2.8 aperture with minimal aberrations. The lens is also equipped with Zeiss' T* anti-reflective coating to effectively eliminate flare and ghosting. Taking things up a notch is the linear autofocus motor and internal focusing design, resulting in fast, quiet, and responsive performance in stills and video as well providing a minimum focus distance of 13.8\". On top of all this, the lens uses a seven-blade circular diaphragm for smooth bokeh and has a dust- and moisture-resistant construction that ensure it will keep functioning in less-than-ideal weather conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eBased on the Zeiss Sonnar optical concept, this lens uses a design with seven elements in five groups that helps achieve the large maximum aperture of f\/2.8 while simultaneously reducing flare and improving contrast.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA wide-angle prime designed for full-frame E-mount cameras, this 35mm lens will provide a excellent perspective for street photography, environmental portraits, and general-purpose shooting. It can also be used on APS-C format cameras where it will provide an equivalent focal length of 52.5mm.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe f\/2.8 maximum aperture allows users to create images with shallow depth of field and work in low-light conditions with relative ease.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZeiss T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and color fidelity.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree double-sided aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIncluded with the lens is a dedicated cap-style lens hood that is extremely compact and prevents flare. It also features its own 40.5mm filter thread in addition to the 49mm thread located on the lens.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082334950,"sku":"10544","price":10649000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/17585245_sg5nlhcwwtmamb2w.jpg?v=1780986228"},{"product_id":"sony-sonnar-t-fe-55mm-f1-8-za-lens","title":"Sony Sonnar T* FE 55mm f1.8 ZA Lens","description":"\u003ch2\u003eSony Sonnar T* FE 55mm f\/1.8 ZA Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eZEISS T* Anti-Reflective Coating\u003c\/li\u003e\n\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 1.6'\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003ePremier Portrait Prime\u003c\/p\u003e\u003cp\u003eA perfect pairing for full-frame \u003cstrong\u003eSony\u003c\/strong\u003e E-mount cameras, the \u003cstrong\u003eSonnar T* FE 55mm f\/1.8 ZA Lens\u003c\/strong\u003e offers excellent resolution and a bright f\/1.8 aperture for photographers looking for a high-performing normal-length prime.\u003c\/p\u003e\u003cp\u003eZEISS Optical Design\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754187.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBased on the ZEISS Sonnar optical concept, this lens uses a design with seven elements in five groups that helps achieve the large maximum aperture of f\/1.8 while simultaneously reducing flare and improving contrast.\u003c\/li\u003e\n\u003cli\u003eBright f\/1.8 maximum aperture allows users to create images with shallow depth of field and work in low-light conditions with relative ease.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754183.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThree aspherical elements, including two double-sided, are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eZEISS T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and color fidelity.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAutofocus and Design\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754188.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLinear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082367718,"sku":"10545","price":9999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/1750389986.jpg?v=1780986107"},{"product_id":"sony-vario-tessar-t-e-16-70mm-f4-za-oss-lens","title":"Sony Vario-Tessar T* E 16-70mm f4 ZA OSS Lens","description":"\u003ch3\u003eSony Vario-Tessar T* E 16-70mm F4 ZA OSS Lens\u003c\/h3\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cli\u003e24-105mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cli\u003eOne ED Element; Four Aspherical Elements\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch3\u003eSony Vario-Tessar T* E 16-70mm f\/4 ZA OSS Overview\u003c\/h3\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eCovering both wide landscapes and tight portraits, the \u003cstrong\u003eVario-Tessar T* E 16-70mm f\/4 ZA OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a great all-around choice for APS-C-format E-mount cameras. It offers a very versatile 24-105mm equivalent zoom Range and even features a constant f\/4 aperture for consistent performance. Also, through the use of one extra-low dispersion element, one Advanced Aspherical, and three aspherical elements, users will enjoy sharp, aberration-free imagery. Furthermore, the lens benefits from Zeiss' T* anti-reflective coating to effectively eliminate ghosting and flare.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003efor fast, silent autofocus, the 16-70mm is equipped with a linear motor and uses an internal focus design. It also has Optical SteadyShot image stabilization to reduce the effects of camera shake, especially at longer focal lengths. Additionally, the lens can focus as close as 13.8\" and it has a seven-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBased on the Zeiss Tessar optical concept, this lens uses a design with 16 elements in 12 groups that helps ensure a smaller overall lens size along with reduced flaring, distortion, and chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eA versatile mid-range zoom for APS-C-format E-mount cameras, this 16-70mm lens provides a wide-angle to short telephoto 24-105mm equivalent focal length that works for anything from vast landscapes to tight portraits to distant subjects.\u003c\/li\u003e\n\u003cli\u003eA constant f\/4 maximum aperture offers consistent performance throughout the zoom Range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eZeiss T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and color fidelity.\u003c\/li\u003e\n\u003cli\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cli\u003eFour aspherical elements, including one Advanced Aspherical (AA), are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with Select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cli\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082433254,"sku":"10546","price":12249000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/17573150_1qtxqwerrsmpflsl.jpg?v=1780986052"},{"product_id":"sony-vario-tessar-t-fe-16-35mm-f4-za-oss-lens","title":"Sony Vario-Tessar T* FE 16-35mm f4 ZA OSS Lens","description":"\u003ch2\u003eSony Vario-Tessar T* FE 16-35mm f\/4 ZA OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne AA Element; Four Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZEISS T* Anti-Reflective Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSleek Wide-Angle Versatility\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA compact and weather-resistant option, the \u003cstrong\u003eVario-Tessar T* FE 16-35mm f\/4 ZA OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e will satisfy nearly all the wide-angle needs of full-frame E-mount shooters. The flexible wide zoom is characterized by a constant f\/4 maximum aperture, making this an ideal lens for street, landscapes, cityscapes, and other subjects requiring a broad field of view and the inherent versatility of a zoom.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eZEISS Optical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1772557.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eBased on the ZEISS Tessar optical concept, this lens uses a design with 12 elements in ten groups that helps ensure a smaller overall lens size along with reduced flaring, distortion, and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eConstant f\/4 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1772553.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eZEISS T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and color fidelity.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFive aspherical elements, including one large-diameter Advanced Aspherical (AA) element, are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImage Stabilization, AF, and Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1772554.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082498790,"sku":"10547","price":14199000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/1750388697.jpg?v=1780986187"},{"product_id":"sony-vario-tessar-t-fe-24-70mm-f4-za-oss-lens","title":"Sony Vario-Tessar T* FE 24-70mm f4 ZA OSS Lens","description":"\u003ch2\u003eSony Vario-Tessar T* FE 24-70mm f\/4 ZA OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED and Five Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZEISS T* Anti-Reflective Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe Portable Standard Zoom\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eWalk around all day with the \u003cstrong\u003eVario-Tessar T* FE 24-70mm f\/4 ZA OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e, a compact full-frame option that covers wide-angle to short telephoto perspectives for working with a variety of different shooting styles and subjects.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eZEISS Optical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753684.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eBased on the ZEISS Tessar optical concept, this lens uses a design with 12 elements in ten groups that helps ensure a smaller overall lens size along with reduced flaring, distortion, and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA constant f\/4 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZEISS T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and color fidelity.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753679.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFive aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAutofocus, OSS, and Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753680.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082531558,"sku":"10548","price":9999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/1750389641.jpg?v=1780986010"},{"product_id":"sony-fe-85mm-f1-4-gm-ii-mirrorless-lens","title":"Sony FE 85mm f1.4 GM II Mirrorless Lens","description":"\u003ch2\u003eSony FE 85mm f\/1.4 GM II Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFull-Frame | f\/1.4 to f\/16\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFast Portrait-Length Prime\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e20% Lighter, 13% Smaller than Previous\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXD Linear Motor Autofocus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture De-Click and Lock Switches\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIris Lock Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXA and ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFluorine Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe Ultimate Portrait Prime, Upgraded\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSlimmed, trimmed, and newly outfitted, \u003cstrong\u003eSony\u003c\/strong\u003e has upgraded its most popular portrait prime with the \u003cstrong\u003eFE 85mm f\/1.4 GM II Lens\u003c\/strong\u003e, featuring faster autofocus, smoother bokeh, and video-friendly functionality. Delivering top-of-the-line G Master sharpness and bokeh quality, the lens' pleasing image quality is well-suited for stills and videos in portrait, event, and other shallow depth of field applications.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImproved Optics with Smoother Bokeh\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSony continues to push the boundaries of G Master excellence with the 85mm f\/1.4 GM II, improving its edge-to-edge sharpness and contrast through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFast f\/1.4 maximum aperture benefits working in difficult lighting conditions and offers a wealth of control over focus position when using shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA Nano AR II Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo XA elements are now incorporated into the optical design, which features superior surface precision to suppress \"onion ring\" bokeh and for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082597094,"sku":"112181","price":29999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_tkugaa4544mbmcum.webp?v=1780986062"},{"product_id":"sony-fe-50mm-f-1-4-gm-lens","title":"Sony FE 50mm f\/1.4 GM Lens","description":"\u003ch2\u003eSony FE 50mm f\/1.4 GM Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull-Frame | f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003eG-Master Design with Advanced Optics\u003c\/li\u003e\n\u003cli\u003eTwo XD Linear AF Motors, Internal Focus\u003c\/li\u003e\n\u003cli\u003eFocus Hold Buttons \u0026amp; Iris Lock Switch\u003c\/li\u003e\n\u003cli\u003ePhysical Aperture Ring \u0026amp; De-Click Switch\u003c\/li\u003e\n\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cli\u003eNano AR II \u0026amp; Fluorine Coatings\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003cp\u003e\u003cem\u003eOffering the latest in lens technology, the \u003c\/em\u003e\u003cstrong\u003e\u003cem\u003eSony FE 50mm f\/1.4 GM Lens\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e is designed with sophisticated elements and advanced optics to provide uncompromising image quality for still and video shooters alike. A member of the esteemed G Master lens family, this versatile normal-length prime provides a natural field of view, allowing you to create memorable images to last a lifetime. An excellent choice for everyday use, this lens also includes a fast and precise autofocus system in a lightweight and compact design making it convenient to take with you everywhere you go.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eG Master Resolution and Bokeh\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTwo XA (extreme aspherical) elements minimize aberrations and distortions while also providing outstanding resolution and sharpness.\u003c\/li\u003e\n\u003cli\u003eOne ED (extra-low dispersion) glass element effectively eliminates chromatic aberration and color fringing to produce a high degree of clarity and color accuracy.\u003c\/li\u003e\n\u003cli\u003eApplied to specific elements, a Nano AR Coating II greatly reduces reflective light to decrease ghosting and flare for increased contrast and color accuracy in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eBright f\/1.4 maximum aperture provides a very shallow depth of field for pleasing background blur when using selective focus techniques.\u003c\/li\u003e\n\u003cli\u003eIdeal for portraits, a circular 11-blade aperture produces deep and dreamy bokeh.\u003c\/li\u003e\n\u003cli\u003eBeyond depth of field control and pleasing bokeh, the lens's f\/1.4 aperture also allows for handheld shooting in low-light conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eHigh-Performance Autofocus\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMaximizing the advantages of the latest camera bodies, two XD Linear Motors provide quick, quiet, and precise autofocus and subject tracking performance. Designed to enhance control for both still and movies, this design also provides natural manual focus control when desired. Located on the lens barrel, an AF\/MF switch enables tactile control for these settings.\u003c\/li\u003e\n\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003eMinimum autofocusing distance of 16\" allows for dynamic close-up images.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eControls and Functions\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNew for Sony primes, an iris lock switch prevents the aperture ring from being accidentally moved. This switch can also be unlocked allowing the aperture ring to rotate seamlessly and silently.\u003c\/li\u003e\n\u003cli\u003eBenefitting video applications, an easy-to-read aperture ring with f-stop engraving can be quickly de-clicked on the lens barrel for smooth and silent aperture control.\u003c\/li\u003e\n\u003cli\u003eTwo focus hold buttons are featured on the lens barrel for intuitive control and rapid access to select settings.\u003c\/li\u003e\n\u003cli\u003eTactile in its design, a Linear Response manual focus ring provides fine linear focus control.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCompact and Durable Design\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDespite its wide f\/1.4 maximum aperture, complex optical design, and inclusion of a high-performance AF system, this lens still manages to be compact and lightweight for everyday use, measuring 3.1 x 3.7\" and weighing just 18 oz.\u003c\/li\u003e\n\u003cli\u003eMeant for use in challenging conditions, this lens features dust and moisture-resistant construction. All seams are sealed, buttons and switches have silicone rubber gaskets, and a rubber ring seals the lens mount.\u003c\/li\u003e\n\u003cli\u003eFluorine coating on the front element repels water, oil, fingerprints, and contaminates while also making the lens easy to clean.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082629862,"sku":"18565","price":18999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_z2fygptncfhynwvc.webp?v=1780986058"},{"product_id":"sony-fe-28-70mm-f2-gm-mirrorless-lens","title":"Sony FE 28-70mm f2 GM Mirrorless Lens","description":"\u003ch2\u003eSony FE 28-70mm f\/2 GM Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFull-Frame | f\/2 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eUltra-Fast Standard Zoom\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour XD Linear AF Motors, Floating Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMin. Focus: 1.2' Throughout Zoom Range\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture De-Click and Lock Switches\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZoom Smoothness Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXA and Super ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating II and Fluorine Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA high-performance all-arounder, the \u003cstrong\u003eSony FE 28-70mm f\/2 GM\u003c\/strong\u003e is a faster standard zoom compared to conventional f\/2.8 options. This lens is Sony's first GM zoom with a constant f\/2 maximum aperture and spans a useful wide-angle to portrait-length range—it is a lens for photographers looking to replace a set of primes with a single zoom without sacrificing on speed. It covers some of the most frequently used focal lengths, offers impressively fast AF, and is a single, well-balanced option for photography and filmmaking needs.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eG Master Performance\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSony's G Master designation is reserved for its highest performing optics, those that offer the greatest sharpness, smoothest bokeh, utmost speed, and best overall performance. This 28-70mm f\/2 checks all of these boxes as it sets out to be a single lens replacement for several primes.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2374025.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eConstant f\/2 maximum aperture is a full stop faster than an f\/2.8 lens, helping this zoom to further excel in low-light conditions and offering even greater control over depth of field and subject-background separation.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXA, Super ED, aspherical, and ED elements yield high sharpness and smooth rendering that suits subjects ranging from architecture and landscape to portraiture and weddings.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2374113.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating II suppress flare for rich contrast and bright colors in a variety of lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFloating focus design maintains high image quality throughout the focusing range, resulting in matched sharpness from infinity to the 1.2' minimum focusing distance.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-blade diaphragm results in smooth, circular bokeh quality.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDesigned for Hybrid Shooters\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAs a lens equally suited for photography and filmmaking purposes, the 28-70mm f\/2 GM has a number of useful features in its design to benefit its hybrid use:\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFour XD (extreme dynamic) linear motors generate fast and responsive AF performance that's equally quiet and smooth. The focusing system is compatible with continuous shooting speeds up to 120 fps or high-speed video recording at up to 240 fps.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eInternal focusing design promotes quicker focusing speeds and maintains the lens length during use.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eShort-throw zoom design means the lens only extends 0.7\" when changing from 28mm to 70mm positions, meaning, despite the lens not being a true internal zoom, you still do not need to adjust gimbal settings when changing the zoom position.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2374116.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus breathing has been greatly reduced optically and the lens supports the Breathing Compensation function in select cameras to effectively eliminate angle of view shifts while changing the zoom position.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eManual aperture ring can be de-clicked for smooth, silent switching and the zoom smoothness can also be adjusted to be smooth or tight for more precise handling.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe lens weighs 2 lb, however much of this weight is placed at the rear of the barrel for a balanced design that promotes comfortable handheld use.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePortable and Nimble Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDespite its huge maximum aperture and versatile range, this 28-70mm f\/2 still manages a portable, relatively lightweight design that's suitable for handheld shooting and everyday use.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2374024.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eMeasuring 5.5\" long and weighing 2 lb, this lens is 28% larger and 24% heavier than the 24-70mm f\/2.8 GM II while managing to be twice as bright.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eManual aperture ring offers tactile exposure control and the ring can be de-clicked for smooth and silent iris pulls or it can be locked in the 'A' position for camera-based aperture switching.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo programmable focus hold buttons and a focus mode switch for intuitive focus control.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2374023.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eZoom smoothness switch for changing between Smooth and Tight zoom ring torque.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eHybrid construction uses both metal and plastic components to maximize both durability and a low weight design.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-resistant design includes rubber gaskets at each seam and a rubber ring sealing the lens mount for ensured use when working in inclement weather conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFront lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIncluded lens hood features a locking button and a filter window for easier adjustment of rotating filters (e.g. polarizers, variable NDs).\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082695398,"sku":"112742","price":48999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/77035424_3sjuidyvscqsngxl.webp?v=1780991391"},{"product_id":"sony-sonnar-t-e-24mm-f1-8-za-lens","title":"Sony Sonnar T* E 24mm f1.8 ZA Lens","description":"\u003ch2\u003eSony Sonnar T* E 24mm f\/1.8 ZA Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e36mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED Element \u0026amp; Two Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZeiss T* Anti-Reflective Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum Focus Distance: 6.3\"\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSeven-Blade Circular Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePractically distortion-free and featuring a fast f\/1.8 maximum aperture, this \u003cstrong\u003eSonnar T* E 24mm f\/1.8 ZA Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e will help APS-C E-mount shooters capture difficult scenes with ease. Offering a 36mm equivalent focal length, this lens is a common choice for street, interiors, landscapes, and general photography. Also, thanks to the use of one extra-low dispersion element, two aspherical elements, and the Zeiss T* coating, shooters will enjoy images free from aberrations and flare. Operation is speedy as well due to the use of a fast and silent linear autofocus motor and an internal focus design, which permits focusing as close as 6.3\" for close ups with a 0.25x magnification. Additionally, it has a seven-blade circular diaphragm for smooth, round bokeh.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eBased on the Zeiss Sonnar optical concept, this lens uses a design with eight elements in seven groups that helps achieve the large maximum aperture of f\/1.8 while simultaneously reducing flare and improving contrast.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA wide-angle prime designed for APS-C Sony E-mount cameras, this 24mm lens will provide an equivalent focal length of 36mm. It can also be used on full-frame E-mount cameras in APS-C mode.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe f\/1.8 maximum aperture allows users to create images with shallow depth of field and work in low-light conditions with relative ease.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eZeiss T* anti-reflective coatings have been applied to each lens surface to help minimize reflections in order to provide greater image clarity, contrast, and color fidelity.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eTwo aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe advanced optical design permits a minimum focus distance of just 6.3\" for a maximum magnification of 0.25x, allowing shooter to capture sharp close ups.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082760934,"sku":"10543","price":13799000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20s_u1par3dd5qvfmm4w.webp?v=1780986163"},{"product_id":"sony-e-11mm-f1-8-mirrorless-lens","title":"Sony E 11mm f1.8 Mirrorless Lens","description":"\u003ch2\u003eSony E 11mm f\/1.8 Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e16.5mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/16\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDual Linear AF Motors; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMin. Focusing Distance: 4.7\"\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSuppressed Focus Breathing\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and Moisture-Resistant Design\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eSleek and Speedy Super-Wide\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFeaturing an especially sleek and lightweight design, the \u003cstrong\u003eSony E 11mm f\/1.8\u003c\/strong\u003e is also among the widest APS-C lenses, offering a 16.5mm equivalent focal length along with a bright f\/1.8 design. Perfect for selfie-style vlogging, architectural subjects, and landscape shooting, this lens's lightweight, portable design also makes it a go-to choice for travel and walkaround recording applications.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eOptical Design\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg alt=\"\" class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1765935.jpg\" style=\"height:282px; width:500px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eUltra-wide-angle prime offers a 16.5mm equivalent focal length, making it a versatile option for subjects ranging from architecture to landscapes, as well as handheld vlogging needs.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/1.8 maximum aperture is ideal for shallow depth of field shooting and also excels in low-light conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical design offers impressive sharpness across the frame and also contributes to high clarity by reducing color fringing and a variety fo aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-blade diaphragm contributes a smooth and natural bokeh quality.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eRefined Focusing Performance\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eLinear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSuitable for close-up shooting, the minimum focusing distance is 4.7\" with a 0.2x maximum magnification when using manual focus, or 5.9\" with a 0.13x magnification when using autofocus.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSmooth Motion Optics (SMO) suppresses focus breathing to help maintain compositional accuracy when changing focus. This lens is also compatible with the Breathing Compensation function in select Alpha cameras.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003ePetite Design and Intuitive Handling\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg alt=\"\" class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1765928.jpg\" style=\"height:281px; width:500px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-resistant design suits working in inclement conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCustomizable focus hold button on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eWhen paired with a camera featuring Active Mode stabilization, the ultra-wide focal length works perfectly to produce stable shots while walking, along with a pleasing balance of subject and background in the frame when used at arm's length.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLens measures 2.3\" long and weighs 6.4 oz, making it a great portable choice that's well-suited to the sleeker size of APS-C bodies.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082793702,"sku":"16773","price":7599000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonye1_dnrleqjcod55yuiz.webp?v=1780986004"},{"product_id":"sony-e-15mm-f1-4-g-mirrorless-lens","title":"Sony E 15mm f1.4 G Mirrorless Lens","description":"\u003ch2\u003eSony E 15mm f\/1.4 G Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e22.5mm (Full-Frame Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003eSuper ED, ED, and Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eDual Linear AF Motors; Internal Focus\u003c\/li\u003e\n\u003cli\u003eMin. Focusing Distance: 6.7\"\u003c\/li\u003e\n\u003cli\u003eSuppressed Focus Breathing\u003c\/li\u003e\n\u003cli\u003eDust- and Moisture-Resistant Design\u003c\/li\u003e\n\u003cli\u003ePhysical Aperture Ring; De-Click Switch\u003c\/li\u003e\n\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eG Series Lens\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/1678103537_IMG_1766072.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWide-angle prime offers a 22.5mm equivalent focal length, making it a versatile option for anything from street to landscape to travel, as well as for selfie-style vlogging needs.\u003c\/li\u003e\n\u003cli\u003eFast f\/1.4 maximum aperture is ideal for shallow depth of field and selective focusing techniques, and also excels in low-light conditions.\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements help achieve high sharpness and suppress distortion and spherical aberrations.\u003c\/li\u003e\n\u003cli\u003eOne Super ED and two ED elements promote greater clarity and color accuracy by reducing chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eRounded 7-blade diaphragm contributes a smooth and natural bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRefined Focusing Performance\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eLinear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003eSuitable for close-up shooting, the minimum focusing distance is 6.7\" with a 0.15x maximum magnification when using manual focus, or 7.9\" with a 0.12x magnification when using autofocus.\u003c\/li\u003e\n\u003cli\u003eSmooth Motion Optics (SMO) suppresses focus breathing to help maintain compositional accuracy when changing focus. This lens is also compatible with the Breathing Compensation function in select Alpha cameras.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRobust Design and Intuitive Handling\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/1678103537_IMG_1766041.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDust- and moisture-resistant design suits working in inclement conditions.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\u003cli\u003eCustomizable focus hold button on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cli\u003eLens measures 2.7\" long and weighs 7.7 oz, making it a great portable choice that's well-suited to the sleeker size of APS-C bodies.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082826470,"sku":"16772","price":9999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonye1_r9zcnmndvbpd2ift.webp?v=1780986010"},{"product_id":"sony-e-18-200mm-f3-5-6-3-oss-le-lens","title":"Sony E 18-200mm F3.5-6.3 OSS LE Lens","description":"\u003ch3\u003eSony E 18-200mm F3.5-6.3 OSS LE Lens\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e27-300mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f3.5-6.3 To f22-40\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo ED and Four Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony E 18-200mm f3.5-6.3 OSS LE Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eCover all your bases with the extremely versatile E 18-200mm f3.5-6.3 OSS LE Lens from Sony for your APS-C-format E-mount camera. By providing a 27-300mm equivalent zoom Range, users can capture subjects both near and far without needing To swap out their lenses, making it ideal for travel. It also benefits from the use of two extra-low dispersion and four aspherical elements To minimize aberrations. Furthermore, it is equipped with Optical SteadyShot image stabilization that will reduce the impact of camera shake, especially at longer focal lengths.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003efor fast focusing, the 18-200mm uses a linear autofocus motor with an internal focus design that permits focusing as close as 1.6'. It also has a zoom lock switch on the lens barrel To prevent zoom creep when the lens is not in use. Additionally, it has a seven-blade circular diaphragm To produce smooth, rounded bokeh.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDesigned for APS-C-format E-mount cameras, this 18-200mm offers users a vast wide-angle To super telephoto Range equivalent To 27-300mm.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA variable f3.5-6.3 maximum aperture helps keep the lens' overall size and weight To a minimum.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion glass elements are featured in the lens design To help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour aspherical elements are incorporated in the lens design To reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps To minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with Select camera sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA linear autofocus motor and internal focus mechanism contribute To faster, more responsive focusing in both stills and video. Also, the lens features a minimum focus distance of 1.6' and it does not change in length when changing focus.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA zoom lock switch prevents the lens barrel from accidentally extending when not in use.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes To a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082859238,"sku":"10507","price":10299000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_eltxcjkmrqc1hkvh.webp?v=1780986116"},{"product_id":"sony-e-30mm-f3-5-macro-lens","title":"Sony E 30mm F3.5 Macro Lens","description":"\u003ch2\u003eSony E 30mm f\/3.5 Macro Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e45mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/3.5 to f\/22\u003c\/li\u003e\n\u003cli\u003eOne ED and Three Aspherical Elements\u003c\/li\u003e\n\u003cli\u003e1:1 Magnification Ratio\u003c\/li\u003e\n\u003cli\u003eInternal Focus\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 3.7\"\u003c\/li\u003e\n\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eCompact and Close-Focusing\u003c\/p\u003e\u003cp\u003eMove in close to capture stunning details with the \u003cstrong\u003eE 30mm f\/3.5 Macro Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e. Designed to work with APS-C-format E-mount cameras, this lens offers a normal-length 45mm equivalent focal length that makes it useful for a wide variety of subjects and its unique macro capabilities mean it's also well-suitable for close focusing on nearby subjects.\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eMacro Capabilities and Focusing\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1762421.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTrue macro design affords a life-size, 1:1 magnification ratio along with a 3.7\" minimum focusing distance and a 0.9\" minimum working distance for capturing close-ups of your subjects.\u003c\/li\u003e\n\u003cli\u003eInternal focusing design helps contribute to fast autofocusing speeds and prevents the lens' overall length from changing during use, helping to keep a consistent working distance when photographing close-up subjects.\u003c\/li\u003e\n\u003cli\u003eAperture range of f\/3.5 to f\/22 allows for operation in a wide range of shooting situations and enables photographers to better control depth of field.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eOptical Design\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1762418.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082924774,"sku":"10509","price":3999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_wfywttfbdqpgxst6.webp?v=1780986095"},{"product_id":"sony-e-35mm-f1-8-oss-lens","title":"Sony E 35mm f1.8 OSS Lens","description":"\u003ch2\u003eSony E 35mm f\/1.8 OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e52.5mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED Element \u0026amp; Two Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eInternal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum Focus Distance: 11.8\"\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eStabilized Normal Prime for APS-C\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDelivering a \"normal-length\" 52.5mm equivalent on APS-C-format E-mount cameras, the \u003cstrong\u003eE 35mm f\/1.8 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a versatile and lightweight option that will fit a variety of shooting scenarios. It offers a fast f\/1.8 maximum aperture for working in difficult lighting conditions and image stabilization also aids in making sharp imagery when shooting handheld.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOptical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1762426.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eA maximum aperture of f\/1.8 offers excellent low-light imaging capabilities along with the ability to create images with a shallow depth of field.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1762425.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImage Stabilization and Autofocus\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 11.8\", and easier handling as the lens does not change in length during use.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082957542,"sku":"10510","price":4999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_rkxgdiw7f8zmmkmd.webp?v=1780986061"},{"product_id":"sony-e-50mm-f1-8-oss-lens-silver","title":"Sony E 50mm f1.8 OSS Lens (Silver)","description":"\u003ch3\u003eSony E 50mm F1.8 OSS Lens (Silver)\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e75mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony E 50mm f\/1.8 OSS Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eEnjoy a near perfect portrait-length perspective on your APS-C E-mount camera with this black \u003cstrong\u003eE 50mm f\/1.8 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e, which provides a 75mm equivalent focal length. It's fast f\/1.8 maximum aperture and seven-blade circular diaphragm help create beautiful images by allowing users to use Selective focus techniques with the shallow depth of field. On top of this, the lens is equipped with Optical SteadyShot image stabilization for reducing the impact of camera shake. Also, it has an internal focus mechanism for fast, responsive AF and reaching a minimum focus distance of 1.3'.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDesigned for APS-C format cameras, this 50mm lens will offer users a 75mm equivalent focal length, making it ideal for portraiture and other short telephoto applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe fast f\/1.8 maximum aperture facilitates working in low light conditions and allows shooters to create images with an extremely shallow depth of field.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with Select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 1.3', and easier handling as the lens does not change in length during use.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494082990310,"sku":"10512","price":4299000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_gpgnatw5ihvwmxds.webp?v=1780985990"},{"product_id":"sony-e-55-210mm-f4-5-6-3-oss-lens-silver","title":"Sony E 55-210mm f4.5-6.3 OSS Lens (Silver)","description":"\u003ch2\u003eSony E 55-210mm f\/4.5-6.3 OSS Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e82.5-315mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/4.5-6.3 to f\/22-32\u003c\/li\u003e\n\u003cli\u003eTwo ED Elements; Two Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli\u003eInternal Focus\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 3.3'\u003c\/li\u003e\n\u003cli\u003eRounded 7-Bladed Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAn ideal complement to many kit zooms, the black \u003cstrong\u003eE 55-210mm f\/4.5-6.3 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e opens the door to many telephoto perspectives with its 82.5-315mm equivalent focal length range on APS-C-format E-mount cameras. This portrait-length to mid-tele reach is ideal for a range of subjects, from portraits to distant sports and landscapes, and its sleek size also makes it a great travel companion.\u003c\/p\u003e\u003ch3 class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/h3\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eOptics and Design\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754203.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDesigned for APS-C-format cameras, this 55-210mm lens perfectly complements many kit zooms by providing an 82.5-315mm equivalent focal length range for telephoto applications.\u003c\/li\u003e\n\u003cli\u003eA variable f\/4.5-6.3 maximum aperture helps keep overall lens size and weight to a minimum.\u003c\/li\u003e\n\u003cli\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cli\u003eTwo aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAutofocus and Image Stabilization\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754204.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 3.3', and easier handling as the lens does not change in length during use.\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083023078,"sku":"10514","price":4699000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_vscmb8krtnzswucg.webp?v=1780986516"},{"product_id":"sony-e-pz-18-105mm-f4-g-oss-lens","title":"Sony E PZ 18-105mm f4 G OSS Lens","description":"\u003ch2\u003eSony E PZ 18-105mm f\/4 G OSS Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/APS-C Format\u003c\/li\u003e\n\u003cli\u003e27-157.5mm (35mm Equivalent)\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cli\u003eTwo ED \u0026amp; Three Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli\u003ePower Zoom Lever; Handycam Technology\u003c\/li\u003e\n\u003cli\u003eInternal Focus\u003c\/li\u003e\n\u003cli\u003eMinimum Focus Distance: 1.5'\u003c\/li\u003e\n\u003cli\u003eSeven-Blade Circular Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eHave all the essential focal lengths covered with this \u003c\/em\u003e\u003cstrong\u003e\u003cem\u003eE PZ 18-105mm f\/4 G OSS Lens\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e from \u003c\/em\u003e\u003cstrong\u003e\u003cem\u003eSony\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e. Designed for APS-C-format E-mount cameras, this lens offers an extremely versatile 27-157.5mm zoom range and has a constant f\/4 aperture for consistency through all focal lengths. Making this lens a great choice for both stills and video is the implementation of a power zoom mechanism and Handycam technology that provides smooth, quiet zooming and focusing. Also, it uses two extra-low dispersion elements and three aspherical elements to combat aberrations for crisp, clean images.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eOn top of these features, the lens is equipped with Optical SteadyShot image stabilization to help reduce the effects of camera shake, especially at longer focal lengths. The lens benefits from an internal focus design that ensures that the overall length of the lens does not change during focusing. Additionally, it offers a minimum focus distance of 1.5' and uses a seven-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\u003cp\u003eA versatile mid-range zoom for APS-C-format E-mount cameras, this 18-105mm lens provides a wide-angle to short telephoto 27-157.5mm equivalent focal length that works for anything from vast landscapes to tight portraits to distant subjects.\u003c\/p\u003e\u003cp\u003eA constant f\/4 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/p\u003e\u003cp\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/p\u003e\u003cp\u003eThree aspherical elements, including one Advanced Aspherical (AA), are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/p\u003e\u003cp\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/p\u003e\u003cp\u003eEnjoy smooth zooms ideal for shooting movies with the power zoom mechanism which uses Handycam technology from Sony's well-regarded camcorders.\u003c\/p\u003e\u003cp\u003eAn internal focus design contributes to fast autofocus speeds and the minimum focus distance of 1.5' and easier handling as the lens maintains its overall length.\u003c\/p\u003e\u003ch2\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/h2\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083055846,"sku":"10517","price":6799000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_1qkmwqrlqeo2h8vk.webp?v=1780985990"},{"product_id":"sony-e-pz-18-110mm-f4-g-oss-lens","title":"Sony E PZ 18-110mm f4 G OSS Lens","description":"\u003ch2\u003eSony E PZ 18-110mm f4.0 Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ewith a wide focal-length Range and a constant f4 aperture in a compact form factor, the Sony E PZ 18-110mm f4 G OSS Lens offers videographers and cinematographers a versatile lens choice for lightweight operations. While the lens may seem small, it has professional features To back it up. The 18-110m focal-length Range covers moderately wide To narrow angles-of-view. Sony built-in Smooth Motion Optics leverage the internal mechanics of the lens To minimize focus breathing, focus shifting, and other anomalies that would otherwise be noticeable when adjusting the lens during recording.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe body of the lens sports separate focus, zoom, and iris rings for complete manual control. Just pull the focus ring back and full-time manual focus is engaged. The focus ring itself has built-in cinema-standard gearing for follow-focus compatibility. Zoom functionality can be operated both manually and electronically. The zoom ring is connected To the lens mechanically, so crash-zooms can be achieved without lag. Iris operation can be done automatically, or by rotating the iris ring. By disengaging the iris click switch, manual iris adjustments can be made smoothly.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003efor smaller, less robust cameras, a quick-release tripod foot is included. The foot secures towards the rear of the lens for tripod use. Alternatively, a conventional lens support can be attached near front of the lens for compatibility with rod-based lens supports. The filter thread will accept 95mm-diameter round filters and the included lens cap. A lens hood is also included for minimizing flare. The hood shuttered design can be closed when the camera is not in use.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eSmooth Motion Optics\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSony SMO (Smooth Motion Optics) design and construction minimizes optical shifts that can have a negative impact on image quality. Focus breathing is minimized by an internal focus mechanism, focus shift while zooming is eliminated by precise focus tracking adjustment, and axial shift is minimized by a constant-length design.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eVersatile Zoom Control\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eIn addition To a smooth servo zoom, mechanical manual zoom ensures precise control with an immediate response. The desired angle of view can be accurately reached by preventing over or undershoot due To lag. Zoom ring direction can be easily switched as required, smooth, slow powered zoom is supported, and an inner zoom mechanism means that the length of the lens remains constant, regardless of focal length.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eProfessional Focusing Features\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe focus ring slides back To quickly engage manual focusing. Cinema-standard MOD 0.8 gear teeth are built into the focus ring, enabling use of standard follow focuses without requiring cumbersome focus gear accessories.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eCompact Design\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe lightweight form-factor of this lens contributes To the kind of mobility that active movie shooting demands. Small size and low weight can be advantageous when using gimbals and other types of support as well.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eOptical SteadyShot\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eBuilt-in Optical SteadyShot (OSS) image stabilization helps To keep recorded images stable and free of excess blur in a wide Range of handheld or locked-down shooting conditions involving camera movement.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003ch2\u003eWeather Resistance\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA dust and moisture-resistant design provides extra protection and ensures reliable operation in challenging environments and inclement weather. Shoot with confidence in light rain or windy conditions.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083121382,"sku":"12876","price":50499000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/5j4nt0xv_kkq9kaghfsclpvj5.webp?v=1780985990"},{"product_id":"sony-fe-12-24mm-f2-8-gm-lens","title":"Sony FE 12-24mm f2.8 GM Lens","description":"\u003ch2\u003eSony FE 12-24mm f\/2.8 GM Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree XA Elements, Two Super ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR II and Fluorine Coatings\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXD Linear Motor AF, Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFloating Focus System\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eUltra-Wide, Ultra Versatile\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eComprising a range of ultra-wide fields of view, the \u003cstrong\u003eSony FE 12-24mm f\/2.8 GM\u003c\/strong\u003e is an E-mount zoom characterized by an impressively bright and versatile design. Ideal for landscape, nature, architecture, and interior applications, the lens's constant f\/2.8 maximum aperture and advanced optical design make it a perfect choice for working in difficult shooting conditions while still offering well-corrected imagery.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAdvanced G Master Optics\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661439.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/2.8 constant maximum aperture benefits working in difficult lighting conditions and also affords increased control over depth of field.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating II has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions. This updated coating is better suited for larger, curved elements and is especially adept at minimizing internal reflections.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661436.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eThree XA (extreme aspherical) elements and one standard aspherical element are incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, distortion and other spherical aberrations for a high degree of sharpness and accurate rendering.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo Super ED elements and three ED elements are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFloating focusing system divides the focus group into two separately controlled groups and helps to maintain consistently clear optical performance throughout the zoom and focus ranges.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFast Focusing and Intuitive Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661443.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAn XD Linear Motor system uses four separate motors—two per focusing group—along with an internal focusing design to provide quick, quiet, and precise autofocus and tracking performance.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Response manual focus control offers more natural handling and an AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661435.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eA focus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum focusing distance of 11\" is available throughout the zoom range.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDurable and Practical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661437.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661433.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eIntegrated petal-shaped lens hood helps to block stray light from causing lens flare and also affords some physical protection to the front element.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFilter holder is incorporated at the rear of the lens, within the lens mount, and accepts cut gel filters and a filter cutting template is included.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083186918,"sku":"13285","price":45499000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_vmgjbdyduz8gomc6.webp?v=1780986114"},{"product_id":"sony-fe-14mm-f1-8-gm-lens","title":"Sony FE 14mm f1.8 GM Lens","description":"\u003ch2\u003eSony FE 14mm f\/1.8 GM Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.8 to f\/16\u003c\/li\u003e\n\u003cli\u003eTwo XA Elements, One Super ED Element\u003c\/li\u003e\n\u003cli\u003eNano AR II and Fluorine Coatings\u003c\/li\u003e\n\u003cli\u003eXD Linear Motor AF, Internal Focus\u003c\/li\u003e\n\u003cli\u003ePhysical Aperture Ring; De-Click Switch\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003ePairing an ultra wide-angle focal length with an especially bright design, the \u003cstrong\u003eFE 14mm f\/1.8 GM\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a fast and dynamic lens well-suited to landscape, nature, architectural, and astrophotography applications. Its extremely wide perspective is complemented by an f\/1.8 maximum aperture for excellent performance in low-light conditions and its impressively compact form factor makes it a portable and versatile option for everything from casual walkaround shooting to staged architectural shoots.\u003c\/p\u003e\u003ch3 class=\"ql-align-center\"\u003eFrom Manufacturer\u003c\/h3\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/img.youtube.com\/vi\/HyEggbRDh84\/mqdefault.jpg\"\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003eSony FE 14mm f\/1.8 GM Lens | Hands-on Review\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/img.youtube.com\/vi\/f4vk0I6gSPE\/mqdefault.jpg\"\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003eLandscape \u0026amp; nightscape timelapse | FE 14mm F1.8 GM | Sony | Lens\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/img.youtube.com\/vi\/R3BP4YEkdas\/mqdefault.jpg\"\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003eIntroducing FE 14mm F1.8 GM | Sony | Lens\u003c\/p\u003e\u003ch2 class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/h2\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFast Design and Refined Optics\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1637811.jpg\" alt=\"SEL1418GM | Sample Image | Plane\"\u003e\u003c\/p\u003e\u003cp\u003eAs a G Master lens, optical performance is prioritized and the 14mm f\/1.8 emphasizes both sharpness and bokeh quality for versatility regardless of subject distance or aperture setting.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTwo XA (extreme aspherical) elements, along with one standard aspherical element, promote high sharpness throughout the aperture range, even when working at the bright f\/1.8 position.\u003c\/li\u003e\n\u003cli\u003eAspherical elements feature superior surface precision for effective control over astigmatism, field curvature, coma, distortion and other spherical aberrations for highly accurate rendering and low distortion.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1637813.jpg\" alt=\"SEL1418GM | Optical Design\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe combination of several aspherical elements, along with sophisticated focusing motors, promotes a truly compact and lightweight design, especially for such an ultra-wide focal length.\u003c\/li\u003e\n\u003cli\u003eOne Super ED element and two extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions. This updated coating is better suited for larger, curved elements and is especially adept at minimizing internal reflections.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eExcels in Low-Light Conditions\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRare for an ultra-wide, the f\/1.8 maximum aperture is a useful asset for working in low-light conditions, such as for astrophotography applications and when making timelapses where shorter shutter speeds are required.\u003c\/li\u003e\n\u003cli\u003eThe optical design has been optimized for shooting wide open; the integrated high-curvature XA elements minimize sagittal flare for cleaner, more accurate nighttime sky and point light source rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFast and Precise Focusing\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1637812.jpg\"\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAn XD Linear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for quick focus mode switching.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance of 9.8\" suits making dynamic close-up images.\u003c\/li\u003e\n\u003cli\u003eDespite its ultra-wide field of view, the close minimum focusing distance and bright maximum aperture enable creating shallow depth of field imagery characterized by a strong close-up subject and a soft background.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eReliable Construction\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1637815.jpg\" alt=\"SEL1418GM | Compact Design\"\u003e\u003c\/p\u003e\u003cp\u003eBeyond outstanding optics, G Master lenses are also known for durable and reliable physical constructions, including extensive weather sealing and intuitive designs for easy operability. Also, specific to this 14mm f\/1.8, it features a uniquely compact and lightweight design, measuring 3.3 x 3.9\" and weighing just one pound.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications. The ring also incorporates a locking \"A\" position for use in automated exposure modes.\u003c\/li\u003e\n\u003cli\u003eA focus hold button is present on the lens barrel for intuitive tactile control and rapid access to select programmable settings.\u003c\/li\u003e\n\u003cli\u003eIntegrated petal-shaped lens hood helps to block stray light from causing lens flare and also affords some physical protection to the front element.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1637814.jpg\" alt=\"SEL1418GM | Rear Filter\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFilter holder is incorporated at the rear of the lens, within the lens mount, and accepts cut gel filters and a filter cutting template is included.\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cli\u003eFluorine-coated front and rear elements resist dust, moisture, and fingerprints and are easy to clean.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083219686,"sku":"15476","price":21999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_xaeff69p5pasflss.webp?v=1780985991"},{"product_id":"sony-fe-24-240mm-f3-5-6-3-oss-lens","title":"Sony FE 24-240mm F3.5-6.3 OSS Lens","description":"\u003ch2\u003eSony FE 24-240mm f\/3.5-6.3 OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/3.5-6.3 to f\/22-40\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED Element; Five Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDo it all with the \u003cstrong\u003eSony FE 24-240mm f\/3.5-6.3 OSS Lens\u003c\/strong\u003e for full-frame E-mount cameras. Able to cover everything from wide-angle to telephoto in a single compact form factor, this lens is the go-to choice when portability, reach, and focal length flexibility are required.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOptics and Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753670.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFive aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753667.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eSpanning wide-angle to super-telephoto, this is an ideal single-lens solution for travel and other applications where a minimalist-but-versatile setup is the priority.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures. Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAutofocus and Image Stabilization\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753668.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA linear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083252454,"sku":"10527","price":11649000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_4tndgmidqoudowhk.webp?v=1780986176"},{"product_id":"sony-fe-24-70mm-f2-8-gm-ii-lens","title":"Sony FE 24-70mm f2.8 GM II Lens","description":"\u003ch2\u003eSony FE 24-70mm f\/2.8 GM II Overview\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003e22% Lighter, 18% Smaller than Previous\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eXA and Super ED Elements\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II and Fluorine Coating\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFour XD Linear AF Motors, Floating Focus\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eAperture De-Click and Lock Switches\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eZoom Smoothness Switch\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eEleven-Blade Circular Diaphragm\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003eSmall Size, Huge Versatility\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eA refined take on the fast standard zoom, the \u003cstrong\u003eSony FE 24-70mm f\/2.8 GM II\u003c\/strong\u003e is not only smaller and lighter than the previous generation, it also features a variety of optical, focusing, and handling upgrades, catering to both photo and video applications, that make this the most well-rounded G Master zoom to date.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003eG Master Image Quality\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1739547.jpg\" alt=\"SO247028GM2 - Landscape Warm\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eDesigned to rival the primes, this zoom's optics have been revamped to provide even greater resolution, clarity, and bokeh quality.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eBright f\/2.8 constant aperture allows users to capture images in dim lighting conditions and with a shallow depth of field.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eTwo ED (extra-low dispersion) and two Super ED elements effectively suppress chromatic aberrations and color fringing for greater clarity and color fidelity.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1739545.jpg\" alt=\"SO247028GM2 - Bottles\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFive aspherical elements, including two extreme aspherical elements (XA), minimize spherical aberrations, distortion, and also reduce 'onion ring' bokeh.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II controls flare and ghosting with support from a new optical design that reduces internal reflections.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eAn 11-blade aperture diaphragm helps create smooth, circular bokeh at all aperture settings.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003eFaster AF and Floating Focus Mechanism\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1739546.jpg\" alt=\"SO247028GM2 - Woman Bed\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFaster focusing performance, improved close-up shooting, and enhanced control are all benefits of the redesigned focusing system.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFour XD (extreme dynamic) Linear Motors contribute to greatly improved focusing performance, compared to the DDSSM system of the predecessor, including faster, quieter, and more precise AF that's ideal for both photo and stills.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFaster AF means improved focusing when working with fast-moving subjects; support is available for shooting at up to 30 fps, full AF is maintained even when shooting stopped down, and focus tracking is possible even when changing the zoom position.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFloating focusing mechanism helps maintain image quality throughout the focusing range, which is especially important considering the impressive close-up performance of this lens: minimum focusing distance of 8.3\" at the 24mm position or 11.8\" at the 70mm position and a maximum magnification of 0.32x at the 70mm position.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eInternal focusing design promotes snappier, more responsive focusing performance and also maintains the overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003eImproved Control and Video Capabilities\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eJust as camera design has grown to appeal to both photo and video shooters, this lens has also been updated with a series and attributes that specifically appeal to video shooters' needs.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFocus breathing, focus shift, and axial shift during zooming have all been minimized to prevent unwanted movements and angle of view variations for greater compositional accuracy during recording.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1739544.jpg\" alt=\"SO247028GM2 - Situation FX3\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eSupports the Breathing Compensation function in select cine-line and Alpha cameras.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eThe XD Linear Motors are also especially quiet to better enable the use of AF during video recording.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eLinear Response MF provides natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eManual aperture ring can be de-clicked for silent operation and the zoom smoothness can be adjusted depending on the desired torque.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003eCompact, Lightweight, and Robust Design\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1739550.jpg\" alt=\"SO247028GM2 - Situation a1\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAmong the smallest and lightest f\/2.8 standard zooms available, this lens doesn't lose sight of its professional attributes and also remains a weather-sealed, durable lens for use in trying working conditions.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eApproximately 22% lighter and 18% smaller than its predecessor, this zoom is a highly portable and versatile option for a huge variety of shooting applications.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eNow fit with a manual aperture ring, tactile exposure control is possible. This ring can be de-clicked for smooth and silent iris pulls or it can be locked in the 'A' position for camera-based aperture switching.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eTwo programmable focus hold buttons and a focus mode switch for intuitive focus control.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eZoom smoothness switch for changing between Smooth and Tight zoom ring torque.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1739549.jpg\" alt=\"SO247028GM2 - Waterfalls\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eHybrid construction uses both metal and plastic components to maximize both durability and a low weight design.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-resistant design includes rubber gaskets at each seam and a rubber ring sealing the lens mount for ensured use when working in inclement weather conditions.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFront lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eIncluded lens hood features a locking button and a filter window for easier adjustment of rotating filters (e.g. polarizers, variable NDs).\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003ca 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data-selenium=\"overviewProductTitle\"\u003eSony FE 24mm f\/1.4 GM Overview\u003c\/h2\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eTwo XA Elements, Three ED Elements\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eNano AR and Fluorine Coatings\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDirect Drive Super Sonic Wave AF Motor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eAF\/MF Switch, Internal Focus\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFocus Hold Button\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003ePhysical Aperture Ring, De-Click Switch\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"overviewContent_L6kDdYKxLS\"\u003e\n\u003carticle class=\"content_L6kDdYKxLS\"\u003e\n\u003cdiv class=\"articleTopBanner_L6kDdYKxLS\" data-selenium=\"overviewBannerWrapper\"\u003e \u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo hasListItem_UbV5SNP5Eo\"\u003e\u003cimg class=\"pointer_pdnKDph4rT\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1657655.jpg\" alt=\"Sample Photo\" data-selenium=\"OverviewSectionMediaImage\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eNotably fast f\/1.4 maximum aperture benefits working in difficult lighting conditions and also affords increased control over depth of field.\u003c\/li\u003e\n\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv 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strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eResponsive AF and Intuitive Handling\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo hasListItem_UbV5SNP5Eo\"\u003e\u003cimg class=\"pointer_pdnKDph4rT\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1657647.jpg\" alt=\"\" data-selenium=\"OverviewSectionMediaImage\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eDirect Drive Super Sonic wave Motor AF system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cli\u003eA focus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo hasListItem_UbV5SNP5Eo\"\u003e\u003cimg class=\"pointer_pdnKDph4rT\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1657659.jpg\" alt=\"\" data-selenium=\"OverviewSectionMediaImage\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-sealed design better permits working 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f4-5.6 Lens","description":"\u003ch2\u003eSony FE 28-60mm f\/4-5.6 Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4 to f\/32\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear AF Motor, Internal Focusing\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRetractable Design\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and Moisture-Resistant\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe Portable Powerhouse Standard Zoom\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImpressively compact and versatile, the \u003cstrong\u003eSony FE 28-60mm f\/4-5.6\u003c\/strong\u003e is a wide-angle to long-normal zoom characterized by its retractable design and sleek profile. Its svelte design makes this lens ideal for walkaround, everyday shooting, and the flexible focal length range benefits a wide range of subject types, from street shooting to portraiture to travel photography.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSmall and Light\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753770.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSmall size and lightweight design is what this lens is all about, meaning it's the perfect companion for casual shooting days when a single, versatile, and portable lens is most desirable.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eRetractable design maintains an especially compact profile when not in use, measuring just 1.8\" long.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eWeighing 5.9 oz, its featherweight stature pairs well with compact full-frame or APS-C bodies.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-resistant design suits working in inclement weather conditions.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOptics and AF\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753768.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eThree aspherical elements help to reduce spherical aberrations and distortion throughout the zoom range for improved sharpness and accurate rendering.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe use of specialized elements also contributes to a smaller, lighter physical design.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear motor, along with an internal focusing mechanism, promotes fast, precise, and quiet focusing performance to suit both stills and video applications.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753769.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eIn addition to the variety afforded by the 28-60mm focal length range, this lens also has a versatile 11.8\" minimum focusing distance that enables working with close-up subjects.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083416294,"sku":"14628","price":8099000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_ze50pofyjytm8lnm.webp?v=1780482258"},{"product_id":"sony-fe-28mm-f2-lens","title":"Sony FE 28mm f2 Lens","description":"\u003ch2\u003eSony FE 28mm f\/2 Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne AA Element \u0026amp; Two Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptional Ultra-Wide \u0026amp; Fisheye Converters\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSatisfy your wide-angle fix on your full-frame E-mount camera with the fast and compact \u003cstrong\u003eFE 28mm f\/2 Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e. It boasts a bright design, advanced optics, and a sleek stature that makes it a great option for walkaround, everyday shooting, including street, architecture, and travel subjects.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOptics\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753693.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree aspherical elements, including one Advanced Aspherical (AA) element, are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753694.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/2 maximum aperture provides the ability to create images with a shallow depth of field as well as work in low-light conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAutofocus and Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753691.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIf looking for an even wider perspective, this 28mm can accept optional Ultra-Wide and Fisheye Conversion Lenses, which will transform the lens into a 21mm or 16mm lens, respectively.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083449062,"sku":"10530","price":6079000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_i7nssqtdbiyhjeyd.webp?v=1780987016"},{"product_id":"sony-fe-35mm-f-1-4-gm-lens","title":"Sony FE 35mm f\/1.4 GM Lens","description":"\u003ch2\u003eSony FE 35mm f\/1.4 GM Overview\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eTwo XA Elements, One ED Element\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eNano AR II and Fluorine Coatings\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDual XD Linear AF Motors, Internal Focus\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFocus Hold Button, AF\/MF Switch\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003ePhysical Aperture Ring; De-Click Switch\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eImpressively Bright, Surprisingly Compact\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eA classic wide-angle prime with an updated, sleek form factor, the \u003cstrong\u003eSony FE 35mm f\/1.4 GM\u003c\/strong\u003e is further characterized by its speed and advanced optical design. The versatile focal length suits everything from street shooting to landscape and documentary subjects, and the fast maximum aperture excels in low light and for controlling depth of field.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1656235.jpg\" alt=\"Two XA (Extreme Aspherical) lens element\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eG Master Optical Design\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve a balance of impressive resolution and sharpness along with distinctive and pleasing bokeh.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eTwo XA (extreme aspherical) elements effectively control astigmatism, field curvature, coma, distortion, and other spherical aberrations for a high degree of sharpness and accurate rendering.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eOne extra-low dispersion element reduces chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions. This updated coating is better suited for larger, curved elements and is especially adept at minimizing internal reflections.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1656223.jpg\" alt=\"Beautiful, natural-looking bokeh\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWide-Angle Versatility and f\/1.4 Speed\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eThe 35mm focal length is inherently versatile; perfectly suited for street, landscape, and reportage subjects, it also excels as a creative choice for other applications like fashion and portraiture.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFast f\/1.4 maximum aperture benefits working in low-light conditions and also helps to control depth of field and produce selective focus effects.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1656224.jpg\" alt=\"Close-ups with stunning bokeh\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eFast and Precise Focusing\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eTwo XD Linear Motors provide quick, quiet, and precise autofocus and subject tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eInternal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance of 9.8\" suits making dynamic close-up images.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDespite its wide-angle field of view, the close minimum focusing distance and bright maximum aperture enable creating shallow depth of field imagery characterized by a strong close-up subject and a soft background.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1656218.jpg\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eDurable and Reliable Design\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eBesides signaling impressive optics, G Master lenses are also characterized by a robust and reliable physical construction that includes weather sealing and protective coatings.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eUnique among fast wide-angle primes, the 35mm f\/1.4 GM is distinguished by its sleek and lightweight form factor, measuring 3 x 3.9\" and weighing 1.1 lb.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eA focus hold button is featured on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083481830,"sku":"14796","price":19999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_apsfbjt8rd97j0ak.webp?v=1780986053"},{"product_id":"sony-fe-35mm-f1-8-lens","title":"Sony FE 35mm f1.8 Lens","description":"\u003ch2\u003eSony FE 35mm f\/1.8 Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne Aspherical Element\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCustomizable Focus Hold Button\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePrime Versatility\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFast and compact, the \u003cstrong\u003eSony FE 35mm f\/1.8\u003c\/strong\u003e mixes a versatile wide-angle focal length with a bright design and a sleek form factor. As a wide-angle, this lens excels in a variety of situations, from street shooting to landscapes to travel, and the f\/1.8 maximum aperture suits working in available lighting and benefits controlling depth of field.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOptical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753904.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOne aspherical element controls distortion and spherical aberrations, enabling greater sharpness and even resolution from corner to corner.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFast f\/1.8 maximum aperture provides the ability to create images with a shallow depth of field as well as work in low-light conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAutofocus and Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1753902.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAutofocus system uses a linear motor and internal focus design to provide quick and precise focusing performance along with silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCustomizable focus hold button for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Response manual focus control offers more natural handling and an AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083514598,"sku":"10531","price":8599000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_nawyiadzvfckbkjn.webp?v=1780985991"},{"product_id":"sony-fe-50mm-f1-8-lens","title":"Sony FE 50mm f1.8 Lens","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003eSony FE 50mm f\/1.8 Overview\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cp\u003eE-Mount Lens\/Full-Frame Format\u003c\/p\u003e\u003cp\u003eAperture Range: f\/1.8 to f\/22\u003c\/p\u003e\u003cp\u003eOne Aspherical Element\u003c\/p\u003e\u003cp\u003eDouble-Gauss Optical Design\u003c\/p\u003e\u003cp\u003eDC Autofocus Motor\u003c\/p\u003e\u003cp\u003eRounded 7-Blade Diaphragm\u003c\/p\u003e\u003cp\u003eLightweight Normal Prime\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eA simple, bright, and lightweight normal-length prime, the \u003cstrong\u003eFE 50mm f\/1.8\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a versatile lens designed for full-frame E-mount mirrorless cameras. Blending a sleek stature with a versatile focal length, this 50mm prime excels in a variety of shooting situations and the f\/1.8 maximum aperture helps straddle an ideal balance between brightness and a compact form factor.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eOptical Design\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754155.jpg\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eOne aspherical element is incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDouble-gauss optical configuration helps to reduce field curvature and distortions for more consistent image quality from edge-to-edge.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754156.jpg\"\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eBesides contributing to depth of field control and low-light performance, the bright f\/1.8 design also helps to achieve a lightweight and compact profile, making this lens suitable for everyday, walkaround shooting.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAutofocus and Physical Design\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eDC actuator motor offers quick, quiet, and accurate autofocus performance to suit both stills and video applications.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance of 1.5' and a 0.15x maximum magnification suit working with nearby subjects.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003cli\u003eMetal bayonet offers increased durability and a solid feel when mounting the lens.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083547366,"sku":"10533","price":3399000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_jc5m6l2vekjxuvuf.webp?v=1780482256"},{"product_id":"sony-fe-50mm-f2-8-macro-lens","title":"Sony FE 50mm f2.8 Macro Lens","description":"\u003ch2\u003eSony FE 50mm f\/2.8 Macro Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/16\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e1:1 Magnification Ratio\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED Element \u0026amp; One Aspherical Element\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Button \u0026amp; Focus Range Limiter\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum Focus Distance: 6.3\"\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- \u0026amp; Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA normal-length prime with close-focusing capabilities, the \u003cstrong\u003eFE 50mm f\/2.8 Macro Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e offers a useful mixture of a high 1:1 maximum magnification along with a relatively broad field of view to suit photographing general subjects and achieving a greater depth of field. It's a versatile normal prime that does double duty as both a specialized macro optic and a flexible prime for portraiture or other distant subjects.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e1:1 Macro and Focusing Control\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754162.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTrue macro design affords a life-size, 1:1 magnification ratio along with a 6.3\" minimum focusing distance for working with close-up subjects.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocusing distance and magnification scale is printed on the top of the lens to aid in more technical applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus range limiter switch allows you constrain the usable focus range between 6.3-11.8\", 11.8\"-infinity, or full, and a focus hold button is also featured to manually stop the autofocus at a specified point.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOptics and Physical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1754159.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOne extra-low dispersion element is featured in the lens design and helps to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne aspherical element is incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMaximum f\/2.8 aperture suits working in available lighting and also contributes to a compact, lightweight design measuring just 2.8\" long and weighing about 8 oz.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083612902,"sku":"10534","price":7599000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_4v2i7oanbrdcatal.webp?v=1780986092"},{"product_id":"sony-fe-600mm-f4-gm-oss-lens","title":"Sony FE 600mm f4 GM OSS Lens","description":"\u003ch2\u003eSony FE 600mm f\/4 GM OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree Fluorite, Two ED, One XA Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR and Fluorine Coatings\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXD Linear Motor AF System\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003ePower Focus, Preset Focus, Focus Limiter\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eWeather-Sealed Magnesium-Alloy Design\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFixed, Rotating Tripod Collar\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePeak Performance Super-Telephoto\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImpressive reach and capable speed, the \u003cstrong\u003eSony FE 600mm f\/4 GM OSS\u003c\/strong\u003e is a refined super-telephoto characterized by its G Master optics, durable construction, and surprisingly lightweight design for increased shooting versatility. As a super-telephoto prime, this lens is at home with sports and wildlife subjects, and fast AF performance, apt OSS, and intuitive handling further round out the professional feature-set.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eInnovative Optical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1662301.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve a balance of impressive resolution and sharpness along with distinctive and pleasing bokeh.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/4 maximum aperture enables working in difficult lighting conditions and also provides extremely shallow depth of field for isolating subjects from busy backgrounds.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree fluorite elements and two extra-low dispersion element minimize axial and lateral chromatic aberrations, as well as color fringing, for high clarity and color accuracy.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR coating has been applied to interior lens surfaces to suppress reflections that cause flare and ghosting.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eG Master optical design includes one large-diameter XA (Extreme Aspherical) element to reduce spherical aberrations and achieve for high sharpness, and this design, along with a rounded 11-blade diaphragm, also contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFast Focusing and Reliable OSS\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1662303.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eXD (Extreme Dynamic) Linear Motor System quietly and quickly focuses on fast-moving subjects while shooting at high speeds.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eHigh-precision XD motor system is also complemented by updated AF algorithms for improved responsiveness and quieter operation, further benefitting sports and wildlife applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003ePower Focus functionality for smooth focus during video recording.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFull-time DMF supports manually adjusting focus simply by turning the focusing ring, regardless of the focusing mode, and Linear Response MF provides a natural and responsive focus feeling for more precise manual control.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus range limiter switch and preset focus functions increase focusing efficiency either within a certain constrained range or immediately to a specified focusing point.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1662304.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization compensates for the effects of camera shake to better enable making sharp shots when working handheld.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eWhen used on a camera body featuring in-body image stabilization, 5-axis stabilization is available for more robust support.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree difference stabilization modes can be used depending on the shooting situation: Mode 1 for general shooting, Mode 2 for panning shooting, and Mode 3 prioritizes accurate framing when photographing and tracking fast and erratically moving subjects.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eProfessional Durability and Intuitive Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg alt=\"Dust and Moisture resistance\" class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1662286.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eWeather-sealed construction to protect against dust, dirt, and moisture.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFluorine-coated front element resists dirt and fingerprints and is also easier to clean.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eWeighing just 6.7 lb, this lens is notably portable for a 600mm f\/4 super-telephoto. The weight of the lens is also distributed toward the back, where it would sit over a monopod, making tracking subjects and panning easier.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIn addition to the weight-saving use of fluorite elements in the optical design, the external barrel design makes extensive use of magnesium alloy to contribute to the lightweight-yet-durable construction.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIncreased mount strength for ensured rigidity that will withstand professional use.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg alt=\"4x Customizable\" class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1662285.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFunction ring near the front of the lens can be set to control a preset focus position or can be assigned to power focus or other selectable features via an in-camera menu.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour separate focus hold buttons can be customized to adjust or activate a variety of settings, such as Eye AF.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe rear of the lens features a drop-in filter slot that accepts 40.5mm round filters.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRotating tripod collar features ball bearings for smooth movements along with detents at each 90° position for intuitive handling. These clicks can also be deactivated.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAs an additional weight-saving element, the included lens hood is made from carbon fiber.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCompatible with optional FE 1.4x and 2.0x teleconverters.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083678438,"sku":"10535","price":211999000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_aywvieonj38no8w4.webp?v=1780986884"},{"product_id":"sony-fe-70-200mm-f2-8-gm-oss-ii-lens","title":"Sony FE 70-200mm f2.8 GM OSS II Lens","description":"\u003ch2\u003eSony 70-200mm f\/2.8 GM OSS II Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003e29% Weight Reduction from Previous Model\u003c\/li\u003e\n\u003cli\u003eFour XD Linear AF Motors; 4x Faster AF\u003c\/li\u003e\n\u003cli\u003eOne XA \u0026amp; One Aspherical Elements\u003c\/li\u003e\n\u003cli\u003eTwo ED Elements \u0026amp; Two Super ED Elements\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II\u003c\/li\u003e\n\u003cli\u003eOptical Steady Shot Image Stabilization\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003eEleven-Blade Circular Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSony's FE 70-200mm f\/2.8 GM OSS II\u003c\/strong\u003e takes the classic fast zoom and elevates performance to a whole new level. This lens builds upon the best parts of the original and makes them even better while simultaneously reducing weight by 29%—making this lens the lightest in its class. Sony has also given this lens a brand-new AF system that promises up to four times the speed and has made plenty of optical optimizations that will appeal to video shooters, including improvements to focus breathing and focus shift. Whether you shoot portraits, sports, landscapes, or video, the 70-200mm f\/2.8 will get the job done.\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eA hallmark of the G Master line is outstanding optical performance with both high sharpness and smooth bokeh. Using a new design, the FE 70-200mm f\/2.8 GM OSS II promises corner-to-corner sharpness across the entire zoom range—even when shooting wide open at f\/2.8. Along with that, a newly designed 11-blade aperture helps create soft, pleasing bokeh.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFast f\/2.8 constant aperture allows users to capture images in dim lighting conditions and with a shallow depth of field.\u003c\/li\u003e\n\u003cli\u003eTwo ED (extra-low dispersion) and two Super ED elements, including one aspherical ED element, effectively suppress chromatic and spherical aberrations.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1633647.jpg\" alt=\"SEL70200GM2 | Optical Design\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTwo aspherical lenses, including one extreme aspherical lens (XA), minimize distance-related aberrations and also reduce 'onion ring' bokeh.\u003c\/li\u003e\n\u003cli\u003eNano AR Coating II controls flare and ghosting with support from a new optical design that reduces internal reflections.\u003c\/li\u003e\n\u003cli\u003eAn 11-blade aperture diaphragm helps create smooth, circular bokeh at all aperture settings.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eOptimized for Video\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eTaking cues from their cinema division, Sony has optimized the 70-200mm II for video. Changes include a dramatic reduction of focus breathing and focus shift, improved autofocus performance, and a Linear Response MF system to ensure consistent, natural-feeling operation. Full-time Direct Manual Focus (DMF) also makes it easy to make quick adjustments using the focus ring while in AF modes.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe exterior design of the lens also sees some big changes. One clear example is the addition of a physical aperture ring that was not present on its predecessor. Users will be able to de-click this ring at the flip of a switch for smooth iris control during shooting. This provides shooters with independent controls for focus, zoom, and iris.\u003c\/p\u003e\u003cp\u003eFast Autofocus and Reliable Image Stabilization\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1635697.jpg\" alt=\"SEL70200GM2 | Panning OSS\"\u003e\u003c\/p\u003e\u003cp\u003eAmong the biggest improvements with the 70-200mm II is a vastly superior autofocus system. Now comprised of 4 XD Linear motors, the lens now performs up to four times faster. Focus tracking while zooming sees its own specific improvement of around 30% when compared to the previous model. Users will also enjoy high-speed continuous shooting at up to 30 fps with AF and video will benefit from the near-silent operation.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eAn advanced Optical SteadyShot image stabilization system will ensure sharp images while shooting handheld at even the longest focal lengths. Multiple modes are available, including standard, panning, and a new Mode 3 for moving subjects.\u003c\/p\u003e\u003cp\u003eProfessional Design and Durability\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1635698.jpg\" alt=\"SEL70200GM2 | a7S III on Gimbal\"\u003e\u003c\/p\u003e\u003cp\u003eBeing designed for professional use, the 70-200mm II has been ruggedized with advanced weather sealing. The weight has also been reduced by approximately 29%, to just under 2.3 lb, making this model among the lightest in its class. Optics have also been designed for balance with an internal zoom mechanism, minimizing front heaviness to provide a more ergonomic center of gravity.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eOther features of the physical design include three programmable focus hold buttons, all located in 90-degree increments, for more tactile control over select settings in both landscape and portrait orientation. Users also have a removable tripod foot for added stability on support systems.\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1635672.jpg\" alt=\"SEL70200GM2 | Lens Switches\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFocus range limiter switch will optimize performance and improve AF speed and responsiveness in certain shooting scenarios.\u003c\/li\u003e\n\u003cli\u003eZoom ring torque has been optimized.\u003c\/li\u003e\n\u003cli\u003eIris lock switch prevents users from accidentally moving the aperture ring to or from the auto aperture position.\u003c\/li\u003e\n\u003cli\u003eFront lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/li\u003e\n\u003cli\u003eIncluded lens hood features a locking button and a filter window for easier adjustment of variable filters (e.g. polarizers, ND).\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1636812.jpg\" alt=\"Sony FE Teleconverters\"\u003e\u003c\/p\u003e\u003cp\u003eTeleconverter Compatibility\u003c\/p\u003e\u003cp\u003eThe FE 70-200mm f\/2.8 GM OSS II is compatible with Sony's optional FE 1.4x and 2.0x teleconverters. These teleconverters can be used while still retaining full autofocus capabilities. When used, the 1.4x and 2.0x teleconverters will provide effective focal lengths and apertures of 98-280mm f\/4 and 140-400mm f\/5.6, respectively.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083743974,"sku":"15960","price":36399000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_a1fy4lxvm4a6uedl.webp?v=1780985991"},{"product_id":"sony-fe-70-200mm-f2-8-gm-oss-lens","title":"Sony FE 70-200mm f2.8 GM OSS Lens","description":"\u003ch2\u003eSony FE 70-200mm f\/2.8 GM OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne XA Element \u0026amp; Two Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour ED Elements \u0026amp; Two Super ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDual Linear \u0026amp; Super Sonic Wave AF Motors\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Buttons; Focus Range Limiter\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eRefined Telephoto Zoom\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eBoasting exceptional optics, intuitive handling, and outstanding speed in all aspects, the \u003cstrong\u003eSony FE 70-200mm f\/2.8 GM OSS\u003c\/strong\u003e takes its place as a reliable, go-to telephoto zoom for professionals. A member of the G Master series, this 70-200mm delivers high sharpness alongside smooth, clean bokeh, and the bright f\/2.8 constant maximum aperture and optical image stabilization also help to ensure sharp handheld shots in available lighting conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eG Master Optics\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718936.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA constant f\/2.8 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718932.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOf the three aspherical elements incorporated in the lens design, one is an XA element with superior surface precision to effectively reduce astigmatism, field curvature, coma, and other monochromatic aberrations from imagery.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour extra-low dispersion elements and two Super ED elements are featured in the lens design, too, and help to control chromatic aberrations and reduce color fringing for increased clarity and color fidelity.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eReliable Autofocus and Image Stabilization\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718933.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAdvanced double-linear and ring Super Sonic wave Motor system ensure fast, precise and accurate autofocus in both stills and video.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFloating elements system benefits image quality when working at the 3.15' minimum focusing distance with 0.25x magnification.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe lens barrel is equipped with three focus hold buttons and a focus range limiter switch to permit fast, intuitive operation of the lens while shooting.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718934.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn OSS Mode switch lets you choose Mode 1 for general image stabilization that is suited to most types of shooting as well as a Mode 2 setting that is specifically intended to be used with panning movements.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eProfessional Build and Intuitive Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718938.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe front lens element features a fluorine coating to protect against smudges and dust from adhering to the glass surface.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA removable, rotating tripod mount permits quick switching from horizontal to vertical shooting orientations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIncluded petal-shaped lens hood helps prevent flaring and has a filter access window for making adjustments to rotating filters such as polarizers and variable NDs.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCompatible with optional 1.4x and 2x teleconverters to further extend the effective focal length.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083809510,"sku":"10536","price":35399000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_gyqfgh5jbkjpg3vd.webp?v=1780985991"},{"product_id":"sony-fe-70-200mm-f4-macro-g-oss-ii-lens-sony-fe","title":"Sony FE 70-200mm f4 Macro G OSS II Lens Sony FE","description":"\u003ch2\u003eSony FE 70-200mm f\/4 G OSS II Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFull Frame | f\/4 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eG Series Telephoto Zoom\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e.5x Magnification Across Full Zoom Range\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eInternal Focus, Floating Elements Design\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e10.2\" Minimum Focusing Distance at 70mm\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e15% Shorter and Lighter than Predecessor\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAdvanced Aspherical, Super ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating II\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA Classic Telephoto Zoom, Refined and Reimagined\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eNine years in the making, \u003cstrong\u003eSony\u003c\/strong\u003e has retooled their classic, workhorse telephoto zoom lens with the \u003cstrong\u003eFE 70-200mm f\/4 Macro G OSS II\u003c\/strong\u003e, introducing performance upgrades in autofocus, stabilization, magnification, and sharpness while reducing both its length and size. Remaining a portable, workaday stalwart for events, sports, and portraiture, this latest iteration expands its capabilities into video and macro applications.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImproved Optical Performance\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2039284.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe biggest change to the optical design of the lens is the introduction of a floating focusing element, enabling the lens' high-resolution .5x \"half-macro\" magnification, shrinking the minimum focusing distance to 10.2\" at 70mm. This increased resolution is available across the entirety of the zoom range, as is the lens' improved corner-to-corner sharpness. The lens features aspherical, Advanced Aspherical, Super Extra-low dispersion, and extra-low dispersion aspherical elements to reduce and suppress chromatic and spherical aberrations. Nano AR Coating II controls flare and ghosting, while the rounded, nine-blade diaphragm supplies the lens with its soft, smooth bokeh.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFaster, Video-Optimized Autofocus\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eChief among the 70-200mm f\/4 II's enhancements is its faster, video-optimized autofocus system. Featuring 4 XD Linear motors, two for each of the lens' focus groups, the lens now performs 20% faster than its predecessor and supports focus tracking while zooming. The new autofocus system also works with the Alpha 1's blackout-free 30 fps high-speed continuous shooting, double the rate of the f\/4 OSS I.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2039283.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFor those eager to apply the lens' virtues to video, Sony has introduced several features from their cinema division. The new autofocus system has near-silent operation while dramatically reducing focus breathing and focus shift. The Linear Response MF system to ensures a consistent, natural-feeling operation, while the full-time Direct Manual Focus (DMF) feature makes it easy to make quick adjustments using the focus ring while in AF modes.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eRounding out the improvements to image quality, the lens' built-in SteadyShot optical image stabilization is designed to work in tandem with the camera body's stabilization system to ensure sharp images while shooting handheld even at the longest focal lengths.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eRedesigned for Portability and Durability\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2039285.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eIn reconfiguring the 70-200mm f\/4 II, Sony has kept in mind both the endurance of the lens and its user, reducing both the length and weight of the optic by 15% to 5.8\" and 1.7 lb, respectively. The internal zoom mechanism minimizes front-heaviness to reduce strain while focusing, while its dust- and moisture-resistant design and rubber control rings make it suitable for inclement conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOther design features include:\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eA removable and rotating tripod collar for added stability and reducing strain on the camera's lens mount.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree focus hold buttons and an AF\/MF switch on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree-mode optical image stabilization switch to ensure sharpness in varying shooting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA full-time DMF switch for manual focus override during AF-C mode.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eZoom lock and focus range limiter switches to prevent unwanted lens extension or to constrain the usable focus range between a set limited range or full for improving focus speed.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA fluorine coating for the front-lens element to repel water, oil, and other contaminants and facilitate lens-cleaning.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eTeleconverter Compatibility\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe FE 70-200mm f\/4 GM OSS II is compatible with Sony's optional FE 1.4x and 2.0x teleconverters. These teleconverters allow for life-size, 1:1 macro photography throughout the entire zoom range. When used, the 1.4x and 2.0x teleconverters will provide effective focal lengths and apertures of 98-280mm f\/5.6 and 140-400mm f\/8, respectively.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083842278,"sku":"19630","price":23999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sonyfe_k9fr4js9w10jon9r.webp?v=1780986837"},{"product_id":"sony-fe-70-300mm-f4-5-5-6-g-oss-lens","title":"Sony FE 70-300mm f4.5-5.6 G OSS Lens","description":"\u003ch2\u003eSony FE 70-300mm f\/4.5-5.6 G OSS Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4.5 to f\/29\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo ED and Four Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Button; Focus Range Limiter\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- \u0026amp; Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSpanning a useful range of telephoto focal lengths, the \u003cstrong\u003eFE 70-300mm f\/4.5-5.6 G OSS\u003c\/strong\u003e, from \u003cstrong\u003eSony\u003c\/strong\u003e, is a versatile zoom mixing long reach with apt optics, impressive image stabilization, and quick autofocus performance. It's a well-rounded choice for photographing sports and distant subjects, and portable enough for everyday, walk-around shooting and event photography.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748522.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eG Lens Series\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748520.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating has been applied to minimize surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eImage Stabilization, AF, and Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748524.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThis stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748523.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear autofocus motor and internal focus design provide quick and precise autofocus performance and enables accurate and silent focusing while recording videos.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus range limiter button offers faster performance when photographing moving subjects.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCustomizable focus hold button for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum focusing distance of 3' yields an impressive maximum magnification of 0.31x, making this lens suitable for both close-up and distant subjects.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083875046,"sku":"10538","price":18699000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_okkljfioblcnhpqo.webp?v=1780985991"},{"product_id":"sony-fe-85mm-f1-4-gm-lens","title":"Sony FE 85mm f1.4 GM Lens","description":"\u003ch2\u003eSony FE 85mm f\/1.4 GM Overview\u003c\/h2\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003eOne XA Element and Three ED Elements\u003c\/li\u003e\n\u003cli\u003eNano AR Coating\u003c\/li\u003e\n\u003cli\u003eLinear Super Sonic Wave AF Motor\u003c\/li\u003e\n\u003cli\u003eAF\/MF Switch; Internal Focus\u003c\/li\u003e\n\u003cli\u003eFocus Hold Button\u003c\/li\u003e\n\u003cli\u003ePhysical Aperture Ring; De-Click Switch\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eOften referred to as the perfect focal length for portraiture, the \u003cstrong\u003eSony FE 85mm f\/1.4 GM\u003c\/strong\u003e is a fast short-telephoto prime distinguished by its flattering field of view, advanced optics, and ability to isolate subjects with shallow depth of field. As a G Master lens, too, this lens offers refined sharpness and bokeh quality, championing a pleasing image quality well-suited for portraits, events, and and other situations where focus control is paramount.\u003c\/p\u003e\u003cp\u003eFast Design, Refined Optics\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/1648047658_IMG_1718860.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eFast f\/1.4 maximum aperture benefits working in difficult lighting conditions and also offers a wealth of control over focus position when using shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/1639586718_IMG_1661333.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOne XA element is incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/li\u003e\n\u003cli\u003eThree extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003ePractical and Intuitive Handling\u003c\/p\u003e\u003cp class=\"ql-align-center\"\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/1648047658_IMG_1718861.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLinear Super Sonic wave Motor (SSM) autofocus system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cli\u003eAn AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/li\u003e\n\u003cli\u003eFocus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494083907814,"sku":"10539","price":19999000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_cmralg9mbfpx5f5g.webp?v=1780987067"},{"product_id":"sony-fe-85mm-f1-8-lens","title":"Sony FE 85mm f1.8 Lens","description":"\u003ch2\u003eSony FE 85mm f\/1.8 Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne Extra-Low Dispersion Element\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDouble Linear AF Motor\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Button; AF\/MF Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and Moisture-Resistant\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eNimble Portrait Prime\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAn ideal portrait-length prime, the \u003cstrong\u003eFE 85mm f\/1.8\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a sleek short-telephoto lens designed for full-frame E-mount mirrorless cameras. 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As a G series lens, it perfectly balances sharpness and bokeh and, as a macro lens, close and controlled focusing performance is prioritized with advanced AF and intuitive handling.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748618.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eClose-Up Capabilities\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748615.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTrue macro design affords a life-size, 1:1 magnification ratio along with an 11\" minimum focusing distance for working with close-up subjects.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocusing distance and magnification scale is printed on top of the lens to aid in more technical applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus range limiter switch allows you constrain the usable focus range between 11-19.7\", 19.7\"-infinity, or full.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThis lens' focusing ring can be slid forwards and backwards to quickly shift between manual to autofocus modes.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eInternal focusing design maintains the overall lens length during use, benefitting focus accuracy and ease of use when working distance is a concern.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eG Series Optical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748612.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion elements, including one Super ED element, are featured in the lens design to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne aspherical element helps reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAutofocus and Image Stabilization\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748627.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDirect Drive SSM system, along with the internal focusing design, promotes responsive and precise autofocus performance that's also quiet to suit video recording applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus hold button permits manually stopping the autofocus at a specified point or the button can also be customized to control a variety of other assignable functions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084137190,"sku":"10541","price":14699000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_loktvfksu7kdtdvr.webp?v=1780986084"},{"product_id":"sony-fe-pz-28-135mm-f4-g-oss-lens","title":"Sony FE PZ 28-135mm f4 G OSS Lens","description":"\u003ch2\u003eSony FE PZ 28-135mm f\/4.0 G Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFull-Frame | f\/4 to f\/22 Aperture Range\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eSmooth Motion Optics Support 4K Video\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eQuiet, Adjustable-Speed Powered Zoom\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIndividual Focus, Iris, Zoom Rings\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNo Focus Shift or Lens Breathing\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Design\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCompact and Lightweight\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDesigned to satisfy professional capture in 4K formats and beyond, the \u003cstrong\u003eSony FE PZ 28-135mm f\/4 G OSS Lens\u003c\/strong\u003e offers high-quality cine-style imagery when paired with a high-performance 35mm full-frame format camera or Super35 format camcorder. This lens features a powered, variable-speed zoom control with direction reversal and minimal breathing, aberration, and image shift.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSmooth Powered Zoom\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2163035.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThis quiet and smooth powered zoom provides a 28-135mm focal length range, covering wide-angle to telephoto perspectives. It features individual rings for independent focus, iris, and zoom control with ideal levels of torque for comfortable, responsive operation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSmooth Motion Optics\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAimed at large-aperture interchangeable lenses, Sony's SMO (Smooth Motion Optics) technology helps you obtain the highest image quality and resolution while capturing video imagery. SMO helps minimize focus breathing, shifts while zooming, and lateral movement of the optical axis when zooming.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eReliable Operation\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2163037.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe Sony FE PZ 28-135mm f\/4 G OSS zoom lens has a dust and moisture-resistant design that enables reliable operation in a variety of conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eCompact, Lightweight Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_2163036.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThis zoom lens is notably compact and lightweight, offering maximum mobility in demanding shooting situations.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084169958,"sku":"13482","price":33399000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_hzzljxk0nndt0mx9.webp?v=1780986249"},{"product_id":"sony-e-18-135mm-f3-5-5-6-oss-lens","title":"Sony E 18-135mm F3.5-5.6 OSS Lens","description":"\u003ch3\u003eSony E 18-135mm F3.5-5.6 OSS Lens\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/3.5 to f\/36\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e27-202.5mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMaximum Aperture Range: f\/3.5-5.6\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony E 18-135mm f\/3.5-5.6 OSS Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSpanning a useful wide-angle to medium telephoto Range, the \u003cstrong\u003eE 18-135mm f\/3.5-5.6 OSS\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a versatile 27-202.5mm equivalent zoom for APS-C-format E-mount mirrorless cameras. Complementing the Range of focal lengths is an Optical SteadyShot image stabilization system, which minimizes the appearance of camera shake for sharper handheld shooting. Also helping to produce sharper imagery is a linear autofocus motor, which delivers quick and accurate focusing performance that is also quiet to suit video recording applications. Balancing with the handling attributes, this lens also sports an intelligent optical design that uses both extra-low dispersion glass and aspherical elements to control spherical and chromatic aberrations for high sharpness and clarity throughout the zoom Range.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eVersatile zoom designed for APS-C-format E-mount mirrorless cameras, this 18-135mm lens provides a 27-202.5mm equivalent focal length Range.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion elements help to reduce color fringing and chromatic aberrations in order to produce greater clarity and color accuracy.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne aspherical element helps to control distortion and reduce spherical aberrations for greater sharpness and accurate rendering.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with Select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA linear autofocus motor provides quick and precise autofocus performance and enables accurate and silent focusing while recording videos. Additionally, a dedicated AF\/MF switch allows for quick changing between focusing methods.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum focusing distance of 1.5' along with a maximum magnification of 0.29x benefit working with close-up subjects.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084235494,"sku":"10506","price":9199000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_wvi38cv37qulkbcn.webp?v=1780985990"},{"product_id":"sony-fe-12-24mm-f4-g-lens","title":"Sony FE 12-24mm f4 G Lens","description":"\u003ch2\u003eSony FE 12-24mm f\/4 G Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne Super ED and Three ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDirect Drive Super Sonic Wave AF Motor\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Button; AF\/MF Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 7-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1744026.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eUltra-wide and versatile, the \u003cstrong\u003eSony FE 12-24mm f\/4 G\u003c\/strong\u003e is a flexible, everyday wide zoom characterized by its nimble design and well-rounded performance that makes it ideal for architectural, interior, and landscape subjects. And, as a G Lens, priority has been given to the optical design, which specifically helps to reduce distortion and achieve high sharpness across the frame for accurate rendering and high resolution.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eSophisticated G Optics\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1744017.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eFour aspherical elements are featured in the optical design to control spherical aberrations in order to produce a high degree of sharpness while also limiting distortion.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne Super ED and three ED elements are used to suppress chromatic aberrations and color fringing for improved clarity and color accuracy.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1744022.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eConstant f\/4 maximum aperture offers consistent performance throughout the zoom range.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eIntuitive Handling and Sleek Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDirect Drive Super Sonic wave Motor AF system and internal focus mechanism provides quick, quiet, and precise autofocus performance that is suitable for both stills and video use.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCustomizable focus hold button on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eIntegrated lens hood helps reduce flaring and also provides some physical protection to the front lens element.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084301030,"sku":"10521","price":21799000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_5pvxacyhfv56elkk.webp?v=1780986227"},{"product_id":"sony-fe-24-70mm-f2-8-gm-lens","title":"Sony FE 24-70mm f2.8 GM Lens","description":"\u003ch2\u003eSony FE 24-70mm f\/2.8 GM | FE2470GM Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne XA Element \u0026amp; Two Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED Element \u0026amp; One Super ED Element\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDirect Drive Super Sonic Wave AF Motor\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Button; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAF\/MF Switch; Zoom Lock Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eThe Standard Zoom Refined\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA fast, standard zoom favored for its versatility, the \u003cstrong\u003eSony FE 24-70mm f\/2.8 GM\u003c\/strong\u003e is a wide-angle to short telephoto lens featuring advanced G Master optics, a robust physical design, and a bright f\/2.8 constant maximum aperture. A go-to lens for a variety of shooting situations, the 24-70mm f\/2.8 is a perfect choice for anything from landscape to sports to portraiture subjects.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eUncompromising Optical Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718767.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOf the three aspherical elements incorporated in the lens design, one is an XA element with superior surface precision to effectively reduce astigmatism, field curvature, coma, and other monochromatic aberrations from imagery.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne extra-low dispersion element and one Super ED element are featured in the lens design and help to control chromatic aberrations and reduce color fringing for increased clarity and color fidelity.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718763.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eBright constant f\/2.8 maximum aperture maintains consistent performance from wide-angle to telephoto focal length positions and also contributes to greater selective focus control.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFast Focusing and Reliable Performance\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718765.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDirect Drive Super Sonic wave AF motor and internal focus mechanism provide quick, quiet, and precise autofocus performance and also contribute to more natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA focus hold button and AF\/MF switch are present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084399334,"sku":"10528","price":27299000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_ahx60kncbaawprkz.webp?v=1780986344"},{"product_id":"sony-fe-28-70mm-f3-5-5-6-oss-lens","title":"Sony FE 28-70mm F3.5-5.6 OSS Lens","description":"\u003ch3\u003eSony FE 28-70mm F3.5-5.6 OSS Lens\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/3.5-5.6 to f\/22-36\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne ED \u0026amp; Three Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eLinear Autofocus Motor; Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony FE 28-70mm f\/3.5-5.6 OSS Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eA top pick for users looking for a lightweight all-around zoom, the \u003cstrong\u003eFE 28-70mm f\/3.5-5.6 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a great go-to for full-frame E-mount shooters. The lens uses a variable f\/3.5-5.6 maximum aperture Range in order to achieve light weight and compact size and incorporates one extra-low dispersion element and three aspherical elements to minimize aberrations throughout the Range. Also, it has a linear motor and internal focus that enable fast, reliable autofocusing. On top of this, the lens offers built-in Optical SteadyShot image stabilization to combat the effects of camera shake. Additionally, it is dust and moisture resistant and is equipped with a seven-blade circular diaphragm for smooth bokeh.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDesigned for full-frame E-mount cameras, this 28-70mm covers a versatile wide-angle to telephoto Range. It also works on APS-C format cameras where it provides a 42-105mm equivalent focal length Range.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOne extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with Select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084432102,"sku":"10529","price":6939000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_s9fx6ialunvwrc31.webp?v=1780986085"},{"product_id":"sony-fe-70-200mm-f4-g-oss-lens","title":"Sony FE 70-200mm f4 G OSS Lens","description":"\u003ch2\u003eSony FE 70-200mm f\/4 G OSS Overview\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/4 to f\/22\u003c\/li\u003e\n\u003cli\u003eTwo ED Elements \u0026amp; One Super ED Element\u003c\/li\u003e\n\u003cli\u003eTwo AA Elements \u0026amp; One Aspherical Element\u003c\/li\u003e\n\u003cli\u003eNano AR Coating\u003c\/li\u003e\n\u003cli\u003eDual Linear AF Motors; Internal Focus\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli\u003eFocus Hold Buttons; Focus Range Limiter\u003c\/li\u003e\n\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli\u003eRemovable, Rotating Tripod Collar\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCompact, Stabilized Telephoto Zoom for Full-Frame\u003c\/p\u003e\u003cp\u003eA workhorse lens for events, sports, and portraiture, the \u003cstrong\u003eSony FE 70-200mm f\/4 G OSS\u003c\/strong\u003e is a compact telephoto zoom featuring a constant f\/4 maximum aperture, sophisticated G series optics, and useful AF and OSS. The smaller size, compared to an f\/2.8 version, makes the lens a more portable option that is well-suited to all-day shoots and other situations where a more nimble, stabilized lens excels.\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1756236.jpg\"\u003e\u003c\/p\u003e\u003cp\u003eG Lens Series\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1748469.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTwo extra-low dispersion glass elements and one Super ED element help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cli\u003eOne aspherical element and two Advanced Aspherical (AA) elements help suppress astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cli\u003eA Nano AR coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1756237.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eConstant f\/4 maximum aperture offers consistent performance throughout the zoom range and also lends greater control over focus position for shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eVersatile zoom range suits working with a variety of subjects, from portraiture and events applications to landscapes and sports shooting.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eImage Stabilization, AF, and Handling\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1756238.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDual linear motors and an internal focus mechanism enable fast, responsive autofocus and object tracking. The lens can also focus as close as 3.3' for close up imaging.\u003c\/li\u003e\n\u003cli\u003eFocus range limiter switch allows you constrain the usable focus range between a set limited range or full for improving focus speed\u003c\/li\u003e\n\u003cli\u003eThree focus hold buttons and an AF\/MF switch is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cimg src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1756235.jpg\"\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds.\u003c\/li\u003e\n\u003cli\u003eThis stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cli\u003eRemovable and rotating tripod collar for added stability and reducing strain on the camera's lens mount.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084497638,"sku":"10537","price":16199000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_awlfrlsivh3y71la.webp?v=1780985997"},{"product_id":"sony-e-50mm-f1-8-oss-lens-black","title":"Sony E 50mm f1.8 OSS Lens (Black)","description":"\u003ch3\u003eSony E 50mm F1.8 OSS Lens (Black)\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e75mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony E 50mm f\/1.8 OSS Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eEnjoy a near perfect portrait-length perspective on your APS-C E-mount camera with this black \u003cstrong\u003eE 50mm f\/1.8 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e, which provides a 75mm equivalent focal length. It's fast f\/1.8 maximum aperture and seven-blade circular diaphragm help create beautiful images by allowing users to use Selective focus techniques with the shallow depth of field. On top of this, the lens is equipped with Optical SteadyShot image stabilization for reducing the impact of camera shake. Also, it has an internal focus mechanism for fast, responsive AF and reaching a minimum focus distance of 1.3'.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDesigned for APS-C format cameras, this 50mm lens will offer users a 75mm equivalent focal length, making it ideal for portraiture and other short telephoto applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThe fast f\/1.8 maximum aperture facilitates working in low light conditions and allows shooters to create images with an extremely shallow depth of field.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with Select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 1.3', and easier handling as the lens does not change in length during use.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084530406,"sku":"10511","price":4299000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_tlkdpx6kwvmgrhem.webp?v=1780986141"},{"product_id":"sony-e-55-210mm-f4-5-6-3-oss-lens-black","title":"Sony E 55-210mm f4.5-6.3 OSS Lens (Black)","description":"\u003ch3\u003eSony E 55-210mm F4.5-6.3 OSS Lens (Black)\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e82.5-315mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/4.5-6.3 to f\/22-32\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo ED Elements; Two Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony E 55-210mm f\/4.5-6.3 OSS Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eAn ideal complement to many kit zooms, the black \u003cstrong\u003eE 55-210mm f\/4.5-6.3 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e opens the door to many telephoto perspectives with its 82.5-315mm equivalent focal length Range on APS-C-format E-mount cameras. with an optical design using two extra-low dispersion elements and two aspherical elements users will enjoy images with minimal aberrations. Also, thanks to Optical SteadyShot image stabilization, camera shake will be dramatically reduced, resulting in sharper images. An internal focus design enables fast, responsive AF and a minimum focus distance of 3.3'. Additionally, it has a seven-blade circular diaphragm for smooth, rounded bokeh.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eDesigned for APS-C-format cameras, this 55-210mm lens perfectly complements many kit zooms by providing an 82.5-315mm equivalent focal length Range for telephoto applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA variable f\/4.5-6.3 maximum aperture helps keep overall lens size and weight to a minimum.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with Select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 3.3', and easier handling as the lens does not change in length during use.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084595942,"sku":"10513","price":4199000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_gesldfqi6jyahfpf.webp?v=1780482212"},{"product_id":"sony-e-16-55mm-f2-8-g-lens","title":"Sony E 16-55mm f2.8 G Lens","description":"\u003ch3\u003eSony E 16-55mm F2.8 G Lens\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/APS-C format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003e24-82.5mm (35mm Equivalent)\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour Aspherical Elements\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003ch3\u003eSony E 16-55mm f\/2.8 G Overview\u003c\/h3\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePositioned as the workhorse lens for APS-C, the \u003cstrong\u003eSony E 16-55mm f\/2.8 G\u003c\/strong\u003e is a flexible wide-angle to portrait-length zoom featuring a bright constant f\/2.8 maximum aperture. This fast design suits working in a variety of lighting conditions throughout the zoom Range and also affords greater control over depth of field. Further distinguishing itself, this lens sports four aspherical elements and three extra-low dispersion elements in order to control spherical and chromatic aberrations for greater sharpness and clarity. A Nano AR Coating has also been applied to further reduce surface reflections and flare for improved contrast when working in bright and backlit conditions. Benefitting the optics, this lens also sports an XD Linear Motor system that is quick and quiet, and also lends more responsive control for manual focus operation. The lens also has a dust- and moisture-sealed design, along with a fluorine coating, to support shooting in inclement conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eWide-to-portrait-length 16-55mm zoom is designed for APS-C-format Sony E-mount mirrorless cameras and provides a 24-82.5mm equivalent focal length Range.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/2.8 constant maximum aperture enables greater control over depth of field and also suits working in difficult lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFour aspherical elements, including two AA (Advanced Aspherical) elements, help to greatly reduce distortion and spherical aberrations in order to accurately render scenes with a high degree of sharpness.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree extra-low dispersion elements reduce color fringing and chromatic aberrations for improved clarity and color accuracy.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA Nano AR Coating has been applied to minimize surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAn XD Linear Motor system provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eCustomizable focus hold buttons are present on the lens barrel for intuitive tactile control and rapid access to Select settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality when employing Selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084661478,"sku":"10504","price":20199000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20e_9fu5mxylqkjlldhp_2b357488-c1fc-4ff7-b79d-cbb8dc838529.webp?v=1780987023"},{"product_id":"sony-fe-135mm-f1-8-gm-lens","title":"Sony FE 135mm f1.8 GM Lens","description":"\u003ch2\u003eSony FE 135mm f\/1.8 GM Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eKey Features\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/1.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXA Element, Super ED and ED Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR and Fluorine Coatings\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eXD Linear Motor AF System\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAF\/MF Switch, Internal Focus\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo Focus Hold Buttons\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003ePhysical Aperture Ring, De-Click Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePrized for its ability to isolate focus, the \u003cstrong\u003eFE 135mm f\/1.8 GM\u003c\/strong\u003e from \u003cstrong\u003eSony\u003c\/strong\u003e is a medium telephoto prime characterized by a bright and sophisticated design. Perfect for portraiture, this lens also excels in close-range sports shooting and as a unique focal length for landscape subjects. Its G Master design prioritizes both sharpness and bokeh quality and the lens also sports fast autofocus capabilities and a durable build quality.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661292.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/1.8 maximum aperture benefits working in difficult lighting conditions and also offers a wealth of control over focus position when using shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661289.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eOne XA element is incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo extra-low dispersion elements, including one Super ED element, are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eFast and Accurate AF\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1661284.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eXD Linear Motor system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eMinimum focusing distance of just 2.3' renders a 0.25x maximum magnification for working with close-up subjects.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo customizable focus hold buttons are present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eWeather-Sealed Construction and Intuitive Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFluorine-coated front element resists dust, moisture, and fingerprints and is easy to clean.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084694246,"sku":"10522","price":26299000.0,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_aproqpfg5hsxj3za.webp?v=1780986179"},{"product_id":"sony-fe-16-35mm-f2-8-gm-lens","title":"Sony FE 16-35mm f2.8 GM Lens","description":"\u003ch2\u003eSony FE 16-35mm f\/2.8 GM Overview\u003c\/h2\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eThree Aspherical and Two XA Elements\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating and Fluorine Coating\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDirect Drive Super Sonic Wave AF Motors\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFocus Hold Button; AF\/MF Switch\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eUltimate Wide-Angle Versatility\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eOffering G Master performance in a compact, fast, and versatile form, the \u003cstrong\u003eSony FE 16-35mm f\/2.8 GM\u003c\/strong\u003e is a wide-angle zoom covering ultra-wide to standard wide-angle fields of view. Ideal for a range of subjects, from landscape to lifestyle to architecture, the lens's advanced optics and bright f\/2.8 design pair with a flexible zoom design to suit working in a variety of shooting conditions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eG Master Design\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1718751.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eBright f\/2.8 constant maximum aperture benefits working in difficult lighting conditions and also affords increased control over depth of field.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eNano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing shallow depth of field techniques.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1660108.jpg\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo XA (extreme aspherical) elements and three standard aspherical elements are incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, distortion and other spherical aberrations for a high degree of sharpness and accurate rendering.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo ED elements are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003ePractical and Intuitive Handling\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cimg class=\"img img-responsive\" src=\"https:\/\/static.bhphoto.com\/images\/rich_content\/desktop\/IMG_1660109.jpg\" style=\"height:422px; width:750px\"\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\t\u003cli\u003eTwo Direct Drive SSM (DDSSM) autofocus groups offer quick, quiet, and precise focusing performance that is ideal for both stills and video applications.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFloating focusing system divides the focus group into two separately controlled groups and helps to maintain consistently clear optical performance throughout the zoom and focus ranges.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDedicated focus hold button and AF\/MF switch for direct tactile control over focus settings.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\u003cbr\u003e\t\u003cli\u003eFront element features a fluorine coating to guard against fingerprints and dust from adhering to it.\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\u003cbr\u003e\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":46494084727014,"sku":"10523","price":30399000.0,"currency_code":"IDR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/files\/sony20f_k91jyoojwm1obs2w.webp?v=1780985997"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/3088\/0230\/collections\/lensa_mirrorless.png?v=1773647021","url":"https:\/\/doss.co.id\/collections\/lenses-mirrorless-lenses.oembed?page=2","provider":"DOSS Camera \u0026 Gadget","version":"1.0","type":"link"}